BUDGET

Advertisement for promoting this business includes both

free and paid options.
Free advertisement: Internet sites such as social media
to create YouTube videos and promote the conferences
being held once every 3 months (four times per year) are
free and efficient. Everyone from the community is
welcome for the meetings starting at 9:00am that are
held every three months or so. The exact dates and times
will be posted via social media so anyone can come!

Paid advertisement:
Print Media
1. Brochures to hand out at conferences (from Staples):
$34.99 for 25 brochures
(25 brochures per conference/ 4 conferences a year=
$139.96)
2. Business Cards (from Staples): $8.99 for 250 cards
(750 business cards per year=$26.97)
Incentives
1. Coffee & pastries: $75.00 per meeting (4 per year)
($75.00 allowance/ 4 conferences per year=$300.00)
2. 10% off for each referral (referral program)

(Total price would vary with the amount of referrals being

applied. This amount would have to be determined at the
end of the year.)

Image Source: Double Tree Hotel-Bay City

Total: $466.93 for one years worth of advertisement

(Not including the percentage lost for each referral that
costed the business income.)