Survey on Canon's digital and DSLR cameras

Name:_____________________________
Age:__________
Occupation:________________________

Sex:

Male Female
Please tick one appropriate option from all the questions
Which types of camera do you use now?
(A) Analog camera
(B) Digital camera

(C) DSLR camera

When you think of digital and/or DSLR cameras, which brands below would
come first in your mind?
(A) Sony

(B) Nikon

(C) Canon

(D) Olympus

(E) Panasonic

(F) Fujifilm

(G) Kodak

(H) Minolta

(I) Sanyo

(J) Casio

(K) Others

How much would you spend (AED) on digital and/or DSLR cameras?
(A) Below 500

(B) 501-1000

(C)1001-2000

(D)2001-3000

(E)3001-4000

(F)4001-5000

(G)50001-6000

(H)6001-7000

(I)7001-8000

(J)8001-9000

(K)9001-10000

(L)10000 plus

What is/are the factors influencing your purchase decision for digital and/or
DSLR cameras?
(A) Product quality (B) Price level (C) Functionalities (D) Style and design
(E) Word-of-mouth recommendations
(G) After-sales services / customer services

(F) Convenience to purchase

(H) Warranty period

(I) Technical support (J) Ads / Promotional campaigns (K) Others

Through which channels would you purchase your digital and/or DSLR
cameras?
(A) Internet

(B) Retail chain store

(D) Small-sized retail shop

(C) Wholesaler / distributor

(E) Others

Do you believe Canon is the industry leader in digital and/or DSLR cameras?
(A) Yes

(B) No

(C) No idea

If you have used Canon cameras before, would you consider buying it
/them again in the future?
(A) Yes

(B) No

(C) No idea

If you have not used Canon cameras before, would you consider choosing
it/them in the future?
(A) Yes

(B) No

(C) No idea

Where can you know about Canon's promotions for its digital and/or DSLR
cameras?
(A) TV

(B) Radio

(C) Internet

(D) Posters in the streets

(E) Advertisement boards inside MTR stations

(F) Posters on the public buses
(G) Logos / posters on the walls of buildings
(H) Promotional leaflets / inserts

(I) Others