Operations The Firms Market

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Stage 1: Domestic
Operations The firms market is exclusively
domestic.
Stage 2: Export Operations The firm
expands its market to include other
countries, but retains production facilities
within domestic borders

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Stage 3: Subsidiaries or Joint Ventures The

firm physically moves some of its operations
out of the home country.

Stage 4: Multinational Operations The firm

becomes a full-fledged multinational corp.
(MNC) with assembly and production
facilities in several countries and regions of
the world.
Some decentralization of decision making is
common, but many personnel decisions are
still made at corp. headquarters.

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Internationalization
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