Feedback

Poster (Second Draft) Part 2

After deciding upon which poster design to choose I asked 2 of the 4 respondents
to give me some qualitative feedback on how to improve the design (shown
below)

The main areas of improvement the feedback identified included:

Making the pendant more visible This was suggested as the pendant
is an important part of the film, so it should be more visible to the
audience.
Make the overall colour darker This was suggested to create a
scarier and more genre appropriate piece of work.
Make the text smaller This was only a small suggestion with the aim
to improve the general appearance and quality of the poster.

(Evidence of improvement is shown below)

Evidence of improvement

Make the pendant more

visible

Make the text smaller

Make the
overall
colour
darker

Second draft

Final Draft

I incorporated all the suggested improvements (shown above) into my final draft
to create a more genre appropriate and higher quality piece of work. The
pendant is now much more visible and dominant, the overall colour of the poster
is now darker (giving it a spookier presence) and some of the text has been
made smaller (e.g. pull quotes, release date) to improve the appearance and
overall quality of the poster.