Andy Roxburgh

Copyright UEFA 2011
Challenges for Football

Aarhus University
20-21 June 2011
Copyright UEFA 2011
UEFA FOOTBALL DEVELOPMENT

KEY ELEMENTS
COACHE
EDUCATION
REFEREE
TRAINING
GRASSROOT
PROMOTION
rox UEFA Grassroots Programme 2011
Copyright UEFA 2011
The Coach Educator

(Coach of Coaches)
The Front-line Coach

(Coach of players/team)
The Student Coach

(Trainee/Assistant Coach of
Players/Team)
8th UEFA Coach Education
Copyright UEFA 2011
Without progressive coach education, the

games development is left to chance. AR
Copyright UEFA 2011
UEFA CONVENTION
Pro Level (The First Members)
Denmark
France
Germany
Italy
Netherlands
Spain
FU
RT
HE
R
Coach
Educators
Practising
Coaches
.
OC
SS
/A
UEFA Pro-Diploma
NS
IO
AT
CI
SO
AS
ED
UC
AT
IO
N
FA
UE
ED
UC
.
Copyright UEFA 2011
UEFA A-Diploma | Elite Youth A-Diploma

UEFA B-Diploma
Copyright UEFA 2011
UEFA Convention
(UEFA Endorsed Licences)
1998-2011
53 Members
161,076
Copyright UEFA 2011
Copyright UEFA 2011
REFEREE CONVENTION
44 ASSOCIAITIONS IN MEMBERSHIP SINCE 2007
Copyright UEFA 2011
Copyright UEFA 2011
Copyright UEFA 2011
Copyright UEFA 2011
Copyright UEFA 2011
MORE THAN JUST A GAME

WHY?
SOCIAL ASPECTS
HEALTH BENIFITS
EDUCATIONAL
OPPORTUNITIES
PERSONAL
DEVELOPMENT
Copyright UEFA 2011
ON ROBBEN ISLAND
FOOTBALL V APARTHEID
FOOTBALL WAS SERIOUS FUN

Copyright UEFA 2011
FOOTBALL: A THREE-TIER CAKE

ICING
3. TOP-LEVEL
FRUIT
2. ELITE YOUTH
BASE
1. GRASSROOTS
Copyright UEFA 2011
WHAT IS GRASSROOTS FOOTBALL?
Copyright UEFA 2011
GRASSROOTS FOOTBALL?
All Football which is Non-Professional / NonElite is part of Grassroots Football

Copyright UEFA 2011
GRASSROOTS FOOTBALL CATEGORIES
Childrens Football
Schools Football
Amateur Football
Womens Football
Beach Soccer/Futsal
Leisure Football
Veterans Football
Community Football
Disability Football
Copyright UEFA 2011
GRASSROOTS FOOTBALL
What can football
do for young people?
NOT
What can young people
do for football?
Copyright UEFA 2011
UEFAS GRASSROOTS PROGRAMME

THE 7 FILES
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Copyright UEFA 2011

THE 7 FILES
UEFA
s
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Copyright UEFA 2011
UEFAS GRASSROOTS FOOTBALL PHILOSPHY
Grassroots FOOTBALL IS --
ENJOYABLE
PERSONAL
CREATIVE
SIMPLE
SAFE
OPEN
EVERYWHERE
LIVELY
FAIR
Copyright UEFA 2011
THE VALUE OF GRASSROOTS FOOTBALL

1 Educational
Values
Knowledge
Problem Solving
Copyright UEFA 2011

2. Health
Lifestyle
Fitness
Emotions
Copyright UEFA 2011

3. Social
Integration
Personality
Friendships
Copyright UEFA 2011

4. Sporting
Skill Acquisition
Tactical Awareness
Competition
Copyright UEFA 2011

5. Political
Facility Provision
Investment
Support
Copyright UEFA 2011

6. Business
Promotional Events
Equipment
Sponsorship
Copyright UEFA 2011

THE 7 FILES
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Copyright UEFA 2011

THE 7 FILES
UEFA
s
t
o
o
r
s
s
Gra
Charter
Copyright UEFA 2011
UEFA GRASSROOTS CHARTER

11
Premier level (Seven-Star Membership)

Benchmark Programme
22
Superior level (Six-Star Membership)

Highly Developed Programme
33 Advanced level (Two-, Three-, Four- or Five-Star Membership)

P
Promotional and
Growth Star
Registered
Participants Star
Social and
Disability Star
Female Participation
Star
Inclusive Programme
44
Basic level (One-Star Membership)

Foundation Programme
Copyright UEFA 2011
GRASSROOTS MEMBERSHIP
6 Stars:
5 Stars:
4 Stars:
3 Stars:
2 Stars:
1 Star :
21
Total:
51
No Star:
Last update 31.03.2011
Copyright UEFA 2011

THE 7 FILES
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Copyright UEFA 2011

THE 7 FILES
UEFA
s
t
o
o
r
s
s
Gra
Day
Copyright UEFA 2011
UEFA GRASSROOTS DAY
To Celebrate and Recognise Grassroots Football

Copyright UEFA 2011
MADRID
MINI-PITCH FESTIVAL
Copyright UEFA 2011
WWW.UEFAGRASSROOTSDAY.COM
Copyright UEFA 2011
UEFA GRASSROOTS DAY

THE ASSOCIATIONS
GERMANY
Copyright UEFA 2011
UEFA GRASSROOTS DAY 2011
Wednesday 25 May 2011

Copyright UEFA 2011
Copyright UEFA 2011

LONDON
TO CELEBRATE AND RECOGNISE

GRASSROOTS FOOTBALL IN EUROPE
Copyright UEFA 2011

LONDON
- Grassroots Activities (FA)

- Media Opportunities
Copyright UEFA 2011

LONDON
ENGLAND
Copyright UEFA 2011
SUMMER OF GRASSROOTS CAMPAIGN

YEAR NUMBERS
2004
530000
2005
920000
2006
1170000
2007
2510000
2008
4650000
Copyright UEFA 2011

THE 7 FILES
7
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roots
ots
r EFA Grassro
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Copyright UEFA 2011

THE 7 FILES
UEFA
s
t
o
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r
s
s
a
r
G
s
e
c
n
e
r
e
f
n
Co
s
p
o
h
s
k
r
o
&W
Copyright UEFA 2011
UEFA GRASSROOTS WORKSHOPS

9th Netherlands (1997-2011)
AIMS:
Hear Grassroots News
Consider Best
Practice
Offer Proposals
Discuss Issues
Make Contacts
Reassess / Re-energise
Copyright UEFA 2011

THE 7 FILES
7
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File
Future
rassroo
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F
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Events
A
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ence &
Confer op
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roots
ots
r EFA Grassro
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phy
Philoso
Copyright UEFA 2011

THE 7 FILES
UEFA
Projects
Copyright UEFA 2011
STUDY GROUP SCHEME

417 groups travelled
4500 Coaches have participated so far
Elite Youth Football in England
Grassroots Football in Baku
(Visitors from Germany, Belgium and Armenia)
(Visitors from Hungary, Serbia and Latvia)
Following the green light given by the UEFA Executive Committee in December 2010, the UEFA
Study Group Scheme is now to become a long-term educational programme and such
affirmation is destined to make the programme flourish even further.
Copyright UEFA 2011
Women's
Football
19%
Grassroots
Football
22%
Coach
Education
29%
Elite Youth
Football
30%
Copyright UEFA 2011

THE 7 FILES
7
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File
Future
rassroo
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A
F
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& Tools
jects FA Grassroo
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P
Events
A
UE
UEF
ence &
Confer op
UEFA ay
roots
ots
r EFA Grassro
e
t
r
a
h
C
U
phy
Philoso
Copyright UEFA 2011

THE 7 FILES
UEFA
s
t
o
o
r
s
s
Gra
&
s
t
n
e
v
E
Tools
Copyright UEFA 2011
Copyright UEFA 2011
EUROPA LEAGUE 2011

DUBLIN
Copyright UEFA 2011
PROMOTION
a. Encouraging growth or
acceptance of something
b. Spreading information or a
message
Publicity
Advertising
Branding
Packaging
Materials
Copyright UEFA 2011
PROMOTION IS NOT THE PRODUCT
Promotion depends on the target group, the

environment & the aim
Copyright UEFA 2011
THE AIM
To increase
visibility and participation
(Players, coaches,
volunteers, organisers,
sponsors, etcG)
Copyright UEFA 2011

THE 7 FILES
7
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File
Future
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A
F
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jects FA Grassroo
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P
Events
A
UE
UEF
ence &
Confer op
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ots
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e
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phy
Philoso
Copyright UEFA 2011

THE 7 FILES
FUTURE
FILE
Copyright UEFA 2011
THE FUTURE OF FOOTBALL
Futuristic football is on the menu

(R. Michels)
Copyright UEFA 2011
FUTURE FOOTBALL
THE PLAYERS
FOOTBALL
Quicker, more
Technical/Tactical
Globalisation
(THE GAME)
Copyright UEFA 2011
FUTURE FOOTBALL
THE PLAYERS
GRASSROOTS
No Street Football
Greater Need for

Promotion/ Structure/
Teaching
(THE GAME)
Copyright UEFA 2011
DEVELOPING COMPETENCIES FOR

GRASSROOTS COACHES
A competency is a
combination of the
knowledge, skills and
attitude required to
perform a specific task in a
particular job
Copyright UEFA 2011
GRASSROOTS FUTURE
Club Criteria
Pro Involvement
Womens Football
Teacher Training
General Investment
Copyright UEFA 2011
GRASSROOTS FUTURE
More
Artificial Turf
Fun Football
Mixed
Flexible
Commercial
Local/Friendly
Copyright UEFA 2011
LEISURE FOOTBALL
Five-a-side,
self organised
football IKEA
grassroots
football
Robin Russell
Copyright UEFA 2011

THE 7 FILES
7
ts
File
Future
rassroo
G
A
F
UE
ts
& Tools
jects FA Grassroo
o
r
P
Events
A
UE
UEF
ence &
Confer op
UEFA ay
roots
ots
r EFA Grassro
e
t
r
a
h
C
U
phy
Philoso
Copyright UEFA 2011
FOOTBALL: A THREE-TIER CAKE

ICING
3. TOP-LEVEL
FRUIT
2. ELITE YOUTH
BASE
1. GRASSROOTS
Copyright UEFA 2011
MORE THAN JUST A GAME
Copyright UEFA 2011
I touch the future; I teach.

Anonymous
Copyright UEFA 2011
CARRY THE BALL CLOSE TO YOUR HEART
Copyright UEFA 2011
Challenges for Football

Aarhus University
20-21 June 2011

Andy Roxburgh

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Copyright UEFA 2011

Challenges for Football

Copyright UEFA 2011

UEFA FOOTBALL DEVELOPMENT

Copyright UEFA 2011

The Coach Educator

The Front-line Coach

The Student Coach

rox UEFA Grassroots Programme 2011

8th UEFA Coach Education

Copyright UEFA 2011

Without progressive coach education, the

8th UEFA Coach Education

Copyright UEFA 2011

8th UEFA Coach Education

Copyright UEFA 2011

UEFA A-Diploma | Elite Youth A-Diploma

rox UEFA Grassroots Programme 2011

8th UEFA Coach Education

Copyright UEFA 2011

rox UEFA Grassroots Programme 2011

8th UEFA Coach Education

Copyright UEFA 2011

rox UEFA Grassroots Programme 2011

Copyright UEFA 2011

rox UEFA Grassroots Programme 2011

Copyright UEFA 2011

rox UEFA Grassroots Programme 2011

Copyright UEFA 2011

rox UEFA Grassroots Programme 2011

Copyright UEFA 2011

rox UEFA Grassroots Programme 2011

Copyright UEFA 2011

rox UEFA Grassroots Programme 2011

Copyright UEFA 2011

MORE THAN JUST A GAME

Copyright UEFA 2011

FOOTBALL WAS SERIOUS FUN

Copyright UEFA 2011

FOOTBALL: A THREE-TIER CAKE

Copyright UEFA 2011

WHAT IS GRASSROOTS FOOTBALL?

rox UEFA Grassroots Programme 2011

Copyright UEFA 2011

All Football which is Non-Professional / NonElite is part of Grassroots Football

Copyright UEFA 2011

GRASSROOTS FOOTBALL CATEGORIES

rox UEFA Grassroots Programme 2011

Copyright UEFA 2011

Copyright UEFA 2011

UEFAS GRASSROOTS PROGRAMME

rox UEFA Grassroots Programme 2011

Copyright UEFA 2011

UEFAS GRASSROOTS PROGRAMME

rox UEFA Grassroots Programme 2011

Copyright UEFA 2011

UEFAS GRASSROOTS FOOTBALL PHILOSPHY

Copyright UEFA 2011

THE VALUE OF GRASSROOTS FOOTBALL

rox UEFA Grassroots Programme 2011

Copyright UEFA 2011

THE VALUE OF GRASSROOTS FOOTBALL

rox UEFA Grassroots Programme 2011

Copyright UEFA 2011