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http://canworksmart.

com/how-to-calculate-customer-lifetime-value/
Customer Lifetime Value (CLV) is a problem in urgent need of recognization by te
lecom operators at present.
The existing researches generally consider CLV as the operators' discounted valu
e of the full value from customers,
and the computational methods are listed at the conceptual level. Besides review
ing and analyzing these concepts,
the thesis put forward the opinion that since measuring methods of CLV are alway
s lack of operability, it cannot be
applied in practical sales. Based on this, the thesis considers CLV as customer
value after the evaluation time from
the application perspective. Moreover, CLV is broken down according to previous
researches and corresponding computational
methods of every index are listed, making CLV measurement operable.'
http://www.marketequations.com/services/telecom-analytics-modeling-services.html
https://econsultancy.com/blog/64724-15-ways-for-companies-to-increase-customer-l
ifetime-value/

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