Rubrics for Brochure

(4 pts.)
Organizatio
n

The brochure
has excellent
formatting and
very well
organized
information.

Ideas

The brochure
communicates
relevant
information
appropriately
and effectively
to the audience.

Layout

Layout is well
organized.
There is
consistency in
its components
that allows the
reader to locate
easily the
information.

Creativity

The brochure
contains an
adequate
amount of
graphics and
enhancements
that adds
attraction
without taking

(3 pts.)
The brochure
has
appropriate
formatting
and wellorganized
information.
The brochure
communicate
s relevant
information
appropriately
to the
audience.

(2 pts.)
The brochure
has some
organized
information
with random
formatting.

The brochure
communicates
irrelevant
information or
communicates
inappropriatel
y to the
audience.
Layout is
Layout is
organized.
somewhat
Most
organized.
components
Most of the
are consistent components
within the
are not
publication.
consistent.
Information
Partial
can be
information
located.
can be located.
The brochure The brochure
includes a
contains some
good amount graphics and
of graphics
enhancements.
and
enhancement
s that are
appropriate
for the

(1 pt.)
The brochures
format and
organization of
material are
confusing to
the reader.
The brochure
has no relevant
information,
and
communicates
inappropriately
to the audience.
Layout is
confusing.
Components
are inconsistent
and
information is
missing.

The brochure
contains a few
graphics and
enhancements.

away from the

content.

module.