For Innovation Management,

reminder to look at the "Topic Pack Student Tutorial Material 1-8," available on Vision
(http://www.hw.ac.uk/students/index.htm), for Tutorial 4, before going to the tutorial.
To access the work by Verganti, that is "Designing Breakthrough Products" Harvard
Business Review October 2011, 114 120, go to the online Library
(http://www.hw.ac.uk/is/find-resources.htm), click on 'Journals', then type "Harvard
Business Review," then click on "Business Source Premier 1922 to present," then click
on '2011', then click on "Vol. 89 Issue 10 - Oct2011," then search for "DESIGNING
BREAKTHROUGH PRODUCTS" (http://eds.a.ebscohost.com.ezproxy1.hw.ac.uk/
/resultsadvan)
List of Tutorials

Tutori
al No
1

Tutorial Title

Materials/Reading

Other

Brainstorming Exercise

Chapter 6 from
Andriopoulos C, &
Dawson, P, 2009,
"Managing Change,
Creativity & Innovation"
Sage

Flipchart paper
Marker pens
Blu tak/temporary
wall fixing

Brainstorming Review

Review of Open
Innovation Paper

Genius of Design

Press Cuttings

Charts created in
Tutorial 1
Chesbrough, Henry The
Era of Open Innovation
MIT Sloan Management
Review, Spring 2003,
pp35-41.
Tidd, J. and Bessant J.
(2013) Managing
Innovation, (5th Edition)
Chichester, Wiley, section
5.10 "Design-led
Innovation" p 260-261
AND Verganti, R (2011)
"Designing Breakthrough
Products" Harvard
Business Review October
2011, 114 - 120

Use the BBC DVD

provided, select
programme "The
Genius of Design" 5/5
Objects of Desire.
June 2010. Start at
26.40 minutes.
Programme runs for
approx. 35 minutes

Access to
business/technology
news in either
newspapers,
magazines or via the

web
6

Case Study e-bay

Case Study Dyson

Tutorial revision

Case study Developing

new services at the
worlds most successful
internet-based company,
eBay which can be
found on pages 508
516 of the text book
Innovation Management
and New Product
Development 5th Ed.,
Trott, P (2012).
Case study Dyson,
Hoover and the bagless
vacuum cleaner which
can be found on pages
543-550 of the text book
Innovation Management
and New Product
Development 5th Ed.,
Trott, P (2012).