ACKNOWLEDGEMENTS

ADVISOR:

 Professor Zaki Rashidi.

GROUP MEMBERS OF “MUGHALS”:

 Pawan Kumar (211).

 Mirza Ali Huzaifa Sultan (222).
 Syed Muhammad Aamir Abbas (233).

ADDITIONAL CONTIRIBUTIONS BY:

 Ayaz Aijaz Memon.

 Vikar Ahmed.
 Moiz Mazhar Marvi.
 Syed Muhammad Humair Abbas.
 Mohammad Mashood Mahmood Khan.

SPECIAL THANKS TO:

 Ahmed Syed Mansoor.

We sincerely thank all of the people mentioned above for their help and
support. Without them it would be an impossible feat for us and we are
greatly in their debt. For any one we forgot to mention we are apologetic and
we thank them too. Of course we must thank those people who kindly filled
out our survey forms.

We hope that our efforts will be fruitful for the students to come to FAST after
us, and we hope that we have proven ourselves as good statisticians in the
eyes of Zaki Rashidi.

Thank You.

MUGHALS
 PAGE # 01

INTRODUCTION

 ABOUT OUR SURVEY TOPIC:

Our Survey Topic is “MOBILE NETWORKS IN PAKISTAN”. We

conducted our survey on the mobile or cellular phone companies in
Pakistan, the networks operating and the preferences of the people
towards certain brands and connections. This survey deals with the mobile
connections in Pakistan, their users, its impact on their economy and also
features the growth of multi national mobile connections in Pakistan and
the opinion of people about them.

 WHY WE SELECT THIS TOPIC:

Mobile connections have revolutionized the lives of modern man and it is

the important discovery of this era. Mobile has become status symbol and
is an important necessity of life. Keeping this point of view in mind and the
growth of multi national mobiles network companies such as Telenor, Warid
Telecoms etc in Pakistan, we chose this topic.
The Telecom technology is one of the coming technologies in Pakistan and
needs proper nurturing and so we hoped that our survey could throw some
light on the direction of Pakistan’s technologies and advancements.

 POPULATION, SAMPLE AND SAMPLE METHOD:

We divide 150 Survey Forms in 50 each per Member.

 POPULATION:-

 We conduct 120 survey from Karachi and 30 from Mirpurkhas.

PAGE # 02
  SAMPLE:-

 We conduct our survey in different areas of Karachi which include

Banks and Universities also.

 Our Sample areas are as follows:-

 Gulshan.
 Gulistan-e-Jauhar.
 Gulshan-e-Jamal.
 F. B Area.
 FAST University.
 IIEE University.
 Bank Alfalah Limited (Main Branch).
 Clifton.
 Garden.
 Defense.
 PECHS.

 SAMPLING TECHNIQUE:-

 We follow great statistics “RANDOM” sampling rule.

 PROBLEMS FACED DURING THE SURVEY:

We faced numerous problems during this survey. First of all it affected our
studies little bit, as we have Quizes, Assignments almost every day and
Midterm Examination was also held during this. So we have to cope both of
it. But it becomes very easy due to Brilliant guidance from our Instructor
“Sir Zaki Rashidi”, who in every aspects of this survey help us great deal. It
was a time consuming job. We faced conveyance problems in delivering the
forms to different areas. One of our members (Aamir) was badly affected
due to this. It was also an expensive job. But by the Grace of Allah we
done it and enjoyed doing the survey very much of it.

PAGE # 03
“DIFFERENT TABLES & THEIR INTERPRETATION”
 ONE WAY CLASSIFICATION
 This part covers the analysis of our Survey Report through One Way
Classification.

SEX:-
 Male 131 87%
 Female 019 13%
 Total 150 100%

100%
80%
60%
40%
20%
0%
Male Fem ale

INTERPRETATION:

The male population of our sample was greater than the female.

AGE:-
 Below 20 47 31%
 20-30 59 39%
 30-40 24 16%
 40-50 09 06%
 Above 50 03 02%
 No Answer 08 5.3%
 Total 150 100%

50%
40%
30%
20%

10%
0%
Below 20 20-30 30-40 40-50 Above 50 No
Answ er

INTERPRETATION:

In our sample 31% were below the ages of 20, 39% were between the ages of 20-30, 16%
were between the ages of 30-40, 6% were between the ages of 40-50 and 2% were above
50.

PAGE # 04
Q1- MOBILE PHONE:-
 Yes 114 76%
 No 036 24%
 No Answer 000 0%
 Total 150 100%

80%
70%
60%
50%
40%
30%
20%
10%
0%
Yes No No Answ er

INTERPRETATION:

The majority of the sample used mobiles, which amounted to 76% of the sample population
and 24% of the sample population, did not use mobiles.

Q2- TYPE OF MOBILE:-

 Nokia 72 48%
 Samsung 11 7.3%
 Siemens 07 4.7%
 Sony- 13 8.7%
Ericsson
 Bird 04 2.7%
 Others 06 04%
 No Answer 37 25%
 Total 150 100%

60%
50%
40%
30%
20%
10%
0%
Nokia Samsung Siemens Sony Bird Others No
Ericsson Answer

INTERPRETATION:

The highest market share belongs to Nokia which is 48%, the second highest market share
belongs to Sony Ericsson which is 8.7% and so on.

PAGE # 05
Q3- TYPE OF SERVICE:-
 Jazz 59 39%
 Ufone 31 21%
 Insta 06 04%
 PakTel 03 02%
 Telenor 12 08%
 Others 03 02%
 No Answer 36 24%
 Total 150 100%

50%
40%
30%
20%
10%
0%
Jazz Ufone Insta PakTel Telenor Othe rs No
Answ er

INTERPRETATION:

The highest market share for mobile connection belongs to Jazz which is 39% of the market;
second in line is Ufone which is 21% and so on. We can see clearly that 60% of the market is
occupied by only two companies and the Pakistan market operates under a duopoly.

Q4- TYPE OF CONNECTION:-

 Prepaid 104 69%
 Postpaid 010 07%
 No Answer 036 24%
 Total 150 100%

70%
60%
50%
40%
30%
20%
10%
0%
Prepaid Postpaid No Answ er

INTERPRETATION:

The most preferred type of connection is prepaid connection amounting to 69% of the sample
population that we worked on. Only 7% of the mobile users used postpaid connections.

PAGE # 06

Q5- SATISFIED WITH THE SERVICE:-

 Yes 54 36%
  Yes to some extent 50 33%
 No 10 07%
 No Answer 36 24%
 Total 150 100%

40%
35%
30%
25%
20%
15%
10%
5%
0%
Yes Yes to No No Answ er
som e
extent

INTERPRETATION:

The satisfaction level of the users with their mobile services on an average was good. As 36%
of the population were satisfied and 33% were satisfied to some extent. Only 7% of the
mobile users were unsatisfied.

Q6- BEST FACILITY OF YOUR COMPANY:-

 GPRS 47 21%
 Good Service 59 36%
 Incoming 24 11%
Calls
 Others 09 07%
 No Answer 08 25%
 Total 150 100%

40%
35%
30%
25%
20%
15%
10%
5%
0%
GPRS Good Incoming Others No
Service Calls Answer

PAGE # 07

Q7- NEW COMERS IMPACT ON CELLULAR NETWORKS:-

 Yes 54 37%
  Yes to some extent 50 35%
 No 10 05%
 No Answer 36 23%
 Total 150 100%

40%
35%
30%
25%
20%
15%
10%
5%
0%
Yes Yes to No No
som e Answ e r
extent

INTERPRETATION:

It is the opinion of 37% of the sample population that new companies opening would affect
the market of the existing companies and 35% think that the market would be affected in
some ways.

Q8- COMPETE IN INTERNATIONAL SERVICE:-

 Unlimited Life 16 11%
 Decreased Call 67 45%
Rate
 Services 30 20%
 Others 02 01%
 No Answer 35 23%
 Total 150 100%

50%
40%
30%

20%
10%
0%
Unlimited Decreased Services Others No Answ er
Life Call Rate

INTERPRETATION:

45% of the population sample thinks that to compete at International level call charges
should be cut down, while 20% think that overall services should be bettered.

PAGE # 08

Q9- INTRODUCTION OF NEW COMPANIES:-

 Yes 97 65%
  No 16 11%
 No Answer 37 25%
 Total 150 100%

70%
60%
50%
40%
30%
20%
10%
0%
Yes No No Answer

INTERPRETATION:

According to our survey, people want new companies to enter in the market.

Q10- INTERNATIONAL COMPANIES POSITIVE IMPACT ON PAKISTAN

CONSUMER:-
 Yes 72 48%
 Yes to some extent 34 23%
 No 08 05%
 No Answer 36 24%
 Total 150 100%

60%
50%
40%
30%
20%
10%
0%
Yes Yes to some No No Answer
extent

INTERPRETATION:

The majority amounting to 48% of the population have an opinion that new companies
entering the market would have a positive impact on the Pakistan telecommunication
systems.

PAGE # 09

Q11- EFFECT ON PUBLIC IF MORE COMPANIES INTRODUCED:-

 Service is going best 15 10%
  Decrease in call price 36 24%
 Connection is going cheaper 15 10%
 All of the above 48 32%
 Others 01 01%
 No Answer 35 23%
 Total 150 100%

35%
30%
25%
20%
15%
10%
5%
0%
Service is Decrease in Connection All of the Others No Answer
going best call price is going above
cheaper

INTERPRETATION:

24% of the sample population believes that if more companies enter the market call charges
would be cut down while 32% of the population sample think that the services the call
charges and connection would all be affected in a positive manner.

Q12- TELENOR IMPACT ON MARKET:-

 Yes 50 33%
 Yes to some extent 56 37%
 No 07 05%
 No Answer 37 25%
 Total 150 100%

40%
35%
30%
25%
20%
15%
10%
5%
0%
Yes Yes to No No
som e Answ er
extent

INTERPRETATION:

Telenor is the first Internationally acclaimed company entering Pakistan and people think that
70% of the market would be affected.

PAGE # 10
Q13- TELENOR BEST SERVICE:-
 Unlimited Life 46 31%
 Different prices of card 23 15%
  Local call charges 08 05%
 All of the above 31 21%
 Others 05 03%
 No Answer 37 25%
 Total 150 100%

35%
30%
25%
20%
15%
10%
5%
0%
Unlimited Different Local call All of the Others No Answer
Life prices of charges above
card

INTERPRETATION:

People that fill out our forms all believe that Telenor would offer the best services.

Q14- EFFECT OF TELENOR ON OTHER COMPANIES:-

 0% 03 02%
 25% 54 36%
 50% 34 23%
 75% 15 10%
 100% 08 05%
 No Answer 36 24%
 Total 150 100%

40%
35%
30%
25%
20%
15%
10%
5%
0%
0% 25% 50% 75% 100% No
Answer

INTERPRETATION:

Mixed Emotions: Although 98% of the population thinks that the market would be affected by
Telenor but they agree to a varying extent.

PAGE # 11

Q15- IMPACT OF NEW COMERS ON YOUR NETWORK:-

 Bad 10 07%
  Ok 84 56%
 Good 18 12%
 No Answer 38 25%
 Total 150 100%

60%
50%
40%
30%
20%
10%
0%
Bad Ok Good No
Answer

INTERPRETATION:

7% of the population sample believes that new companies entering the market would have a
bad effect on their mobile connection, while 56% believe that the effect would be fine.

Q16- PREPAID FACILITY:-

 Poor 01 01%
 Normal 23 15%
 Good 39 26%
 Very Good 32 21%
 Excellent 18 12%
 No Answer 37 25%
 Total 150 100%

30%
25%
20%
15%
10%
5%
0%
Poor Normal Good Very Good Excellent No Answer

INTERPRETATION:

Approximately 74% of the population is satisfied by the prepaid facility that they are using.

PAGE # 12

Q17- NETWORK AVAILABLE FOR CALLING AT ANY TIME:-

 0% 03 02%
 50% 52 35%
  100% 54 36%
 No Answer 41 27%
 Total 150 100%

40%
35%
30%
25%
20%
15%
10%
5%
0%
0% 50% 100% No
Answer

INTERPRETATION:

Approximately 35% of the population wants their mobile connection service qualities to
improve while 36% are satisfied.

Q18- PREFERENCE OF YOUR MOBILE:-

 Nokia 99 66%
 Samsung 18 12%
 Siemens 04 03%
 Sony- 17 11%
Ericsson
 Bird 05 3.3%
 Others 04 2.7%
 No Answer 03 02%
 Total 150 100%

70%
60%
50%
40%
30%
20%
10%
0%
Nokia Samsung Siemens Sony Bird Others No Answer
Ericsson

INTERPRETATION:

Approximately 66% of the user prefers Nokia mobile phones followed by 12% for Samsung
and 11% for Sony Ericsson and so on.

PAGE # 13
Q19- PREFERENCE OF YOUR CONNECTION:-
 Jazz 42 28%
 Ufone 31 21%
 Insta 07 04%
  PakTel 06 04%
 Telenor 46 31%
 Others 14 9.3%
 No Answer 04 2.7%
 Total 150 100%

35%
30%
25%
20%
15%
10%
5%
0%
Jazz Ufone Insta PakTel Telenor Others No
Answ er

INTERPRETATION:
Approximately 31% of the population wants to have a Telenor Connection while 28% want
Jazz and 21% want Ufone.

Q20- RANK THE MOBILE PHONES:-

 Nokia 3.3
 Samsung 2.9
 Siemens 2.6
 Sony- 2.9
Ericsson
 Bird 2.5
INTERPRETATION:
The most highly ranked mobile company is Nokia with Sony Ericsson and Samsung with equal
ranks.

Q21- RANK THE MOBILE NETWORKS:-

 Jazz 3.0
 Ufone 3.0
 Insta 2.5
 PakTel 2.6
 Telenor 3.0
INTERPRETATION:
The highest ranked mobile connections are Jazz, Ufone and Telenor.

Q22- RANKS THE MOBILE FROM MOST TO LEAST EXPENSIVE:-

 Jazz 2.7
 Ufone 2.5
 Insta 2.9
 PakTel 2.7
 Telenor 3.0
INTERPRETATION:
The least expensive is Ufone followed by Jazz, PakTel while most of the people think that
Telenor would be most expensive.
PAGE # 14
TWO WAY CLASSIFICATIONS
 This part covers the analysis of our Survey Report through Two Way
 Classification with reference to Male and Female.

PART A: “MALE-FEMALE”
AGES:-
MALE FEMALE TOTAL
 Below 20 44 34% 03 15.8% 47
 20-30 47 36% 12 63.2% 59
 30-40 24 18% 00 0% 24
 40-50 08 6.1% 01 5.3% 09
 Above 50 03 2.1% 00 0% 03
 No Answer 05 3.8% 03 15.8% 08
 Total 131 100% 019 100% 150

80%
60%
Male
40%
Fem ale
20%
0%
Below 20 20-30 30-40 40-50 Above 50 No
Answ er

INTERPRETATION:
In our sample the age group line below 20 comprises of 34% Male and 15.8% Female, 20-30
comprises of 36% Male and 63.2% Female, 30-40 comprises of 18% Male and 0% Female,
40-50 comprises of 6.1% Male and 5.3% Female, Above 50 age group comprises of 2.1%
Male and 0% of Female.

Q1- MOBILE PHONE:-

MALE FEMALE TOTAL
 Yes 103 79% 11 57.9% 111
 No 028 21% 08 42.1% 036
 No Answer 00 0% 00 0% 003
 Total 131 100% 019 100% 150

100%
80%
60% Male
40% Female
20%
0%
Yes No No
Answ er

INTERPRETATION:
The majority of the sample used mobiles, which amounted to 79% of Male in comparison to
57.9% Female and 21% of Male and 42.1% of Female of the sample population, do not use
mobiles.

PAGE # 15
Q2- TYPE OF MOBILE:-
MALE FEMALE TOTAL
 Nokia 67 51% 05 26.3% 72
 Samsung 10 7.6% 01 5.3% 11
  Siemens 04 3.1% 03 15.8% 07
 Sony- 12 9.2%
Ericsson 01 5.3% 13
 Bird 04 3.3% 00 0% 04
 Others 05 3.8% 01 5.3% 06
 No Answer 29 22% 08 42% 37
 Total 131 100% 019 100% 150

60%
50%
40%
Male
30%
Fem ale
20%
10%
0%
Nokia Sam sung Siemens Sony Bird Others No
Ericsson Answ er

INTERPRETATION:
The Male population prefers Nokia, Sony Ericsson, Samsung and so on by 51%, 9.2%, 7.6%
respectively whereas the Female population prefers Nokia, Siemens and so on by 26.3%,
15.8% respectively.

Q3- TYPE OF SERVICE:-

MALE FEMALE TOTAL
 Jazz 58 44.3% 01 5.3% 59
 Ufone 28 21.4% 03 15.8% 31
 Insta 04 3.1% 02 10.5% 06
 PakTel 02 1.5% 01 5.3% 03
 Telenor 08 6.1% 04 21.1% 12
 Others 03 2.3% 00 0% 03
 No Answer 28 21.4% 08 42% 36
 Total 131 100% 019 100% 150

50.00%
40.00%
30.00% Male
20.00% Fem ale
10.00%
0.00%
Jazz Ufone Insta PakTel Telenor Others No
Answ er

INTERPRETATION:
The Male population prefers Jazz, Ufone, Telenor by 44.3%, 21.4% 6.1% where as the
Female population prefers Telenor, Ufone, Insta by 21.1% 15.8%, 10.5% respectively.
PAGE # 16
Q4- TYPE OF CONNECTION:-
MALE FEMALE TOTAL
 Prepaid 95 72.5% 09 47.4% 104
 Postpaid 08 6.1% 02 10.5% 010
  No Answer 28 21.4% 08 42.1% 036
 Total 131 100% 019 100% 150

80.00%
70.00%
60.00%
50.00%
Male
40.00%
30.00% Female
20.00%
10.00%
0.00%
Prepaid Postpaid No Answer

INTERPRETATION:

The prepaid connection got better response from Male and Female by 72.5% and 47.4%
respectively.

Q5- SATISFIED WITH THE SERVICE:-

MALE FEMALE TOTAL
 Yes 50 38.2% 04 21.1% 54
 Yes to some extent 44 33.6% 06 31.6% 50
 No 09 6.9% 01 5.3% 10
 No Answer 28 21.4% 08 42.1% 36
 Total 131 100% 019 100% 150

45.00%
40.00%
35.00%
30.00%
25.00% Male
20.00% Female
15.00%
10.00%
5.00%
0.00%
Yes Yes to some No No Answer
extent

INTERPRETATION:

The population satisfied with the service provided to them comprises 38% Male, 21.1%
Female, those who were satisfied to some extent were 33.6%male, 31.6% Female and those
unsatisfied were 6.9% Male and 5.3% Female.

PAGE # 17
Q6- BEST FACILITY OF YOUR COMPANY:-
MALE FEMALE TOTAL
 GPRS 28 21.4% 03 15.8% 31
 Good Service 49 37.4% 05 26.3% 54
  Incoming
Calls 15 11.5% 02 10.5% 17
 Others 09 6.9% 01 5.3% 10
 No Answer 30 22.9% 08 42.1% 38
 Total 131 100% 019 100% 150

45.00%
40.00%
35.00%
30.00%
25.00% Male
20.00% Female
15.00%
10.00%
5.00%
0.00%
GPRS Good Service Incoming Others No Answer
Calls

INTERPRETATION:

According to Male, the best facility provided by their company were Good Service, GPRS,
Incoming Calls and Others by 37.4%, 21.4%, 11.5%, 6.9%. While Female adore Good
Service, GPRS, Incoming Calls and Others by 26.3%, 15.8%, 10.5%, 5.3% respectively.

Q7- NEW COMERS IMPACT ON CELLULAR NETWORKS:-

MALE FEMALE TOTAL
 Yes 54 41.2% 02 10.5% 56
 Yes to some
extent 46 35.1% 07 36.8% 53
 No 05 3.8% 02 10.5% 07
 No Answer 26 19.8% 08 42.1% 34
 Total 131 100% 019 100% 150

50.00%
40.00%
30.00% Male
20.00% Fem ale
10.00%
0.00%
Yes Yes to som e No No Answ er
extent

INTERPRETATION:

The opinion about new comers’ impact on cellular networks 41.2% Male and 10.5% Female
suggested Yes, 35.1% Male and 36.8% Female suggested Yes to some extent, while 3.8%
Male and 10.5% refused.
PAGE # 18

Q8- COMPETE IN INTERNATIONAL SERVICE:-

MALE FEMALE TOTAL
  Unlimited Life 14 10.7% 02 10.5% 16
 Decreased Call
Rate 58 44.3% 09 47.4% 67
 Services 30 22.9% 00 0% 30
 Others 02 1.5% 00 0% 02
 No Answer 27 20.6% 08 42.1% 35
 Total 131 100% 019 100% 150

50.00%
40.00%
30.00% Male
20.00% Fem ale
10.00%
0.00%
Unlimited Decreas ed Services Others No Answ er
Life Call Rate

INTERPRETATION:

44.3% of the Male and 47.4% Female population wanted Decreased Call Rate and 22.9% of
Male wanted Services and 10.5% Female wanted Unlimited Life in order to compete in
International Service.

Q9- INTRODUCTION OF NEW COMPANIES:-

MALE FEMALE TOTAL
 Yes 91 69.5% 06 31.6% 97
 No 11 8.4% 05 26.3% 16
 No 29 08 37
Answer 22.1% 42.1%
 To 131 100% 019 100% 150
tal

80.00%
70.00%
60.00%
50.00%
Male
40.00%
30.00% Female
20.00%
10.00%
0.00%
Yes No No Answ er

INTERPRETATION:

69.5% male and 31.6% Female applauses the introduction of new companies, while 8.4% and
26.3% Female denied.

PAGE # 19
Q10- INTERNATIONAL COMPANIES POSITIVE IMPACT ON PAKISTAN
CONSUMER:-
MALE FEMALE TOTAL
 Yes 67 51.1% 05 26.3% 72
 Yes to some extent 31 23.7% 03 15.8% 34
 No 05 3.8% 03 15.8% 08
 No Answer 28 21.4% 08 42.1% 36
 Total 131 100% 019 100% 150

60.00%
50.00%
40.00%
Male
30.00%
Fem ale
20.00%
10.00%
0.00%
Yes Yes to som e No No Answ er
extent

INTERPRETATION:

This report shows that 51.1% Male and 26.3% Female agreed that international companies
have positive impact on Pakistan.

Q11- EFFECT ON PUBLIC IF MORE COMPANIES INTRODUCED:-

MALE FEMALE TOTAL
 Service is going best 15 11.5% 00 0% 15
 Decrease in call price 30 22.9% 06 31.6% 36
 Connection is going cheaper 14 10.7% 01 5.3% 15
 All of the above 45 34.4% 03 15.8% 48
 Others 01 0.8% 00 0% 01
 No Answer 26 19.8% 09 47.4% 35
 Total 131 100% 019 100% 150

50.00%
40.00%
30.00% Male
20.00% Female
10.00%
0.00%
Service is Decrease in Connection All of the Others No Answ er
going best call price is going above
cheaper

INTERPRETATION:

The result shows that 34.4% Male and 15.8% Female wanted Best Service, Decreased Call
Rates, and Cheaper Connection.

PAGE # 20

Q12- TELENOR IMPACT ON MARKET:-

 MALE FEMALE TOTAL
 Yes 49 37.4% 01 5.3% 50
 Yes to some
extent 50 38.2% 06 31.6% 56
 No 05 3.8% 02 10.5% 07
 No Answer 27 20.6% 10 52.6% 37
 Total 131 100% 019 100% 150

60.00%
50.00%
40.00%
Male
30.00%
Fem ale
20.00%
10.00%
0.00%
Yes Yes to som e No No Answ er
extent

INTERPRETATION:

About the impact of Telenor on Market 38.2% Male and 31.6% Female consider that it will
effect to some extent.

Q13- TELENOR BEST SERVICE:-

MALE FEMALE TOTAL
 Unlimited Life 41 31.3% 05 26.3% 46
 Different prices of card 21 16.0% 02 10.5% 23
 Local call charges 07 5.3% 01 5.3% 08
 All of the above 29 22.1% 02 10.5% 31
 Others 05 3.8% 00 0% 05
 No Answer 28 21.4% 09 47.4% 37
 Total 131 100% 019 100% 150

50.00%
40.00%
30.00% Male
20.00% Female
10.00%
0.00%
Unlim ited Different Local call All of the Others No Answ er
Life prices of charges above
card

INTERPRETATION:

When asked about the best service of Telenor, 31.3% Male and 26.3% Female said that it is
its unlimited life.

PAGE # 21
Q14- EFFECT OF TELENOR ON OTHER COMPANIES:-
MALE FEMALE TOTAL
 0% 01 0.8% 02 10.5% 03
 25% 51 38.9% 03 15.8% 54
 50% 32 24.4% 02 10.5% 34
 75% 12 9.2% 03 15.8% 15
 100% 08 6.1% 00 0% 08
 No Answer 27 20.6% 09 47.4% 36
 Total 131 100% 019 100% 150

50.00%
40.00%
30.00% Male
20.00% Fem ale
10.00%
0.00%
0% 25% 50% 75% 100% No
Answ er

INTERPRETATION:

According to 38.9% Male and 15.8% Female, Telenor affected 25% of the Market of other
companies.

Q15- IMPACT OF NEW COMERS ON YOUR NETWORK:-

MALE FEMALE TOTAL
 Bad 08 6.1% 02 10.5% 10
 Ok 77 58.8% 07 36.8% 84
 Good 17 13.0% 01 5.3% 18
 No Answer 29 22.1% 09 47.4% 38
 Total 131 100% 019 100% 150

70.00%
60.00%
50.00%
40.00% Male
30.00% Female
20.00%
10.00%
0.00%
Bad Ok Good No Answ er

INTERPRETATION:

58.8% of the population sample of Male believes that new companies entering the market
would be fine while 36.8% Female believes that it will be Ok.

PAGE # 22

Q16- PREPAID FACILITY:-

 MALE FEMALE TOTAL
 Poor 00 0% 01 5.3% 01
 Normal 23 17.6% 00 0% 23
 Good 36 27.5% 03 15.8% 39
 Very Good 29 22.1% 03 15.8% 32
 Excellent 15 11.5% 03 15.8% 18
 No Answer 28 21.4% 09 47.4% 37
 Total 131 100% 019 100% 150

50%
40%
30% Male
20% Fem ale
10%
0%
Poor Norm al Good Very Good Excellent No
Answ er

INTERPRETATION:

Approximately 78.6% of the population of Male is satisfied by the prepaid facility that they are
using, while 47.3% of the population of Female also think so.

Q17- NETWORK AVAILABLE FOR CALLING AT ANY TIME:-

MALE FEMALE TOTAL
 0% 01 0.8% 02 10.5% 03
 50% 46 35.1% 06 31.6% 52
 100% 52 39.7% 02 10.5% 54
 No Answer 32 24.4% 09 47.4% 41
 Total 131 100% 019 100% 150

50.00%
40.00%
30.00% Male
20.00% Fem ale
10.00%
0.00%
0% 50% 100% No Answ er

INTERPRETATION:

Approximately 35.1% Male and 31.6% Female wants improvement in their networks to call at
any time where as 39.7% Male and 10.5% Female feels it perfect.

PAGE # 23
Q18- PREFERENCE OF YOUR MOBILE:-
MALE FEMALE TOTAL
 Nokia 87 66.4% 12 63.2% 99
  Samsung 15 11.5% 03 15.8% 18
 Siemens 03 2.3% 01 5.3% 04
 Sony-
Ericsson 16 12.2% 01 5.3% 17
 Bird 04 3.1% 01 5.3% 05
 Others 04 3.1% 00 0% 04
 No Answer 02 1.5% 01 5.3% 03
 Total 131 100% 019 100% 150

70.00%
60.00%
50.00%
40.00% Male
30.00% Fem ale
20.00%
10.00%
0.00%
Nokia Sam s ung Siem ens Sony Bird Others No
Erics son Answ er

INTERPRETATION:
Approximately 66.4% of the user prefers Nokia mobile phones followed by 12.2% for Sony
Ericsson and 11.5% for Samsung and so on according to Male, 63.2% of the Female user
prefers Nokia mobile phones followed by 15.8% Samsung and 5.3% equally for Siemens,
Sony Ericsson and Bird.

Q19- PREFERENCE OF YOUR CONNECTION:-

MALE FEMALE TOTAL
 Jazz 38 29.0% 04 21.1% 42
 Ufone 28 21.4% 03 15.8% 31
 Insta 04 3.1% 03 15.8% 07
 PakTel 03 2.3% 03 15.8% 06
 Telenor 41 31.3% 05 26.3% 46
 Others 14 10.7% 00 0% 14
 No Answer 03 2.3% 01 5.3% 04
 Total 131 100% 019 100% 150

40.00%
30.00%
Male
20.00%
Fem ale
10.00%
0.00%
Jazz Ufone Insta PakTel Telenor Others No
Answ er

INTERPRETATION:
Approximately 31.3% of the user prefers Telenor mobile connection followed by 29% for Jazz
and 21.4% for Samsung and so on according to Male, 26.3% of the Female user prefers
Telenor mobile phones followed by 21.1% Jazz and 15.8% equally for Ufone, Insta, and
PakTel.
PAGE # 24
Q20- RANK THE MOBILE PHONES:-
MALE FEMALE AVERAGE
 Nokia 3.3 3.4 3.35
  Samsung 3.0 2.9 2.95
 Siemens 2.6 2.3 2.45
 Sony- 2.8 3.3 3.05
Ericsson
 Bird 2.5 2.4 2.45

Q21- RANK THE MOBILE NETWORKS:-

MALE FEMALE AVERAGE
 Jazz 3.0 2.7 2.85
 Ufone 3.1 2.6 2.85
 Insta 2.5 2.6 2.55
 PakTel 2.6 2.5 2.55
 Telenor 2.9 3.7 3.3

Q22- RANKS THE MOBILE FROM MOST TO LEAST EXPENSIVE:-

MALE FEMALE AVERAGE
 Jazz 2.6 2.7 2.65
 Ufone 2.5 2.9 2.7
 Insta 2.9 2.7 2.8
 PakTel 2.6 2.9 2.75
 Telenor 3.0 2.9 2.95

PART B: “SATISFIED WITH YOUR CURRENT NETWORK”

YES TO SOME
YES NO
EXTENT
 Jazz 29 49.15% 24 40.68% 06 10.17%
 Ufone 14 45.16% 15 48.39% 02 6.45%
 Insta 03 50% 03 50% 00 0%
 PakTel 01 33.3% 01 33.3% 01 33.3%
 Telenor 05 41.67% 07 58.33% 00 0%
 Others 02 66.6% 00 0% 01 33.3%
 No
Answer(36) - - - - - -
 Total 54 36% 50 33% 10 7%

80.00%

60.00% Yes
40.00% Yes to some extent
20.00% No

0.00%
Jazz Ufone Insta PakTel Telenor Others

INTERPRETATION:
Insta connection satisfies 50% of its users hence leads, followed by Jazz by 49.15% and then
by Ufone by 45.16%.

PAGE # 25
PART C: “MOBILES WITH NETWORKS”
 NOKIA
 Jazz 39 54.2%
 Ufone 17 23.6%
 Insta 05 6.9%
 PakTel 01 1.4%
 Telenor 09 12.5%
 Others 01 1.4%
 No Answer 00 0%
 Total 72 100%

60.00%
50.00%
40.00%
30.00%
20.00% NOKIA
10.00%
0.00%
Jazz Ufone Insta PakTel Telenor Others No
Answ er

INTERPRETATION:

Nokia users prefer Jazz by 54.2% over other connections.

SAMSUNG
 Jazz 06 54.5%
 Ufone 03 27.3%
 Insta 00 0%
 PakTel 02 18.2%
 Telenor 00 0%
 Others 00 0%
 No Answer 00 0%
 Total 11 100%

60.00%
50.00%
40.00%
30.00%
20.00% SAMSUNG
10.00%
0.00%
Jazz Ufone Insta PakTel Telenor Others No
Answ er

INTERPRETATION:

Samsung users prefer Jazz by 54.5% over other connections.

PAGE # 26

SIEMENS
 Jazz 03 42.9%
  Ufone 03 42.9%
 Insta 01 14.3%
 PakTel 00 0%
 Telenor 00 0%
 Others 00 0%
 No Answer 00 0%
 Total 07 100%

50.00%
40.00%
30.00%

20.00% SIEMENS
10.00%
0.00%
Jazz Ufone Insta PakTel Telenor Others No
Answ er

INTERPRETATION:

Siemens users prefer Jazz and Ufone by 42.9% over other connections.

SONY-ERIC
 Jazz 06 46.2%
 Ufone 04 30.8%
 Insta 00 0%
 PakTel 00 0%
 Telenor 02 15.4%
 Others 01 7.7%
 No Answer 00 0%
 Total 13 100%

50.00%

40.00%
30.00%

20.00% SONY ERICSSON

10.00%
0.00%
Jazz Ufone Insta PakTel Telenor Others No
Answ er

INTERPRETATION:

Sony Ericsson users prefer Jazz by 46.2% over other connections.

PAGE # 27
BIRD
 Jazz 00 0%
 Ufone 02 50%
  Insta 00 0%
 PakTel 00 0%
 Telenor 01 25%
 Others 01 25%
 No Answer 00 0%
 Total 04 100%

50%

40%

30%

20% BIRD
10%

0%
Jazz Ufone Insta PakTel Tele nor Others No
Answ er

INTERPRETATION:

Bird users prefer Ufone by 50% over other connections.

PART D: “NETWORKS WITH CONNECTIONS”

PRE-PAID POST-PAID
 Jazz 53 90% 06 10%
 Ufone 29 94% 02 06%
 Insta 06 100% 00 0%
 PakTel 03 100% 00 0%
 Telenor 11 92% 01 8%
 Others 02 67% 01 33%
 No
Answer(36) - - - -
 Total 104 69% 10 7%

120%
100%
80%
Prepaid
60%
Pos tpaid
40%
20%
0%
Jazz Ufone Insta PakTel Telenor Others

INTERPRETATION:

Prepaid connection is preferred by all networks users.

PAGE # 28

CONCLUSION
This survey features the various aspects and impacts of Mobile connections on
the users of different age group, gender and mentalities. Mobile connections
are spreading like cob-web and are increasing day by day. New Mobile
connections are frequently introduced in Pakistan while the older ones are
always keen to improve their services. Nowadays new companies offer better
connection at lower rate which has caused a revolution in Mobile industry and
economy by causing the rates to decrease to 2000 to just 200. Moreover new
facilities such as Free SMS, Free MMS, low call rates and other services are
made available to the consumers at subsidized rates.

Through this survey, we conclude that the Mobile connections are fashionized
among youngsters. It may be noted that Male users are more than Female
users. According to the people Nokia is the best Mobile phone which facilitates
the users. Jazz is preferred by the majority of population due to its best
service. Majority of the people welcomes the foreign connections in Pakistan.
This can be noted by the highest numbers of votes given to Telenor which is
the new introduced company providing Free SMS, Free MMS and Low call
rates. Thus we conclude that people want Mobile connection providing them
best facilities and affordability whether it is Telenor or some one else.

We have also analyzed that separately amongst male and female. We

analyzed that there are more male users than female. Male prefer Nokia
mobiles over others. Jazz is more used by male. Prepaid connections are
idolized by male users. Female users also prefer Nokia mobile over other,
Telenor is the most frequently used connection. They also prefer prepaid
connection over post paid. Both have welcome the new companies and thinks
it better for the consumers as better facilities will be provided at cheaper
rates.

So, in the last we conclude that have spread widely and majority of the people
are satisfied with their connection they have, but more can be done to
improve it. Although most of the market is influenced by the foreign
companies but the national companies can try harder to compete with them
by improving their standards according the wish of the people.
 TABLE OF CONTENTS

PAGE
PARTICULARS NO.

01-02
 PART I: INTRODUCTION.

 About Our Survey Topic. 01

01
 Why we select this Topic.
01-02
 Our Sampling Techniques.
02
 Problem Faced during Survey.

 PART II: ANALYSIS RESULT & INTERPRETATION. 03-27

03-27
 Different Tables and their Interpretation.

28
 PART III: CONCLUSION.

-
 PART IV: APPENDIX.

 Questionnaire.

 Data Compilation Working Sheet.

THE END
INTRODUCTION
FINDINGS/RESUL
T
&
INTERPRETATIO
N
CONCLUSION
APPENDIX
THE END
 National University of Computer & Emerging Sciences
Karachi Campus
BBA Section-B

SURVEY TOPIC: “MOBILE NETWORKS IN PAKISTAN”

Name: ____________________________________________________ Age: ________

Sex: □ Male □ Female

INSTRUCTION: Tick only ONE choice and in case of remarks, write in space allocated for answers.
QNO-1 Do you have a Mobile Phone?
□ Yes □ No
(If No Please go to QUESTION NO-18)

QNO-2 Which Mobile Phone do you have?

□ Nokia □ Samsung
□ Siemens □ Sony-Ericsson
□ Bird □ Other_________

QNO-3 Which Service do you have?

□ Mobilink □ Ufone
□ Insta □ PakTel
□ Telenor □ Other_________

QNO-4 Which connection do you have?

□ Prepaid □ Postpaid

QNO-5 Are you satisfied with your service?

□ Yes □ Yes to some extent □ No

QNO-6 What is the best facility do you think your company provides you?
□ GPRS □ Good Service
□ Incoming Calls □ Other_________

QNO-7 What you think that new Companies will have solid impact on Cellular Networks in Pakistan?
□ Yes □ Yes to some extent □ No

QNO-8 What should Cellular Services do for compete with International Services in Pakistan?
□ Unlimited Life □ Decreased Call Rate
□ Services □ Other_________

QNO-9 Perhaps in your point of view should some companies be introduced in Pakistan?
□ Yes □ No

QNO-10 What you think that International Companies will get the positive impact on Pakistan
consumers?
□ Yes □ Yes to some extent □ No
 - PAGE # 2 -

QNO-11 If more international companies will introduce in Pakistan what will be the effect on public?
□ Service is going best □ Decrease in call price □ Connection is going cheaper
□ All of the above □ Other__________.

QNO-12 The new company Telenor introduced in Pakistan do Telenor gives any impact on market?
□ Yes □ Yes to some extent □ No

QNO-13 What is the best service provided by Telenor to their customers?

□ Unlimited Life □ Different prices of card □ Local Call Charges
□ All of the above □ Other_________

QNO-14 How much Telenor will effect the market of other companies?
□ □ □ □ □
0% 25% 50% 75% 100%

QNO-15 What is the impact of new comers on the network you are using?
□ □ □ □ □
Bad Ok Good

QNO-16 How do you find the prepaid facility?

□ poor □ normal □ good □ very good □ excellent

QNO-17 How do you find your Network available for calling at anytime?
□ □ □ □ □
0% 50% 100%

QNO-18 If you want to buy a Mobile Phone which mobile do you prefer?
□ Nokia □ Samsung
□ Siemens □ Sony-Ericsson
□ Bird □ Other_________

QNO-19 If you want to buy a connection which connection you prefer first?
□ Mobilink □ Ufone
□ Insta □ PakTel
□ Telenor □ Other_________

QNO-20 Rank the following Mobile Phones in Pakistan (1-5)?

5-Best Mobile 1- Worst Mobile
Nokia _____
Samsung _____
Siemens _____
Sony-Ericsson _____
Bird _____

QNO-21 Rank the following Mobile Networks in Pakistan (1-5)?

5-Best Network 1- Worst Network
Jazz _____
Ufone _____
Insta _____
PakTel _____
Telenor _____
- PAGE # 3 -
QNO-22 Rank the following Mobile Networks from Most Expensive to Least (1-5)?
5- Cheap Network 1- Expensive Network
Jazz _____
Ufone _____
Insta _____
PakTel _____
Telenor _____

QNO-23 How do you feel about your favorite Network Service?

__________________________________________________________________________
Suggestions: _______________________________________________________________
Remarks: _______________________________________________________________

QNO-24 Would you prefer foreign connections over local connections (If Yes then Why)?
__________________________________________________________________________
Suggestions: _______________________________________________________________
Remarks: _______________________________________________________________

QNO-25 Give Suggestion and Remarks to improve the Networks Facility?

__________________________________________________________________________
Suggestions: _______________________________________________________________
Remarks: _______________________________________________________________

THANKYOU

Prepared By:- MUGHALS

1) PAWAN KUMAR (211).

2) MIRZA ALI HUZAIFA SULTAN (222).
3) SYED MUHAMMAD AAMIR ABBAS (233).
 SURVEY REPORT

“MOBILE NETWORKS IN PAKISTAN”

DEPARTMENT: BBA (BATCH 2004)

SECTION: B
GROUP: “MUGHALS”

COMPILED BY:
PAWAN KUMAR (211)
MIRZA ALI HUZAIFA SULTAN (222)
SYED MUHAMMAD AAMIR ABBAS (233)
INSTRUCTOR:
SIR ZAKI RASHIDI