Neuroscience . the scientific study of nervous systems Your decision are programmed by neural networks The frame of the problem can be change the decision The decisions are make based on the decision of others Origin of neuroeconomics Macroeconomis: deals with of nation or worlds economics Microeconomics; behavior of specific individous Neuroeconomics or Neuroscience a fild of neuroscience that studies processes connecting sensation and action by revealing the neurobiologicval mechanisms by which decisions are made Exrended neuroeconomics a multidisciplinary field that studies mechanisms of decision making by integrating the evolutionary, neurobiological and social approaches Decision making theory Decision making theory is concerned with goal-directed behavior in the presence of options 2 types of decision making: Normative and descriptive Normative: a theory about how decision should be made Descriptive: a theory about how decision are actually made