PORTFOLIO

cooperfisher

contact
Cooper Fisher
1225 West 160 North
Orem, UT 84057
801-885-8095
cooper.fisher@gmail.com

table of contents
Brochure
Montage
Photodesign
Event Ad
Flier
Business Card
Letterhead
Logo
Web Page

brochure
Description:
Trifold brochure to advertise a flooring company.

Programs Used:
Adobe Illustrator, Photoshop, InDesign

Date:
March 26, 2016

Course/Instructor:
Comm 130 Section 13 - Emily Kunz

Objective:
Set up and align a two-sided, folded document. Learn how to wrap text
around an image. Use paragraph styles in InDesign.

Process:
I first came up with the idea to design a brochure for a flooring
company. I created a logo using Adobe Illustrator using the skills Ive
learned through out this course. I used Adobe Photoshop to cut out an
image to use for the text wrap in the brochure. I cut the image out by
using the Magic Wand tool and then adjusting the settings to give it a
professional touch. Using Adobe InDesign, I setup the page for a trifold
brochure by setting up guides and allowing gutter space to account
for the folding. I used the Paragraph styles option to create the setup
for the headers and the body copy. I also used the Text Wrap tool to
wrap my text around the image that I cut out from Photoshop. I added
a few design elements to showcase the brochure and to give it a more
professional touch. I placed a total of four images throughout and I used
the logo twice in the brochure.

montage
Description:
Inspirational montage using two images to blend together, with the use
of typography.

Programs Used:
Adobe Photoshop

Date:
February 13, 2016

Course/Instructor:
Comm 130 Section 13 - Emily Kunz

Objective:
Learn to manage Photoshop layers. Learn to blend images together
smoothly, using masks. Use filters. Apply appropriate typography.

Process:
I found two images that I wanted to use for creating my montage. I
uploaded them into Adobe Photoshop. Using the tools in Photoshop,
(i.e. brush, cloning, and lasso) I was able to adjust the opacity of each to
blend the two images together. I used the cloning tool on the sky (top
left) to eliminate a small portion of landscape that distracted from the
image. I also used two separate fonts for the inspirational message. One
of the fonts used was to emphasize three words. I had to adjust the size
and position of the words to eliminate too much leading space between
the lines. I offset the first line from the other two lines.

photodesign
Description:
Photo design to demonstrate photography skills incorporated with good
use of colors from the photo taken.

Programs Used:
Adobe Photoshop

Date:
February 6, 2016

Course/Instructor:
Comm 130 Section 13 - Emily Kunz

Objective:
Learn basic photography skills. Use a digital camera to take a quality
image, then download it. Size and crop the image. Adjust image
brightness, contrast, hue and saturation levels. Use a selection tool to
isolate a portion of the image. Desaturate the selected portion of the
image. Use a flter or colorize a portion of the image.

Process:
After taking various photos, I chose a photo that I could use a color
scheme to work with from the colors in the photo. Using Photoshop, I
was able to edit the picture to get it how I wanted it to look. I added a
few rectangle boxes for my title and body copy. I needed to figure out a
way to include the color swatch I used and also the color scheme. I did
that by adding similar rectangles at the top for a design element, and a
way to use good repetition.

event ad
Description:
A full-bleed color event ad to promote a fundraiser using only a scanned
image and Microsoft Word.

Programs Used:
Microsoft Word

Date:
January 30, 2016

Course/Instructor:
Comm 130 Section 13 - Emily Kunz

Objective:
Find, scan and import a high-quality image. Create a full-bleed design.
Use text boxes for layout in Word. Insert and edit images in Word.

Process:
I started with finding an image in a magazine and scanned it to
my computer at 300 ppi (pixels per inch). Using Microsoft Word, I
organized the layout with text, color, and design elements. I placed
the image at the top and placed the title underneath. I used the yellow
background to match the yellows in the image. I used the gray text to
help contrast the yellow. For the design element, I used the line tool
to create the gray circles. I was amazed at how many options and tools
that are available in Microsoft Word.

COLDPLAY

benefit concert

Vivint Smart Home Arena

FRIDAY - JULY 22, 2016
7:00 PM $25.00

Coldplay will be putting on a concert to support the American Diabetes Association.

Come show your support to help prevent and find a cure for those affected by diabetes.
For more information, go to www.diabetes.org
All proceeds go to the American Diabetes Association.

flier
Description:
Grayscale flier to promote a leadership conference for graduates.

Programs Used:
Adobe InDesign

Date:
January 23, 2016

Course/Instructor:
Comm 130 Section 13 - Emily Kunz

Objective:
Apply the design principles and use appropriate typography. Incorporate
basic InDesign skills to improve basic fier layout. Create a project folder
with image, logo and InDesign document to keep links intact.

Process:
To begin this project, I started out with a few sketches to get some ideas
down on paper. Using InDesign, I then put those ideas into the design.
Given the content, logo, and image, I was able to move the pieces
around until everything fit. I added the black box at the top for the title
and used two different fonts that contrasted each other. I used both
fonts throughout the design. To add some contrast to the fonts, I used
the bold and italic options. I had my first draft critiqued by two
other individuals that were able to suggest changes I could make that
would allow the design to look more appealing. I made some changes to
the design after the feedback I received.

GRADUATE

Leadership Conference

Do you want to have the competitive

edge in business?
Come learn how at Vouant Communications
annual Graduate Leadership Conference.
Vouant Communications is devoted to helping
tomorrows leaders gain essential leadership skills
in the workplace. During this dynamic three-day
seminar, attendees will meet with top executives of
Vouant Communications to discuss breakthrough
leadership techniques, while cultivating attributes
of leadership that will market to any employer.
Conference is available to graduating seniors. Space is limited.

October 21|8 a.m. 5 p.m.

Lincoln Convention Center
Registration and more information available at
http://www.vouantcomm.com/leaders

business card
Description:
Personally created logo designed for a company letterhead that matches
a business card.

Programs Used:
Adobe InDesign, Illustrator

Date:
January 27, 2016

Course/Instructor:
Comm 130 Section 13 - Emily Kunz

Objective:
Create a new logo to fit a company or personal image. Design consistent
layouts for a business card and letterhead. Use the basic tools of Adobe
Illustrator and InDesign.

Process:
Using Adobe Illustrator, I created a couple of logos for a company that
I could use for a letterhead and business card. I used the pen tool and
typography to create the logo. Once I decided on a logo to use, I used
Adobe InDesign to create the letterhead and business card. I placed my
logo and textures into the InDesign document and used typography to
create the contact information.
With the texture in the background on the business card, I created a
gray rectangle to go behind the texture to give it a little extra color
and dropped the opacity on the texture and the gray rectangle to allow
text to be visible to read. I created the building layout in Illustrator
to represent the construction of buildings, then placed it into the
document and added it to the front of the business card.

COOPER FISHER

Owner/Operator

801.234.5678
cooper.fisher@bigtexgc.com
123 Main Street
Houston, TX 77020

BT
General Contracting

letterhead
Description:
Personally created logo designed for a company letterhead that matches
a business card.

Programs Used:
Adobe InDesign, Illustrator

Date:
January 27, 2016

Course/Instructor:
Comm 130 Section 13 - Emily Kunz

Objective:
Create a new logo to fit a company or personal image. Design consistent
layouts for a business card and letterhead. Use the basic tools of Adobe
Illustrator and InDesign.

Process:
Using Adobe Illustrator, I created a couple of logos for a company that
I could use for a letterhead and business card. I used the pen tool and
typography to create the logo. Once I decided on a logo to use, I used
Adobe InDesign to create the letterhead and business card. I placed my
logo and textures into the InDesign document and used typography to
create the contact information.
With the texture in the background on the letterhead, I created a gray
rectangle to go behind the texture to give it a little extra color and
dropped the opacity on the texture and the gray rectangle to allow text
to be visible to read. The texture I chose was part of my message that
I was creating a letterhead for a construction company. I chose the
orange/yellow color to match construction colors as well.

BT
General Contracting

COOPER FISHER

Owner/Operator

123 Main Street

Houston, TX 77020
801.234.5678
cooper.sher@bigtexgc.com

www.bigtexgc.com

logo
Description:
Logo design for a fitness company.

Programs Used:
Adobe Illustrator

Date:
February 20, 2016

Course/Instructor:
Comm 130 Section 13 - Emily Kunz

Objective:
Create a variety of logos to fit a company or personal image. Use the
basic tools of Adobe Illustrator.

Process:
I started by creating three different designs in Adobe Illustrator and
then getting feedback from about 10 individuals. Based off of their
feedback and making a decision, I chose the design I wanted to refine.
Using Adobe Illustrator, I was able to use the pen tool to create the
barbell and add text. I tried using different colors for the font and
ended up changing the color scheme from the first design. I also added
the black background to make the yellow text stand out. The oval or
pill shaped background resembles a supplement intended for working
out. I made the barbell a darker grey to make it a little more subtle.
After making the adjustments to how I wanted it to look, I made two
other copies. One copy in grayscale and the other in white on a color
background.

Threshold Fitness
THRESHOLD
fitness

THRESHOLD
fitness

THRESHOLD
fitness

web page
Description:
A simple web page designed to showcase a logo I personally created.

Programs Used:
Notepad++

Date:
March 12, 2016

Course/Instructor:
Comm 130 Section 13 - Emily Kunz

Objective:
Size and optimize an original logo as a .png for a web page. Write
content to describe the process of creating your logo and how it appeals
to a target audience. Design a web page using HTML to display a
logo and content. Acquire a working knowledge of HTML and basic
understanding of CSS. Identify hex colors for web design. Compress
multiple files in a zipped folder to attach as one file.

Process:
Using the program Notepad++, I was able to create this web page with
HTML and CSS. Having a little background on using both HTML and
CSS, I was able to apply what I already knew and I was also able to
learn a few things that I hadnt learned before. I used an HTML and
CSS document that were pre-made for this assignment. I had to adjust
the image size, change fonts, background colors, add a link, and reposition a few elements (float, margin, and padding). After I made all
the changes to my page and got it to how I wanted it to look, I used an
HTML and CSS code validator to confirm that my code was correct.