CERTIFICATE OF ORGINALITY

Date:
This is to certify that the Project Report titled Marketing Strategies During
Festival And Non-Festival Seasons - A Study With Specific Reference To
Electronic Consumer Durables At Shubham Consumer Durables Pvt Ltd is an
original work of Mr. Mallikarjuna L; bearing University Register Number:
141GCMD055 and is being submitted in partial fulfillment for the award of the
Masters Degree in Business Administration of Bangalore University. The report has
not been submitted earlier either to this University / Institution for fulfillment of the
requirement of any course of study. Mr. Mallikarjuna L is guided by Dr. G.S.
Venugopal who is the Faculty Guide as per the regulations of Bangalore University.

Dr. T V Raju
Director