CAMPAIGNS

NOTES

PAPERS

ADMISSIONS

BOOKS

DIRECT
DOWNLOAD

OBJECTIVE

Increasing
engagement

Increasing
engagement

Increasing
awareness

Increasing
engagement

Maximizing
downloads

AD-GROUPS
(samples)

1. B.Com
honors. notes
2. Eco
Honors notes

1.B.com
Honors
Papers
2. Economic
honors
papers

1. North Campus
Colleges
2. South Campus
colleges
3. Overall
admissions help

1. Download app
for all college
needs

KEYWORDS
(samples)

b.com notes,
eco notes,
free
economics
notes, delhi
university
economics
notes, delhi
university
notes

delhi university
admissions,
delhi university
cut off, delhi
university
colleges,

DEVICE
TARGETTING

Desktop,
tablet,
mobile
India

Delhi
university
papers,
previous year
papers,
accounts
papers,
accounts
papers,
economics
papers
Desktop,
tablet,
mobile
India/ New
Delhi

1. Buy
second hand
books
2. Sell
second hand
books
3. Buy DU ebooks
Buy old
books, sell
old books,
economics
ebook, free
ebook

Desktop,
tablet,
mobile
New delhi

mobile

Traffic,
engagement
in CTA

Traffic

Traffic,
engagement
in CTA, no.
of queries

Downloads

GOTARGETTING
SUCCESS
PARAMETERS

Traffic,
engagement
in CTA

Desktop, tablet,
mobile
India

Delhi university,
delhi university
events, smartbug
app

India