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Ly Thuyet Supply Chain
Ly Thuyet Supply Chain
chin lc v hp tc ca nh cung cp- ngi mua- khch hng. Khi nim v s cng
tc hoc lin minh cng ni bt khi cc doanh nghip thc hin JIT v TQM.
T thp nin 1990, cnh tranh khc lit, cng vi vic gia tng chi ph hu cn v
tn kho, cng nh khuynh hng ton cu ha nn kinh t to ra thch thc phi ci thin
cht lng, hiu qu sn xut, dch v khch hng, thit k v pht trin sn phm mi
lin tc. gii quyt nhng thch thc ny, cc nh sn xut bt u mua sn phm t
cc nh cung cp cht lng cao, c danh ting v c chng thc. Hn na cc doanh
nghip sn xut ku gi cc nh cung cp tham gia vo vic thit k v pht trin sn
phm mi cng nh ng gp kin vo vic ci thin dch v, cht lng v gim chi
ph chung. Mt khc, cc cng ty nhn thy rng nu h cam kt mua hng t nhng nh
cung cp tt nht cho hat ng kinh doanh ca mnh th i li h s hng li t vic
gia tng doanh s thng qua s ci tin cht lng, phn phi v thit k sn phm cng
nh ct gim chi ph nh vo vic quan tm nhiu n tin trnh, nguyn vt liu v cc
linh kin c s dng trong hot ng sn xut. Nhiu lin minh gia nh cung cp v
ngi mua chng t s thnh cng ca mnh.
NH NGHA CHUI CUNG NG
Ngy nay, cnh tranh thnh cng trong bt k mi trng kinh doanh no, cc
doanh nghip khng ch tp trung vo hot ng ca ring mnh m phi tham gia vo
cng vic kinh doanh ca nh cung cp cng nh khch hng ca n. Bi l, khi doanh
nghip mun p ng sn phm hoc dch v cho khch hng h buc phi quan tm su
sc hn n dng dch chuyn nguyn vt liu; cch thc thit k, ng gi sn phm v
dch v ca nh cung cp; cch thc vn chuyn, bo qun sn phm hon thnh v
nhng mong i thc s ca ngi tiu dung hoc khch hng cui cng v thc t l c
nhiu doanh nghip c th khng bit sn phm ca h c s dng nh th no trng
vic to ra sn phm cui cng cho khch hng. Cnh tranh c tnh ton cu ngy cng
khc lit, chu k sng ca sn phm mi ngy cng ngn hn, mc k vng ca khch
hng ngy cng cao hn thc p cc doanh nghip phi u t v tp trung nhiu vo
chui cung ng ca n. Thm vo , nhng tin b lin tc v i mi trong cng ngh
truyn thng v vn ti (v d, truyn thng di ng, Internet v phn phi hng qua
m), thc y s pht trin khng ngng ca chui cung ng v nhng k thut
qun l n.
Trong mt chui cung ng in hnh, doanh nghip mua nguyn vt liu t mt
hoc nhiu nh cung cp; cc b phn, chi tit hoc thm ch sn phm sau c sn
xut mt hay mt s nh my, v c vn chuyn n nh kho lu tr giai on
trung gian, cui cng n nh bn l v khch hng. V vy, gim thiu chi ph v ci
thin mc phc v, cc chin lc chui cung ng hiu qu phi xem xt n s tng
tc cc cp khc nhau trong chui cung ng. Chui cung ng, cng c xem nh
mng li hu cn, bao gm cc nh cung cp, cc trung tm sn xut, nh kho, cc trung
tm phn phi, v cc ca hng bn l, cng nh nguyn vt liu, tn kho trong qu trnh
sn xut v sn phm hon thnh dch chuyn gia cc c s
Chui cung ng l g? C rt nhiu nh ngha v qun tr chui cung ng, nhng
chng ta bt u s tho lun vi khi nim Chui cung ng bao gm tt c cc doanh
nghip tham gia, mt cch trc tip hay gin tip, trong vic p ng nhu cu khch
hng, th hin s dch chuyn nguyn vt liu xuyn sut qu trnh t nh cung cp ban
u n khch hng cui cng.
Chui cung ng khng ch bao gm nh sn xut v nh cung cp, m cn cng ty
vn ti, nh kho, nh bn l v khch hng ca n. V d mt chui cung ng bt u vi
cc doanh nghip khai thc nguyn liu t t - chng hn nh qung st, du m, g v
lng thc v bn chng cho cc doanh nghip sn xut vt liu. Cc doanh nghip
ny, ng vai tr nh ngi t hng v sau khi nhn cc yu cu v chi tit k thut t
cc nh sn xut linh kin, h s tip tc ch bin vt liu ny thnh cc vt liu thch hp
(nh tm thp, nhm, ng , g x v thc phm kim tra). n lt mnh, cc nh
sn xut linh kin phi p ng n hng v yu cu t khch hng ca h - nh sn xut
sn phm cui cng. u ra ca qu trnh ny l cc linh kin hay cc chi tit trung gian
(nh dy in, vi, mch in, nhng chi tit cn thit...). Nh sn xut sn phm cui cng
(cc cng ty nh IBM, General Motors, Coca-Cola) lp rp sn phm hon thnh, bn
chng cho ngi bn s hoc nh phn phi, ri nhng thnh vin ny s bn chng li
cho nh bn l, nhng ngi thc hin s mnh a sn phm n ngi tiu dng cui
cng. Chng ta mua sn phm trn c s gi, cht lng, tnh sn sng, s bo tr v danh
ting vi hy vng rng chng tha mn yu cu m chng ta mong i. i khi v nhng
l do no chng ta cn tr sn phm hoc cc chi tit do khng p ng yu cu hoc
i khi cn sa cha hoc ti ch chng, mt qui trnh ngc cng rt cn thit. Cc hot
ng hu cn ngc ny cng bao gm trong chui cung ng.
Bn trong mi t chc, chng hn nh sn xut, chui cung ng bao gm tt c
cc chc nng lin quan n vic nhn v p ng nhu cu khch hng. Nhng chc
nng ny bao hm v khng b hn ch trong vic pht trin sn phm mi, marketing,
sn xut, phn phi, ti chnh v dch v khch hng.
Cc sn phm s n tay ngi tiu dng theo mt s hnh thc ca chui cung
ng. Chui cung ng n gin s ch c t thc th tham gia, trong khi vi cc chui phc
tp s cc thc th tham gia s rt ln. Nh th, bn s d dng nhn thy rng ch c mt
ngun to ra li nhun duy nht cho ton chui l khch hng cui cng. Khi cc
doanh nghip ring l trong chui cung ng ra cc quyt nh kinh doanh m khng quan
tm n cc thnh vin khc trong chui, rt cuc dn n gi bn cho khch hng cui
cng s rt cao, mc phc v ca chui cung ng thp v nhu cu khch hng tiu dng
cui cng c th s gim xung.
Cng vi cc thc th chnh, c rt nhiu doanh nghip khc lin quan mt cch
gin tip n hu ht cc chui cung ng, v h ng vai tr quan trng trong vic phn
phi sn phm cui cng cho khch hng. l cc nh cung cp dch v, chng hn nh
cc cng ty vn ti ng khng v ng b, cc nh cung cp h thng thng tin, cc
cng ty kinh doanh kho bi, cc hng mi gii vn ti, cc i l v cc nh t vn.
Trong a s chui cung ng, cc doanh nghip cung cp dch v ny c bit hu ch i
vi cc doanh nghip trung tm, v nh th h c th mua sn phm ni h cn, hoc
cho php ngi mua v ngi bn giao tip mt cch hiu qu, cho php doanh nghip
phc v cc th trng xa xi, gip cc doanh nghip tit kim chi ph vn ti ni a v
quc t, v ni chung cho php doanh nghip phc v tt khch hang vi chi ph thp
nht c th.
Chng ta hy th khm ph chui cung ng, bng cch khi xem xt mt khch
hng i vo h thng siu th Coop Mart mua bt git. Chui cung ng bt u vi
khch hng v nhu cu v bt git. Giai on k tip ca chui cung ng ny l siu th
Coop Mart , ni m khch hang gh n. phc v nhu cu ca khch hng, Coop Mart
lu tr tn kho cc sn phm hoc c cung cp t mt nh phn phi. Nh phn
phi nhn hng t cc cng ty sn xut, chng hn nh P&G. Nh my sn xut ca P&G
nhn nguyn vt liu t rt nhiu nh cung cp khc nhau m chnh nhng nh cung cp
ny li nhn hng t cc nh cung cp khc na. V d, nguyn liu ng gi bao b n
t cng ty bao b Thanh Tm trong khi chnh cng ty ny nhn nguyn vt liu sn
xut bao b cho t cc nh cung cp khc. Chui cung cp ny c minh ha hnh 1-2.
Chui cung ng lun hm cha tnh nng ng v n lin quan n dng thng tin
nht nh v sn phm v ti chnh gia cc giai on khc nhau. Trong v d ca trn,
Coop Mart cung cp sn phm, cng nh gi c v s sn sng v thng tin, cho khch
hng. Khch hng s tr tin cho Coop Mart. Coop Mart s truyn ti d liu bn hng
cng nh n t hng n nh kho hoc nh phn phi, v h s chuyn hng n ca
hng. i li Coop Mart s chuyn tin cho nh phn phi sau khi nhn c hng. Nh
phn phi cng cung cp thng tin v gi c v gi lch trnh giao hng cho Coop Mart.
Dng thng tin, nguyn vt liu v ti chnh s lun chuyn trong ton chui cung ng.
Trong mt v d khc, khi khch hng mua trc tuyn my tnh Dell, bn cnh cc thnh
vin khc, chui cung cp bao gm khch hng. Trang web ca cng ty Dell s nhn n
t hng ca khch hng, nh my lp rp ca Dell, v tt c nh cung cp ca Dell.
Trang web cung cp cho khch hng thng tin v sn phm, chng loi sn phm
v tnh sn sng ca sn phm.
Khch hng khi truy cp vo trang web, tm hiu thng tin v sn phm, gi c v
thc hin vic t hng i km vi th tc v phng thc thanh ton qua mng. Sau
khch hng s tr li trang web kim tra tnh trng ca n hng. Cc giai on su
hn trong chui cung cp s dng thng tin v n hng ca khch hng p ng yu
cu. Tin trnh lin quan n dngthng tin thm, v sn phm v ti chnh gia cc giai
on khc nhau ca chui cung ng.
Nhng v d ny minh ha rng khch hng l thnh t tin quyt ca chui cung
ng. Mc ch then cht ca bt k chui cung ng no l nhm tha mn nhu cu khch
hng, trong tin trnh to ra li nhun cho chnh doanh nghip. Cc hot ng chui
cung ng bt u vi n t hng ca khch hng v kt thc khi khch hng thanh ton
n t hng ca h.
Thut ng chui cung ng gi nn hnh nh sn phm hoc cung cp dch chuyn
t nh cung cp n nh sn xut ri n nh phn phi v n nh bn l n khch
hng dc theo chui cung ng. iu quan trng l chng ta phi mng tng dng
thng tin, sn phm v ti chnh dc c hai hng ca chui ny. Trong thc t, nh sn
xut c th nhn nguyn liu t vi nh cung cp v sau cung ng n nh phn phi.
V vy, a s cc chui cung ng thc s l cc mng li. y chnh l l do m ngi
ta thng xem chui cung cp nh l mng li hu cn.
CC M HNH CA QUN TR CHUI CUNG NG
Mt cng ty sn xut s nm trong m hnh n gin, khi h ch mua nguyn vt
liu t mt nh cung cp, sau t lm ra sn phm ca mnh ri bn hng trc tip cho
ngi s dng. y, bn ch phi x l vic mua nguyn vt liu ri sn xut ra sn
phm bng mt hot ng v ti mt a im duy nht (single-site).
Trong m hnh phc tp, doanh nghip s mua nguyn vt liu t cc nh cung cp (y
cng chnh l thnh phm ca n v ny), t cc nh phn phi v t cc nh my ch
em (c im tng ng vi nh sn xut). Ngoi vic t sn xut ra sn phm, doanh
nghip cn n nhn nhiu ngun cung cp b tr cho qu trnh sn xut t cc nh thu
ph v i tc sn xut theo hp ng. Trong m hnh phc tp ny, h thng SCM phi
x l vic mua sn phm trc tip hoc mua qua trung gian, lm ra sn phm v a sn
phm n cc nh my ch em tip tc sn xut ra sn phm hon thin. Cc cng ty
sn xut phc tp s bn v vn chuyn sn phm trc tip n khch hng hoc thng
qua nhiu knh bn hng khc, chng hn nh cc nh bn l, cc nh phn phi v cc
nh sn xut thit b gc (OEMs). Hot ng ny bao qut nhiu a im (multiple-site)
vi sn phm, hng ha ti cc trung tm phn phi c b sung t cc nh my sn
xut. n t hng c th c chuyn t cc a im xc nh, i hi cng ty phi c
lch gia 2.000 USD m khch hng tr v tng chi ph pht sinh trong chui cung ng
trong vic sn xut v phn phi my vi tnh n khch hng l li nhun ca chui cung
ng. Li nhun ca chui cung ng l tng li nhun c chia s trong ton chui. Li
nhun ca chui cung ng cng cao chng t s thnh cng ca chui cung ng cng ln.
Thnh cng ca chui cung ng nn c o lng di gc li nhun ca chui ch
khng phi o lng li nhun mi giai on ring l. V vy, trng tm khng ch n
gin l vic gim thiu n mc thp nht chi ph vn chuyn hoc ct gim tn kho m
hn th na chnh l vn dng cch tip cn h thng vo qun tr chui cung ng.
Mt khi chng ta thng nht v cch thc nh gi s thnh cng ca chui cung cp
di gc li nhun ca ton chui, bc k tip l tm hiu xem ngun gc ca doanh
thu v chi ph. i vi bt k chui cung ng no, ch c mt ngun doanh thu: khch
hng. Ti h thng siu th bn l Big C, khch hng mua cht ty ra n thun ch l
mt ngun ca dng ngn qu dng ca chui cung ng. Tt c cc dng ngn qu khc
ch l nhng thay i ngn qu n gin xy ra trong chui nhng giai on khc nhau
v vi nhng ch s hu khc nhau. Khi Big C tr tin cho nh cung cp ca n, n ly
mt phn t ngun ca khch hng v chuyn cho nh cung cp. Tt c dng thng tin,
sn phm v ti chnh to ra chi ph ca chui cung ng. V vy qun l mt cch hiu
qu cc dng ny l yu t then cht lm nn s thnh cng ca chui. Qun tr chui
cung ng lin quan n vic qun l cc dng dch chuyn gia v trong sut cc giai
on ca chui nhm ti a ha li nhun ca ton chui.
CC YU CU CA QUN TR CHUI CUNG NG
Ngy nay cnh tranh thnh cng trong bt k mi trng kinh doanh no, cc doanh
nghip khng ch tp trung vo hot ng ca ring mnh m phi tch hp vo cng vic
ca nh cung cp cng nh khch hng ca n. Bi l khi doanh nghip mun p ng sn
phm hay dch v cho khch hng h buc phi quan tm su sc hn n dng dch
chuyn nguyn vt liu, cch thc thit k, ng gi v dch v ca nh cung cp hay cch
vn chuyn, bo qun hng ha, phc v khch hng ca nh bn l.Hn na cnh
tranh mang tnh ton cu ngy cng khc lit , chu k sng ca sn phm mi ngy cng
ngn hn, mc k vng ca khch hng ngy cng cao hn buc cc doanh nghip phi
u t v tp trung nhiu hn vo chui cung ng ca n. Thm vo , nhng tin b lin
tc v i mi trong cng ngh truyn thng v vn ti in hnh nh truyn thng di ng,
internet v phn phi hng qua m thc y s pht trin khng ngng ca chui cung
ng v k thut qun l n
H thng cung ng phi nht qun, c th chia s thng tin gia cc thnh vin
trong chui v nhng iu lin quan chng hn nh d bo nhu cu cc k hoch sn xut
nhng thay i v cng sut, cc chin lc Marketing mi
H thng m bo cc doanh nghip c th t do quyt nh tham gia hay ri b
chui, nu khng em li li ch cho h
H thng gip doanh nghip gim c chi ph ,nng cao nng lc cnh tranh, dp
ng cc yu cu k thut, thng tin phi trung thc v chnh xc gia cc thnh vin.
Cc thnh vin trong chui cung ng, c bit l cc n v ph trch thu mua, sn
xut hu cn ,vn ti khng ch c trang b nhng kin thc quan trng cn thit v cc
chc nng ca chui cung ng m phi bit nh gi am hiu v mc tng tc cng
nh nh hng ca chc nng ny n ton chui cung ng
Dng dch chuyn ca nguyn liu vt liu hay sn phm gia cc thnh vin phi
sun s v khng gp tr ngi.
CU TRC CA CHUI CUNG NG
Bc tranh n gin nht ca chui cung ng l khi ch c mt sn phm dch chuyn qua
mt lot cc t chc, v mi t chc to thm mt phn gi tr cho sn phm. Ly mt t
chc no trong chui lm qui chiu, nu xt n cc hot ng trc n - dch chuyn
nguyn vt liu n - c gi l ngc dng; nhng t chc pha sau doanh nghipdch chuyn vt liu ra ngoi - c gi l xui dng.
Cc hot ng ngc dng c dnh cho cc cc nh cung cp. Mt nh cung cp dch
chuyn nguyn vt liu trc tip n nh sn xut l nh cung cp cp mt; nh cung cp
m nhim vic dch chuyn nguyn vt liu cho nh cung cp cp mt c gi l nh
cung ng cp hai, c ngc dng nh vy s n nh cung cp cp ba ri n tn cng s
l nh cung cp gc.
Khch hng cng c phn chia thnh tng cp.
Xt qu trnh cung cp xui dng, khch hng nhn sn phm mt cch trc tip t nh
sn xut l khch hng cp mt, khch hng nhn sn phm t khch hng cp mt chnh
l khch hng cp hai, tng t chng ta s c khch hng cp ba v tn cng ca dng
dch chuyn ny s n khch hng cui cng.
Trong thc t, a s cc t chc mua nguyn, vt liu t nhiu nh cung cp khc nhau
v bn sn phm n nhiu khch hng, v vy chng ta c khi nim chui hi t v
chui phn k.
Chui cung cp hi t khi nguyn vt liu dch chuyn gia cc nh cung cp. Chui
cung cp phn k khi sn phm dch chuyn xuyn sut cc khch hng.
Mt cng ty sn xut sn phm cui cng c th xem cc nh cung cp lp rp b phn,
cm chi tit l nh cung cp cp 1, cng ty sn xut linh kin l nh cung cp cp 2, nh
cung cp vt liu l nh cung cp cp 3Chng ta c th xem trung gian bn s nh
khch hng cp 1, nh bn l nh khch hng cp 2 v khch hng cui cng nh khch
hng cp 3.(hnh 1-5)
LI CH CA CHUI CUNG NG
Nhiu chui cung ng kh phc tp, n ni bn c th t hi c cch thc no
trnh vic ny khng? iu ny cng c th khi chng ta vn chuyn sn phm mt cch
trc tip t nh sn xut gc n khch hng cui cng - v d cc ca hng nng sn bn
hoa qu trc tip n ngi tiu dng, hoc tc gi xut bn sn phm ca h ln internet.
Tuy vy, c kh nhiu l do cho s tn ti ca chui cung ng di. Gi s dn c ca mt
th trn mun mua hoa qu t ca hng nng sn. Mc d y ch l chui cung cp nh,
nhng n gip cho ton b dn c khi phi i mua hoa qu nng tri mt cch ring
bit. y chnh l tin cho mt cng ty vn ti tp hp hoa qu v phn phi chng
n mt v tr trung tm ca th trn - ging nh mt siu th. Nu c mt cng ty vn ti
m nhim vic phn phi hng n mt th trn, th n cng s d dng phn phi hng
ha n cc th trn gn k, trong trng hp , rt c th n s chn cch vn chuyn
hng n nh kho v sau t chc vic phn phi. Ti kho hng, hoa qu c th c
bo qun khi ngun cung nhiu v s em ra tiu th khi c s thiu ht. Nu hoa qu
cn c lm sch hoc s ch, cng ty vn ti c th chuyn n vo nh my ch bin -
C tip tc theo chiu hng ny, bn c th thy chui cung ng ngy cng di v
chng ta c th nhn thc nhng li ch m chui cung ng mang li
Chui cung ng tn ti nhm vt qua nhng khong trng pht sinh khi nh cung
cp cch xa khch hng. Chng cho php thc hin hot ng sn xut mc hiu qu
nht - hoc ch thc hin chc nng sn xut - nhng a im cch xa khch hng hoc
ngun cung ng nguyn liu. V d c ph c trng Nam M, nhng khch hng
chnh li Chu u v Bc M. a im tt nht cho cc trm xng li cch xa c
khch hng chnh thnh ph v nh cung cp nhin liu. Tng t, khi vt liu phi
dch chuyn gia cc c s sn xut tri rng trn cc khu vc ia l khc nhau, chui
cung ng ch n gii quyt s mt cn i gia cung v cu. Nhu cu i vi ng
c th thp hoc cao hn con s bnh qun xc nh trong sut nm, nhng cung v
ng th li thay i do vic thu hoch ma ng v c ci ng.
Khi c s vt qu cung, tn kho c tch ly trong chui cung ng v s lng
ny c s dng sau khi kt thc thu hoch. Chui cung ng cng c th gip cho vic
vn chuyn s lng nhiu tr nn n gin hn. Gi s bn nh my cung cp sn phm
trc tip n tm khch hng (nh minh ha hnh trn). Cng tc hu cn phi t chc
32 tuyn phn phi khc nhau, nhng nu nh my s dng mt nh bn s trung tm, s
knh cung ng; chun ha cc quy trnh thng qua nhng cu trc t chc theo chiu
dc, truyn thng; v ti u ho cc ngun lc ct li. Dy chuyn cung ng khung cng
n lc xy dng nhng gi tr cao nht dnh cho khch hng vi mt mc chi ph thp
nht thng qua s ng b ho cc nhu cu sn phm/dch v vi nh cung cp ti u.
hon thnh iu ny, dy chuyn cung ng khung phi m bo tnh hiu qu (c kh
nng p ng s thay i trong cc nhu cu ca khch hng nh s lng giao nhn lun
phin v phng thc vn chuyn) cng nh tnh linh hot (v d, c kh nng tn dng
ti a cc sn phm, ngun lc bn ngoi v trin khai vic nh gi v xc tin nng
ng). Trong cc dy chuyn cung ng khung, outsourcing c s dng tr gip cc
im yu ni b. Cui cng, cc dy chuyn cung ng khung lun tn tu vi nhng ci
thin khng ngng v con ngi v quy trnh xuyn sut tng th.
HNH NG
(SCM - Supply Chain Management) Mt chui cung ng linh hot v hiu qu
chnh l con ng dn ti thnh cng cho doanh nghip. Cc doanh nghip ngay lp
tc c th c hnh ng phn hi li vi nhng thay i nhanh chng nhu cu ca khch
hng, ng thi vn c th m bo chi ph sn xut mc thp ti a ha li nhun .
Chng ta phi tn dng chui cung ng ca mnh l tm nim ca cc nh qun
l trong mi trng kinh doanh khng cho php bt k sai st no hin nay. Nhng, ngay
c khi cc cng ty tn dng tt c mi cng c v chin luc c t hn thp k qua
gip ng u vi cc thch thc ca chui cung ng, th i vi h, vic qun tr cung
ng hiu qu vn l mt ro cn ln kh c th vt qua.
- Nhn nhn chui cung ng ca bn nh mt ti sn chin lc, ng thi pht
trin mt chin lc chui cung ng h tr chin lc kinh doanh tng th v nn tng
cnh tranh ca cng ty bn.
- Pht trin mt cu trc quy trnh tng th, v qun l cc thc hnh kinh doanh
v cc h thng thng tin h tr ca cng ty bn lin tc cng nh linh hot gii quyt
Motors vn cn loay hoay lm vic tch bit vi 4000 nh cung cp. To lp s cng tc
thnh cng l mt thch thc ln. t c iu ny, trc tin chng ta phi phn
tch hot ng hin ti v cc k hoch tng lai xem lin minh no c li. Mt doanh
nghip c th thc s khng mong i bt k li ch no t lin minh nu n ch mua
nguyn vt liu mi, hoc ang thay i c s sn xut, hoc e ngi v tnh bo mt, hoc
khng tm thy nh cung cp ng tin cy no. Tuy nhin nhiu t chc c th nhn ra
cc li ch tim tng v h bt u xem xt cc tha thun kh thi. Tiu biu th cc
doanh nghip ny s thnh lp mt nhm d n nhn din cc i tc tim nng, xc
nh mc tiu, ln thi gian biu, lit k cc ngun lc, xc nh cc iu khon
thng lng vKhi nhm d n ny tin hnh bo co s b, doanh nghip s tip cn
cc i tc tim nng v vic thng lng bt u.
D nhin hnh thnh s cng tc mi ch l bc u v cn rt nhiu n lc
cng tc thnh cng. Mt vi nhn t tc ng n s thnh cng ny bao gm mc phc
v cao, tit kim chi ph thc t, pht trin kinh doanh, tng thch vn ha vRowley1
lit k nhng nhn t chung ng gp vo s thnh cng ca cng tc nh cam kt qun
tr, hp ng nh r chi ph v trch nhim, cc tiu thc o lng thnh tch, cc mc
tiu thng nht, vn ha chia s v h thng thng tin dng chung. Lamber v cng s 2
tm tt cc nhn t ny nh sau:
Cc nhn t ng lc, y chnh l nhng l do thuyt phc vic hnh thnh s
cng tc, chng hn nh gim chi ph, phc v khch hng tt hn, hoc tnh bo mt.
Cc nhn t thc y, y l nhng nhn t hp nht h tr, khuyn khch s
hp tc, chng hn nh tnh tng tch vi hot ng ca doanh nghip, cch qun tr
tng ng, mc ch chung v
Cc cu thnh, y l nhng hot ng chung c s dng xy dng v duy
tr mi quan h, chng hn nh knh truyn thng, hoch nh chung, chia s ri ro v
phn thng, u t
Cc lin minh chc chn khng phi l cu tr li tt nht cho mi trng hp. S
lng giao dch t, hoc nguyn vt liu l r n ni nhng n lc hnh thnh lin
minh l khng ng gi; thi thong cc nh qun tr khng mun nh mt quyn kim
sot hoc chia s thng tin; i khi mt t chc khng th tm thy mt i tc sn lng
thc hin nhng cam kt cn thit; cu trc hoc vn ha ca t chc l qu khc bit;
thc s khng th t c mc tin tng ln nhau; thm ch khng c c nhn vi
nhng k nng v s nhit tnh cn thitVi nm sau khi bt u cng tc vi nh cung
cp, Petro-Canada vn mua t 20-40% nguyn vt liu thng qua mi quan h nh cung
cp-khch hng truyn thng.
Tuy nhin, cc lin minh ngy cng tr nn ph bin l hon ton r rng. Nh
Ewer1 pht biu, chng ta c mt s kt hp y quyn lc ca cng ngh ci tin cho
php cng tc tt hn, giao dch thng mi in t gia cc doanh nghip (eB2B) l nn
tng lm gia tng s nht tr cho vic tch hp, v v tng th th cng chng ngy cng
quan tm hn n vn hp tc.
Cc loi SCM cng tc
- Cng tc dc (Vertical Collaboration).
- Cng tc ngang (Horizontal Collaboration).
- Cng tc 1 chiu (Lateral Collaboration).
T nhng thng tin trn chng ta c th rt ra cc kt lun sau:
Cc li ch ca SCM cng tc
- Gim kho.
- Ci tin dch v khch hang.
- S dng nhn s hiu qu hn.
- Phn phi tt hn bng cch gim s ln chu trnh.
- Tng tc th trng sn phm mi nhanh hn.
- Tp trung mnh hn vo cc nng lc ct li.
- Ci tin hnh nh chung.
trin
th
chia
logistics
Vit
Nam
thnh
cc
cp
sau
hot
ng
li
cha
ng
yu
cu
ca
Logistics.
Qua nghin cu ti nhn thy phn ln cc doanh ngip kinh doanh dch v Logistics ti
Vit Nam cn manh mn , tn mn , nh l, hot ng chia ct ch p ng c mt s
cng on trong logistics (ch yu cp 2). Mt vi cng ty nh nc tng i ln
nh Viconship, Vintrans, Vietrans.. song vn cha nng lc tham gia vo hot
ng Logistics ton cu (cc cng ty ny ch yu lm agent cho cc cng ty vn ti v
Logistics nc ngoi). Theo Vin Nghin Cu Logistics Nht Bn, Cc doanh nghip
Logistic Vit nam ch p ng c 25% nhu cu th trng ca Logistics trong nc.
k thut . Cc cng bin cn nng ch tip nhn c tu c trng ti nh, ang trong qua
trnh container ha, cha c quy hoch di hn. i vi cc cng hng khng vn cha
c ga hng ho, khu vc gom hng v lm cc dch v logistics khc...
Nhn lc. C th ni mt cch chnh xc l hin nay ngun nhn lc chuyn
nghip cho ngnh logistics ang thiu trm trng c v cht ln v lng. Hin nay hu
ht nhn s trong ngnh logistics c chuyn t cc cng ty vn ti bin v giao nhn
sang , c s dng theo kiu bit u lm . S o to chnh quy t cc trng i
hc cng nh cc kho o to nghip v cha y v ph bin. Kin thc o to i
sau th gii kh xa. Nhn vin trong ngnh logistics hin nay cn yu v trnh ngoi
ng, tin hc cng cc k nng ngh nghip.
H tng v c s thng tin . Mc d cc doanh nghip Vit nam trong nhng nm gn
y c nhng c gng a cng ngh thng tin vo hot ng song so vi cc cc
cng ty ln trong ngnh th cng ngh thng tin cn c khong cch qu xa v cc tin
ch m khch hng mong mun. ci thin c iu ny i hi c gii php u t
tng th, chi tit , di hn.
Tnh lin kt : Cc doanh nghip Vit Nam thiu hn s lin kt cn thit. Trong
xu hong thu ngoi, outshorting nh hin nay mi doanh ngip cn pht huy th mnh
ca mnh v s thu ngoi c dch v m mnh cn yu to thnh One- stop shop cho
khch hng.
Vai tr ca nh nc : Vai tr nh hng v h tr ca nh nc l cc k quan
trng . Hin nay vai tr ca Nh nc trong ngnh logistics v SCM cn cha r nt, ri
rc. Bn thn cc doanh nghip logistics ti Vit Nam cha c mt hip hi ng ngha
vi s tham gia ca nh nc
Thng hiu Logistics : do thc trng ngnh logistics Vit Nam cn non tr cha
c cc thong hiu ln v logistics nn chng ta khng c u th hay c hi khi tham gia
vo cc d an Logistics v SCM ca cc tp on ln
Nhn thc ca cc ch hng v logistics v SCM. Ngnh Logistics v SCM ti Vit
nam cn gp kh khn do cc ch hng vn cha nhn thc oc vai tr ca dch v
Logistics i vi hot ng ca mnh. Vic s dng dich v Logistics thu ngoi i hi
ch c hiu qa cao khi c s chia s thng tin ng lc, chnh xc t pha ch hng. Vn
ha v nhn thc kinh doanh ti Vit nam c nhng im khc bit trn th gii nn vic
vn dng logistics cn c s uyn chuyn. Cha c ch hng no ti Vit Nam sn sng
chia s thng tin cho cc i tc v iu ny vi h ng ngha vi vic mt kim
sot.thng
tin
cha
hon
ton
hiu
logistics.
Sau khi gia nhp WTO, Vit Nam phi m ca cc lnh vc kinh t ca mnh theo
cc l trnh nht nh. Theo cam kt Vit Nam phi m ca hon ton dch v logistics
vo nm 2013, tc l cn hn 3 nm na . theo d bo dch v Logistics v SC s tr
thnh mt ngnh kinh t quan trng ti Vit Nam, ng gp khong 15% GDP ca c
nc. S pht trin kinh t ko theo tng tng trong hot ng xut nhp khu, sn xut
tiu dng do tim nng pht trin ca ngnh l rt ln. Vit Nam cn c mt chin
lc pht trin Logistics v SCM c th bn vng khng b thua trn sn nh khi hi
nhp.
Chin lc ny cn tp trung vo mt s mt nh sau :
Tp trung pht trin nhn s c cht lng cho ngnh dch v logistics v SC bng cc
kho hc nghip v, cc o to bi bn t trng i hc.
Pht trin cng ngh cho ngnh, ch yu l cng ngh thng tin nh cc h thng IT,
phn mm TMS (Transort management system,) hoc WMS (warehouse management
system) . Cc h thng ny s gip doanh nghip gim chi ph, nng cao hiu qu sn
xut kinh doanh.
Quy hoch di hn c s h tng giao thng, cc im thng quan, cng bin, sn
bay, kho bi...
Nh nc cn xy dng cc hnh lang php l, cc hip hi v logistics v SC to
iu kin cho cc doanh nghip hot ng trong ngnh c nh hng pht trin.