LAKEISHA SNYDER& RANA GREEN

Period 8

Survey

Target marketers
Teenage Girls
Tolders

Reasons
Pink Purple are girl colors
As Todlers grow up you usually see parents dress their child
in pink and purple
Cute
Eye catching

Competitors
Adidas
Timberlands

PURPLE LAVA
Why? Because The bottom of the shoe is purple and the pink
looks like lava
Meaning- Our favorite colors are pink & purple
Shark Boy &Lava Girl and we were Inspired

Apperances/ Features
Arch support
Color
Design

Purple Lava

Packaging
SHOE BOX SOMETHING LIKE THIS BUT THE COLORS
PINK AND PURPLE AND DESIGN THAT INVOLVE OUR
THEME.

Fetty Wap

Most Famous On Instagram 3.4 Million

(yaaa Baby)
Twitter 155 thousand followers
Facebook 89,237 Thousand likes

Code (1738)
Price
$145
Discount you order off line with the
fetty wap Code you get 20% off ( $29)
off

Distrubtions
Online
Stores
why because its convenient
Footlocker
Dreamtown

Internet or Store
Both Because Some people dont have computers.
Some might just dont like buying things off line
People prefer stores
Some people rather order off line instead stores
Some might want the shoe before the release date.
U.P.S

Release Date
March 27
Kicks On fire why? Because every uses kicks on fire to look
up the latest shoes.
Billboard why because the shoe will catch the eyes sites of
the people
Where? Highway
Stores
Lampost

Social Media
Facebook
Twitter
Instagram
Snapchat

Clothings
Purple & pink Nike shirt
Black leggings with the Nike sign purple and pink
$20 Shirt
Leggings $20