Professional Documents
Culture Documents
Ddubs 1
Ddubs 1
BL AKE MAGESON
KARL AMADRILES
DANIEL KO
Structure Reasoning
Brief descriptions of the cause & effects distracted driving may have, along with
legal consequences
Explanation of what the problem is, backing it up with statistics
Additional the panel of lives lost & contact information for any questions
regarding this issue
We chose the colors red and blue mainly to remind people police enforcement by
attempting to alleviate the damage of this problem.
LOGOS
Introduction of
problem in the middle
panel, usually the first
one seen right after
the introduction.
LOGOS cont.
LAYOUT
Several statistics
were used to enforce
the issue and offer a
further explanation of
its definition
Pictures are used to
get attention in order
for people to relate to
similar tasks
ETHOS
The design reflected professionalism & active language
Correct grammar was used throughout the brochure, adds credibility
Images are kept PG- 13
Prestigious
institutions are
mentioned as proof of
trustworthy sources
Makes personal
connection with
audience in attempt
to have them take
action
ETHOS cont.
Reliable organizations
are provided for
additional information
and help
PATHOS
With this problem we see that the loss of life as well as the injury to many people can affect
the victims and the families for a long time.
Many lives have been lost by this act during driving, not only teenagers and adults but also
small children have been affected.
Creates reflection on
the audiences' part
AUDIENCE
The information pertained to those who drive, which are usually 15 and
older
Everyone is welcomed to take action
QUESTIONS?
THANK YOU!