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HP LIFE

SWOT matrix
Use the SWOT matrix template to help you conduct your SWOT analysis.

Internal

Strengths

Weaknesses

S1. _____________

W1. ____________

S2. _____________

W2. ____________

S3. _____________

W3. ____________

Strength-Opportunity

Weakness-Opportunity

strategies

strategies

(Strategies to maximize

(Strategies to use opportunities

opportunities through strengths)

to minimize weaknesses)

SO1.

WO1.

SO2.

WO2.

SO3.
Strength-Threat strategies

WO3.
Weakness-Threats strategies

(Strategies to leverage

(Strategies to counter

strengths to transform threats

weaknesses and threats)

into opportunities)

WT1.

ST1.

WT2.

ST2.

WT3.

factors

External

T1. ___________

Threats

Opportunities

factors

www.life-global.org

ST3.

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