Name: Miriam Caicedo

Date: 19/05/2016

Tweet Tweet
Twitters Business Model

What characteristics or benchmarks can be used to asses the

business value of a company such as Twitter?

Twitter uses some strategies to attract the consumers, it provides a

platform to users to express themselves and this way being in touch
with other users. Also being informe don what is happening around the
world.
The key part of Twitter's attraction it is the freedom to post what you
think. Some people make observations on things that others are
doing, or current events. They share interesting news, articles and
blog posts. They ask and answer questions, etc.

Have you used Twitter to communicate with friends or family? What

are your thoughts on this service?
Yes, ive lready used Twitter to communicate only with Friends.
I dont use it too much. But most of the time i use it for being informed
about recent events that is happening in my country or even around the
world.

What are Twitters most important assets?

The most important twitters asset is user attention and audience size
and the database of tweets that contains the comments, observations
and opinions of the audience, and the search engine that mines those

tweets for patterns.

Also, it is a useful platform that distribuite news, videos and pictures.

Which of the various methods described for monetizing Twitters

assets do you feel might be most succesful?

I think that the best monetirizing Twitters asset is the real-time search,
because people always wanna know information about recent events or the
last statitics about something, for example. This way, users prefere this
social media instead of another one with non oficial or outdated information.