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Members of group

: 1. I Made Bagus Wijaya(15 2222 106)


2. Audra Febriandini Logho (15 2222 108)
3. Mayke Prasastia (15 2222 120)

INTERNATIONAL BUSINESS
Chapter 12
COUNTRY EVALUATION AND SELECTIONS
1901 Hot Dogs: A Malaysian Homegrown Franchise
Closing Case (Pg.514)
1. Q : 1901 has not set up franchises in any of the following areas: Kuwait, the United Arab
Emirates and Saudi Arabia, but the process is still in the pipeline. Compare these countries
as possible future locations for 1901.
A:
2. Q : When entering neighboring countries, such as Singapore and Indonesia (bearing similar
social and cultural background to Malaysia), discuss the advantages and disadvantages that a
Malaysian restaurant company, specifically 1901, would have in comparison with a local
company in that market.
A:
3. Q : More than 60 1901 outlets are in Malaysia (which has a predominantly Muslim
population). Middle East operations are yet to begin. Should there be any change of
strategies? If so, why and how? (Consider that 1901 prefers to enter countries and compete
in the halal food market category.)
A:

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