Professional Documents
Culture Documents
Proizvod Marketing
Proizvod Marketing
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: 105/2013
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2 http://en.wikipedia.org/wiki/Philip_Kotler - 10.05.2014.
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[1] K:
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[2] :
[3] :
http://en.wikipedia.org/wiki/Product_lifecycle
http://www.vectorstudy.com/management-theories/extended-marketing-mix-7ps
http://cte.jhu.edu/courses/pii/marketing%20success%20through%20differentiation.pdf
-http://en.wikipedia.org/wiki/Philip_Kotler
-http://en.wikipedia.org/wiki/Theodore_Levitt
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