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01 【閱讀。舞道】創刊號
01 【閱讀。舞道】創刊號
15
http://www.bm.nsysu.edu.tw/seawoun/
Web2.0
Web2.0
Contents
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2.67
2006-09-29/
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( shareholder activism)
MBA96
2006-09-29/
6
BenQ10
250
Siemens
9/28
insolvency
protection
BenQ Siemens
2006-09-28/
2006-09-28/ SK-II
2006
30%
22%
60
2006-09-27/
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(Korea
Exchange,KRX)6
HSDPA
2006-09-24/ 2006-09-15/
A14/ C7/
HSDPA
High Speed Downlink Packet
Access
9/22
80/20
economics of
abundance
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MBA96
iTunesRhapsody
80%
20%
mass marketing
segment marketing
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marketing
/Anderson Chris
/
/2006-09-28
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Stephen P. Robbins
Management
Joan
Magaretta 2003What
Management Is
Philip KotlerMarketing
ManagementKotler
In
Search of Excellence
tacit knowledge
Tom Peters
Beyond the Hype:
Rediscovering the Essence of
Michael Management
Polanyi1985 The Witch Doctors
Peter Drucker
Henry
Minzberg
2002
The Nature of Managerial
Work
Harvard Business
ReviewHBR
Mckinsey
2001 Quarterly
HBR
MBA
Harvard Business School
Working Knowledge,
http://workingknowledge.hbs.
edu
Soundview
EMBA
Amazon
PDCA
PlanDo
CheckAction
20011
20066
/
Unilever Foodsolutions Europe
Management Accountant
MBA90
, But never
Frankfurt
say never.
Pub hopping
Consultancy Report
20056
Johnson & Johnson
20061
/
Johnson& Johnson
MBA94
J&J
Johnson&Johnson
MBA
MBA96
MBA96
Loreal
TIC100
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E-Strat
E-StratE-Strategy
TIC100
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MBA96
Open our
mind
50
10
2006/10/20 ()
14:00-17:00
seawoun@gmail.com
MBA95
MBA96
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