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Presentation By :- Sameer K. Tupe
Bhavya S R
Swapnil D. Shere
Anusha H S
Vishal Gadekar
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ð. Tony Fernandes was highly aspired to become
entrepreneur.
2. He got advantage of buying already established business,
instead of setting up his own new airline.
3. Emitted the strategy of lowʹfare, no-frill carrier from
Southwest Airline & Ryanair.
4. Aircraft leasing costs were down.
5. Due to airline lay-offs there was a ready availability of
experienced staff.
6. Market Gap:- He targeted people who had never travelled
by air or who would be the first time travelers of the
airline .
 (   







: Tony Fernandes was aimed at expanding the
business beyond the Asia. He got into joint
ventures between the following airline
companies.
: Thailand͛s Asia Aviation.
: Indonesia AirAsia.
: Vina AirAsia.
: AirAsia X
: Bangladesh AirAsia
: AirAsia Lanka/Air South Asia
contd..
: Tune Hotels- online booking service.
: Tune Money- Online Financial Service
Provider.
   

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: Diversification of business may leads to
the deviation of the focus.

: The No-frill strategy may not work in case

of hotel industry & financial service.

: He may not get experienced staff.

: Long sunk cost recovery periods.

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: Directly No.

: Indirectly Yes.
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ð. cSR is about how companies manage the
business processes   
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2. Social responsibility is not just a charity, but it
creates

 
 




through the best
possible relationships with their communities
and stakeholders.
3. As a result, more and more companies are
working harder not only to make a positive
impact on society and the environment through
their operations, products or services, but 

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4. A comprehensive set of social responsibility
policies, practices and programmes
incorporated through a business can 
 

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5. Socially responsible business is not about
smoothly running a business but )

  

  

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