References:

 https://www.cia.gov/library/publications/the-world-factbook/geos/in.html
 http://business.outlookindia.com/inner.aspx?
articleid=252&subcatgid=161&editionid=17&catgid=7
 http://www.microcapital.org/news-wire-india-banks-building-innovative-distribution-channels-
through-microfinance-institutions-to-reach-the-bottom-of-the-pyramid/
 http://knowledge.wharton.upenn.edu/india/article.cfm?articleid=4172
 http://www.business-standard.com/india/news/insurers-take-to-innovative-distribution-
channels/159382/
 http://knowledge.wharton.upenn.edu/india/article.cfm?articleid=4032
 http://enrd.ec.europa.eu
 http://www.pluggd.in/indian-rural-market-challenges-297/
 http://www.businessweek.com/magazine/content/05_34/b3948440.htm
 http://edgeperspectives.typepad.com/edge_perspectives/2005/08/patterns_of_bus.html
 http://www.businessweek.com/magazine/content/05_34/b3948440.htm
 http://online.wsj.com/article/SB125598988906795035.html#project
%3DINDIA091015%26articleTabs%3Darticle#ixzz0y1VJEo8Z