You are on page 1of 9

• LOYALTY OF MARUTI

• Presented By:
• Nishant Shekhar
• Roll No.:88
• PGDM:1B
Maruti Suzuki Ranks Highest in
Automotive Customer Satisfaction in
India For a Ninth Consecutive Year
For a ninth consecutive year, Maruti
Suzuki ranks highest in customer
satisfaction with authorized dealer
service in India, according to the
J.D. Power Asia Pacific 2008 India
Customer Service Index (CSI)
ABOUT J.D POWER ASIA
PACIFIC
• J.D. Power Asia Pacific has offices in Tokyo,
Singapore and China which conduct
customer satisfaction research and provide
consulting services in the automotive,
information technology and finance
industries. Together, the three offices bring
the language of customer satisfaction to
consumers and businesses in China, India,
Indonesia, Japan, Malaysia, Philippines,
Taiwan and Thailand.
• J.D. Power Asia Pacific 2008 India
Customer Satisfaction Index (CSI)
StudySMCustomer Satisfaction Index
Ranking
(Based on a 1,000-point scale)
(Based on a 1,000-point scale)
MARUTI’S LOYALTY CUM
REWARDS PROGRAME
Maruti,IOC&Citi Bank has launched Loyalty
cum rewards programe for both current and
new customers of the company.
Maruti continues to offer more value added
services to their customers. The latest
programe has been started in collaboration
with IOC & CITI BANK. The company is issuing
AUTOCARDS in partnership with IOC & CITI
BANK.
BENEFITS OF THIS AUTOCARD:
• car owners can easily earn as many as
20,000 Autopoints in four years.
• One Autopoint is valued at One Rupee. This Rs
20,000 can be used for additional discount by the
customer while purchasing the next Maruti Suzuki
car.

• Customers would be able to avail discounts at IOC


fuel pumps with this card.
• Used as CREDIT CARDS.
• Customers would also be given benefits while
shopping or getting their car serviced at authorized
Maruti showrooms.
THANKS

You might also like