Marketing strategies

•1 year Direct replacement guarantee.

•3months tata photon bb service free

•100% parts and labor free service.

•Square trade – better laptop warranty For 3 years $149.99

{ technical features of square trade}

Square trade will fix the item after 1st year of purchase
free two way shipping charges .
service guaranteed within 5 days.
 PROMOTION STRATEGIES
• Limited Edition with Hrithik Roshan’s
autograph.
• Exchange of old Acer laptops with the new
one.*
• Conducting gaming contest associated with
Channel V & MTV to the youths and teens.
• Exhibitions of Sales and Service in major
Cities.
• Educating to the Old customers regarding this new
product through telephone and e-mail.
• Available in all leading electronic showrooms and also
through online purchase(website: www.acer.com).
• Price discount for old Acer customers.
• Gift of 6GB pendrive with purchase of each laptop.
• Gift coupon for 2people 3days holiday trip to Kerala.*
• *conditions apply.