Perception is the process by which an organisms interpret
and organize sensation to produce a meaningful experience of the world. THE MEANING OF PERCEPTION… Perception vary from person to person. Different people perceive different things about the same situation. But more than the, meaning might change for a certain person. One might change one’s perspective or simply make things mean something else. FACTOR INFLUENCEING PERCEPTION… How do we explain that individuals may look at the same thing, yet perceive it differently? A number of factors operate to shape and sometimes distort perception. These factors can reside in the perceiver in the object or target being perceived, or in the context of the situation in which the perception is made
Factors that influence perception:
Factors in the perceiver
Attitudes Motives Interests Factors in the situation Time Work setting Social setting
Factors in the target
Novelty Motion Sounds Size What an individual looks at a target and attempts to interpret what he or she sees, that interpretation is heavily influenced by the personal characteristics of the individual perceiver. Personal characteristics that affect perception included a person’s attitudes, personality motives interest, past experiences, and expectations. THANK YOU