To exceed our customers’ expectations in quality,delivery,and cost through continuous

and customer interaction

SW PART
•Company culture & image
•Organizational structure & Key staff
•Position on the experience curve
•Operational efficiency & capacity
•Brand awareness
•Market share
•Financial resources
OT PART
•Customers & Competitors
•Market trends
•Social changes
•New technology
•Economic environment
•Political and regulatory environment

STRENGTHS
1.BRAND DIVERSITY
variety of different seasonal branded fabrics,
extensive range of sensational colors, seasonal
collections
2. HIGH QUALITY CONTROL
highest standards in quality by using
the latest technology,thorough
quality checks are conducted

EXPERIENCED HUMAN RESOURCE

5. OPERATIONAL EXPERTISE
Designing
This department is equipped with latest CAD/CAM designing
hardware and software

WEAKNESSES
1-Labor Turnover
Labor turnover is the major
weakness hold by Sitara Textile. However
a larger number of highly skilled
workforces are working there but the
turnover ratio is very high.

Strength
Cheap labour
Diver
•Customer Focus
•Management Leadership
•Associate Involvement
•Team Empowerment
•Continuous Process Improvement
•Supplier Relations
•Environmental Responsibility
•Safety & Health Responsibility