COURTNEY PARHAM

more@courtneyparham.com | www.linkedin.com/in/courtneyparham

EXPERIENCE Independent Stylist, 04/2011 Present Stella & Dot by Courtney Parham y Attracted over 1,000 followers in nine days for @CourtneyParham Twitter account. y Doubled Facebook fans within one week by orchestrating product giveaway. Vice President, 04/2010 Present Museum of the African Diaspora, The Vanguard y Exceeded launch party attendance goals by interacting with key Twitter and Facebook users. y Pitched journalists to get press coverage in Oakland Local, SFGate, and Black Gives Back. Social Media Marketing Consultant, 10/2009 Present Self-Employed y Helped client acquire over 500,000 Youtube video views by designing social media strategy. y Ignited client's Facebook page to attract over 3,000 fans and increase site traffic by 398%. y Researched and developed social media campaigns for 10 clients at once. Founder and Community Manager, 04/2009 Present Young Blacks of the Bay y Curated content on Facebook page to grow fan base from zero to 1,300 people. y Secured press in the Oakland Tribune, Contra Costa Times, and the Montclarion. Founder and Editor, 08/2009 02/2011 Renascence Magazine y Created Twitter, Facebook, and Youtube accounts to build a following of 2,800 users. y Established @RenascenceMag as an influential Twitter user with a Klout score of 38. Marketing and Public Relations Intern, 02/2009 06/2009 Posit Science y Assist with managing media lists and outreach to journalists. y Designed strategy to engage and increase followers on company Twitter account. Social Media Marketing Intern, 05/2008 09/2008 Clothing Swap, Inc. y Initiated campaign to use Facebook, Yelp, and other social platforms to publicize events. y Created and managed Facebook fan page with more than 2,200 fans to date. Technology Teaching Assistant, 04/2008 09/2008 University of San Francisco, School of Business and Management y Advised over 50 professors and students about social media best practices. RECOGNITION & AWARDS y Rewarded by Klout for being an influential Twitter and Facebook user (Klout score: 53) y Featured in The Oakland Tribune and Contra Costa Times for work with Young Blacks of the Bay EDUCATION y Bachelor of Sociology, University of San Francisco, 3.6 GPA in major, 12/2008 y Semester Abroad, Peter Pazmany University, Hungary, 08/2006 12/2006