MOTIVATION

“Motivation is an important factor, which

encourages persons to give their best
performance and help in reaching enterprise
goals.”
 A strong positive motivation
will enable the increased output of
employee but a negative
motivation will reduce their
performance.
DEFINITION OF MOTIVATION

According to McFarland,
“Motivation is the process of
attempting to influence others to do
your will through the possibility of
gain or reward”.
 CHARACTERISTICS OF
MOTIVATION

• Motivation is a psychological phenomenon

• Motivation can be positive or negative
• Motivation is based on needs
• Motivation is different from satisfaction
• Motivation is related to person in totality
ELEMENTS OF MOTIVATION

• The individual
• The job
• The work situation
 HUMAN NEEDS

• Basic, primary or Physiological needs

• Secondary, Social, psychological or
acquired needs
 IMPORTANCE

The performance of human beings in the

organization is dependent on the ability and
motivation.

Performance = Ability x Motivation

 ADVANTAGES

• Utilization of resources
• Reduction in the labor problems
• Willingness to work
• To increase the production
• To improve the skills and knowledge
• To better image
 IMPORTANT THEORIES

• Maslow’s Hierarchy of needs theory

• Herzberg two factor theory
• McGregor’s X and Y theory
• ERG theory