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    Santhosh Mp
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    This document contains a survey about customer perceptions of Sharp LCD TVs and their impact on Sharp LCD TV sales. It includes questions about the respondent's demographics and purchasing history. Specifically, it asks about the respondent's age, gender, education level, occupation, income, number of LCD TVs sold, most popular brands sold, important factors for LCD TV sales, and highest profit margin brands. The purpose is to gather information for an empirical study on customer perceptions of Sharp LCD TVs.

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    This document contains a survey about customer perceptions of Sharp LCD TVs and their impact on Sharp LCD TV sales. It includes questions about the respondent's demographics and purchasing history. Specifically, it asks about the respondent's age, gender, education level, occupation, income, number of LCD TVs sold, most popular brands sold, important factors for LCD TV sales, and highest profit margin brands. The purpose is to gather information for an empirical study on customer perceptions of Sharp LCD TVs.

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    13 views2 pages

    ANNEXURE

    Uploaded by

    Santhosh Mp
    This document contains a survey about customer perceptions of Sharp LCD TVs and their impact on Sharp LCD TV sales. It includes questions about the respondent's demographics and purchasing history. Specifically, it asks about the respondent's age, gender, education level, occupation, income, number of LCD TVs sold, most popular brands sold, important factors for LCD TV sales, and highest profit margin brands. The purpose is to gather information for an empirical study on customer perceptions of Sharp LCD TVs.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOCX, PDF, TXT or read online from Scribd
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    of 2

    SHARP

    ANNEXURE
    “An Empirical Study on Customer Perception towards SHARP LCD
    TV and Its Impact on the Sales of SHARP LCD TV’’.
    NOTE:- INFORMATION GATHER IS FOR THE PURPOSE OF PROJECT. WE HIGHLY
    APPRECIATE YOUR COOPERATION IN THIS REGARD.

    1. Name:
    2. Address & Phone no:

    3. Age:
    Below 16 16─25 26─35
    36─45 46 & Above

    4. Gender: Male Female

    5. Marital Status: Single Married


    6. Educational qualification:
    Below SSLC SSLC – PUC Graduate
    P.G If others, Please specify
    7. Occupation:
    Government employee Business Man
    Academician Student
    Housewife Professional
    Private sector employee
    If other, please specify
    8. Monthly Income:
    Less than 5000 5,000 – 10,000
    10,001 – 15,000 Above 15,000

    Global academy of technology Page 1


    SHARP

    9. How many number of company’s LCD TV you sold from your shop?
    [2-5] [6-10]
    [Above 10 to Below 25]
    [Above 25 to Below50]

    10. Which is the major brand of LCD TV you sold from your shop?
    SAMSUNG LG SHARP SONY
    PANASONIC ONIDA OTHERS

    11. What is the important parameter for more sales of LCD TV brand?
    PRICE QUALITY SERVICE
    BRAND PROMOTIONAL ACTIVITY (advertisement)
    SCHEMES AETHETICS FEATURES.

    12. Which company’s LCD TV you give higher profit margin?


    SAMSUNG LG SHARP SONY
    PANASONIC ONIDA OTHERS

    Global academy of technology Page 2

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