Cement Industry

Presented By:

Abdul Mulla

Dipti Bharwada

Prachi Jadhav

Vaibhav Patki

Vinit Singh
Cement Industry- An Overview
• India is the 2nd largest cement producer in the world
after China.

• Cement industry has contributed around 8% to the

economic development of India.

• Key drivers of demand for cement are primarily

economic growth, spending on infrastructure,
commercial, housing construction and industrial
activities.

• Four Key segments for the Cement demand are:-

Housing: 67%
Infrastructure: 13%
Commercial Construction: 11%
Industrial: 9%
Cement Industry- An Overview
• India is amongst the lowest per capita
consumption of cement in the world at 145 kg

• Future Demand Drivers :

 Expected GDP Growth level of 8%

 Initiatives for growth of Housing
 Development of Roads/Other Infrastructure

• The cement demand during 2002-09 has

registered a growth of 9.3%
Major Players of Cement
Industry in India
• ACC Limited
• Gujarat Ambuja Cement
• Ultra tech
• Grasim
• India cements
• JK cements ltd
• Jaypee group
• Century cements
• Madras cements
• Birla Corp
ACC Cements
ACC- An Introduction

• India’s foremost cement manufacturer with a countrywide

network of factories and marketing offices.
• It has been a pioneer and trend-setter in cement and
concrete technology.
• It is among the first companies in India to include
commitment to environment protection as a corporate
objective.
• ACC has won accolades for environment friendly measures
taken at its plants and mines, and has also been felicitated
for its acts of good corporate citizenship.
 Brief History
• Established in year 1936 as a result of a merger of 10 existing
companies
• 1947 -India’s first indigenous cement plant, designed and built
by ACC at Chaibasa
• 1956 -Pioneered bulk cement distribution at Okhla, Delhi
• 1961 -First production of slag cement in India at above plant
(Okhla), Delhi
• 1965 – Commenced a Central Research Station at Thane
• 1979 - Award of management contract for Yanbu (Saudi
Arabia)
• 1993 – Pioneered Commercial Ready Mix Concrete in Mumbai,
India
• 2004 -ACC named India’s only “Super Brand” in cement sector
 Subsidiary companies
 Bulk Cement Corporation (India) Limited:
 Year of Incorporation: 1992-93

 Business: Pioneering of bulk handling facility funded by World

Bank. Located at Kalamboli, Mumbai

 ACC’s Stake & [Investment]: 94.65% [ Rs 37.27 Cr]

 Lucky Minmat Private Limited:

 Year of Acquisition: 2007

 Business: Limestone mining. Location Sikar district, Rajasthan

 ACC’s Stake & [Investment]: 100% [ Rs 38.10 Cr]

ACC Concrete Limited:

 Year of Incorporation: 2008 [ACC transferred the RMX business]

 Business: Ready Mix Concrete. 29 plants located pan India

 ACC’s Stake & [Investment] 100% [ Rs 100.00 Cr]

ACC Cement plants in India
Name of the Location State Process Used
Company
ACC Ltd. Gagal Himachal Pradesh Dry
ACC Ltd. (G) Tikaria Uttar Pradesh Grinding Unit
ACC Ltd. Lakheri Rajasthan Dry
ACC Ltd. Kymore Madhya Pradesh Dry
ACC Ltd. Chaibasa Jharkhand Chaibasa
ACC Ltd. Sindri Jharkhand Grinding Unit
ACC Ltd. Jamul Chhattisgarh Dry and Semi-Dry
ACC Ltd. Chanda Maharashtra Dry
ACC Ltd. Wadi Karnataka Dry
ACC Ltd. - New Wadi Karnataka Dry
ACC Ltd. Macherial Andhra Pradesh Grinding Unit
ACC Ltd. Madukkarai Tamil Nadu Semi-Dry
ACC PLANT LOCATION’S
Types of Cement produced
in India

• Ordinary Portland cement (OPC)

• Portland Pozzolana Cement (PPC)
• White Cement
• Portland Blast Furnace Slag Cement (PBFSC)
• Specialized Cement
• Rapid Hardening Portland cement
• Water Proof Cement
 Financials
Debtors:

 The Debtors of ACC have consistently increased over

the past few years

 There has been an increase of 6% since last year & 38%

since FY ‘05

 ACC currently has debtors of Rs. 310 crs

 Financials
Creditors:
 There has been a significant increase in demand for

cement in the overseas market

 The creditors for ACC stands at Rs. 1433 crores

 There has been an increase of 10% in the creditors

since the last year
PRODUCTION PROCESS
•Raw Material Preparation

•Raw Grinding

•Pyro processing

•Finish Grinding and Distribution

Production Process
 Human Resources - Strategy

• Recruitment

• Performance Management
System

• Training & Development

• Employee Welfare Perquisites

Market Strategy
Business Goal Objective Plan
Capacity expansion to keep pace with the
Market Share Retain Market Leadership industry growth
- Our installed capacity would reach - 30 Million
    tons by mid of 2010
Cost Leadership in customer value, quality &
Competiveness delivered cost Manufacturing Transformation

    Cost and quality benchmarking

Organization Accountable, Responsiveness & motivated HR Transformation

    Performance management system

    ACC Academy

    ACC Accelerate - Internal Communication Portal

Corporate
Citizenship Safe Place to Work Safety Transformation

  Employer of Choice Sustainable Development

  Reputed corporate entity CSR Plan

Bottom Line Generate cash for sustainable growth  

Overseas Suppliers

ACC has also extended its services overseas to the

Middle East, Africa, and South America, where it
has provided technical and managerial consultancy
to a variety of consumers, and also helps in the
operation and maintenance of cement plants
abroad.
Ratio’s & MA Calculations
 A New Vision

Commitment “To be one of the most respected

companies in India; recognized for challenging
conventions and delivering on our promises”
THANK YOU !