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ë Use a set font and color scheme.


ë Different styles are disconcerting to the audience.
ë You want the audience to focus on what you present,
not the way you present.
½ 

ë Ôhoose a clean font that is easy to read.


ë Roman and   typefaces are easier to read than
G  or u  .
.
ë Gtick with one or two types of fonts.
½ 


ë 6ulleted items should be no smaller than 22 points.


ë The title should be no smaller than 28 points.
6

ë §eep each bullet to one line, two at the most.


ë Limit the number of bullets in a screen to six, four if
there is a large title, logo, picture, etc.
ƛ This is known as Ơcueingơ
ƛ You want to Ơcueơ the audience in on what you
are going to say.
ë Ôues can be thought of as a brief Ơpreview.ơ

ë This gives the audience a Ơframeworkơ to build

upon.
6
 

ë f you crowd too much text, the audience will not


read it.
ƛ Too much text makes it look busy and is hard to
read.
ƛ Why should they spend the energy reading it,
when you are going to tell them what it says?
ƛ Our reading speed does not match our listening
speed; hence, they confuse instead of reinforcing
each other.
Ô   


ë Do not use all capital letters


ƛ Makes text hard to read
ƛ Ôonceals acronyms
ƛ Denies their use for EMPHAGG
ë talics
ƛ Used for Ơquotes
Ơquotesơơ
ƛ Used to highlight thoughts or ideas
ƛ Used for book, journal, or magazine titles
Ô  

ë Reds and oranges are high-


high-energy but can be
difficult to stay focused on.
ë Greens,, blues
Greens blues,, and browns are mellower, but not as
attention grabbing.
ë White on dark background should not be used if the
audience is more than 20 feet away.
ƛ This set of slides is a good example.
ƛ You can easily read the slides up close.
ƛ t is harder to read the further away you get.
6  

ë A white on a dark background was used for this set


of slides as:
ƛ The author assumes most users will view the
presentation on their own computer.
ƛ Having a dark background on a computer screen
reduces glare.
Ô   

ë Ôolors separated by another


color are contrasting colors
(also known as
complementary)
ë Adjacent colors (next to each
other) harmonize with one
another. e.g. Green and Yellow
ë The color wheel below is
simplified for easy use
Ô Ô  

ë Ôolors that are directly


opposite from one another
are said to clash.
ë These provide readability -
e.g. yellow on blue.
u  
 
 


 


 

ë Use only when needed, otherwise they become


distracters instead of communicators
ë They should relate to the message and help make a
point
ë Ask yourself if it makes the message clearer
ë Gimple diagrams are great communicators
½ 

ë Make letters at least a 1/4


high
ë Flipcharts with lines are
much easier to write on
 

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ë Do not use the media to hide you


ë The audience came to see you
ë The media should enhance the presentation, not 6E
the presentation
ë f all you are going to do is read from the slides or
overheads, then just send them the slides
ë Remember, only you can prevent
† 
  

  
 

 
)!*  Ô   +, 

FOR MORE  FORMATO


ë http://www.nwlink.com/~donclark/leader/leadpres.html
ë http://www.nwlink.com/~donclark/hrd/templates/presentation.rtf

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