RECRUITMENT AND RETENTION IN HRM

ABSTRACT

The unpredictable economic environment has forced organizations to include and

facilitate best management practices as one of the important tool to win over its employees so as
to recruit & retain the skilled & talented resources over the competitive edge.
One of the important problems faced by the organization is in selecting the right
candidate from the pool of applicants, motivating employees and also retaining the right kind of
employee celebrities in the organization. Companies are forced to function in a world of change
and complexity and hence it is more important to have the right employees in order to survive
the surrounding competition. Recruitment plays a very crucial role and can be used as a proactive
tool in retaining employees by selecting the most stable applicant with a relevant job profile.
High turnover affect company in negative way and retention strategies should be high on agenda.
One strategy doesn’t fit across all the organizations to recruit and retain employees. Many
of the techniques, practices have to be tailored in accord to the organizations culture. Work
profile is another major constituent of job satisfaction and motivation. The best practice applied
to cultivate a better fostering environment has to be an integral part of the organization so as to
meet the employee’s expectation.

Keywords: Recruitment, Retention, Talent, skills, motivation.