Basic Sales Skills

1. Know Your Customer

 Who is your customer and what they are

looking for?
 Learn how to listen to customers.
 Carrying on a good conversation and keeping
the attention of your prospect.
 Communicating effectively, as well as listening
and retaining what you have heard.
2. Develop a Positive Attitude
 Your attitude to your job says everything
about your belief system.
 Maintain a winning attitude towards life. We
can use this attitude to make sales. Carry an
attitude of a winner.
 Our words can mislead but our body
language and eyes cannot lie. People are
smart and they can have a sense of how we
feel about who we are and what we think of
ourselves.
 When we are sure of ourselves we are
focused and positive about everything in life.
This attitude sells.
3. Be Natural
 Being natural is being you and when you are
yourself, you are telling the truth with belief in
what you say.
 People can tell in an instance when you are
yourself and speaking the truth.
 The natural way is the best way to be - genuine
and true. Honesty, after all, is the best policy.
4. Develop Empathy
 This means not only to be honest and be genuine,
but understand how your customer truly feels.
 How would this customer feel when they go home
with your product?
 Your innate skill in understanding somebody else''s
perspective and feelings will help you to find
leverage and to make that sale.
 Learn to use this empathy when selling.
 A good salesperson not only knows the value of
what they offer, but they can win customer''s trust, so
they and their friends come back again and again.