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Snacks include a wide In addition to widespread use in Flavored salty or savory snacks are
seasonings and extruded snacks whey produced by topically coating the
array of foods from crackers products are increasingly used in “product” with flavored seasonings.
to cheese curls and potato crackers and masa dough, and new Flavor impact, uniformity and visual
chips to cookies. Their applications include their utilization appeal are key factors that should be
as coating for nuts and other snacks. controlled to optimize consumer
flavor may be sweet or acceptance. In the United States, some
savory and textures range Another key reason why manufacturers
of the most popular flavor types are
around the world select U.S. whey
from soft to crunchy and products as ingredients in snacks is
cheese, “nacho,” “ranch,” sour cream
and onion, and barbecue. Four of
crisp. A wide variety of that they provide valuable nutrients.
the top five snack seasonings are
snacks are formulated Whey proteins are exceptionally rich
dairy-based and generally contain a
in branch-chain amino-acids —
with dairy ingredients, in significant level of whey solids. Whey
important nutrients in sports nutrition
compounds are available as individual
particular whey products. and they are rated among the top
ingredients or in a wide array of
The primary application quality proteins available. Whey
blends to provide the snack industry
products are also a source of highly
of whey-based products with versatile building blocks for
bioavailable dairy calcium, other
snack seasonings.
in snack foods is for minerals and vitamins. Whey protein
seasonings, since whey concentrates and whey protein isolates
are the ingredient of choice in healthy
products can enhance the and sports snacks.
flavor and appearance
of snacks.
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A P P L I C AT IONS MONO GR A P H ■ SNACKS AND SEASONINGS
Sweet whey Acid whey WPC34 WPC50 WPC80 WPI Demineralized whey
Protein 11–14.5% 11–13.5% 34–36% 50–52% 80–82% 90–92% 11–15%
Carbohydrates 63–75% 61–70% 48–52% 33–37% 4–8% 0.5–1% 70–80%
Lipids 1–1.5% 0.5–1.5% 3–4.5% 5–6% 4–8% 0.5–1% 0.5–1.8%
Calcium* 600 mg 1,950 mg 540 mg 500 mg 640 mg 600 mg 80 mg
*Average value. Please consult your supplier for typical range
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A P P L I C AT IONS MONO GR A P H ■ SNACKS AND SEASONINGS
APPLICATION OF SEASONINGS
TO SNACK FOODS
The majority of snack flavorings are applied
topically. In a limited number of products,
flavorings or flavorful ingredients such as
cheese, are added to the snack formulation
prior to cooking. In addition topical
seasonings are used to provide the initial darker chip, relative to
flavor impact that complements the internal potato chips. The whey
base flavor. Topical seasonings are applied solids complement and
to snacks primarily by one of three methods: enhance the buttermilk and
(1) dusting or dry coating, particularly for cheese solids, yielding a
fried snacks, (2) spraying onto the snack mild milky flavor. This formula
surface of a flavoring blend suspended uses three cost-efficient carriers (whey, “Ranch” Seasoning
maltodextrin and corn starch) to add for Corn-based Chips
in vegetable oil and, (3) oil spraying of
baked products followed by the dusting volume and allow for higher usage: the
Ingredient
of seasonings. highly visible seasoning adds consumer
appeal. The particle size of all the Salt, flour 20%
The formula to the right is an example of a ingredients must be very fine to get Whey solids 12%
sour cream and onion seasoning for potato good adherence to the lower oil content Buttermilk solids 16%
chips. The flavoring is dusted directly onto of tortilla chips. Maltodextrin 10%
the chips while they are hot after emerging Cornstarch 10%
from the fryer. The surface coating of oil is Shortening powder 5%
essential for the coating to adhere. Pickup Sour Cream and Onion Seasoning
for Potato Base Snack Dextrose 6%
(coating level) is targeted at 6-8% by weight
Tomato powder 3%
of the finished product. Salt levels must be
Ingredient Cheese solids 2%
considered to balance desired salt levels of
1.5 – 2.0 % with the required flavor intensity. Sour cream powder 25.0% Monosodium glutamate 5%
Adjustments must be made on pre-salted Sweet whey powder 25.0% Onion powder 3.5%
chip applications to give adequate coverage Skim milk powder 10.0% Garlic powder 1.2%
for appearance and not exceed salt targets. Salt 12.0% Flavors 1.0%
This formula is a cost-reduced formula Dextrose 10.0% Lactic acid 1.0%
which uses sweet whey powder to extend Onion, dried 10.0% Citric acid 0.8%
sour cream powder and enhance flavor. Monosodium glutamate 5.0% Parsley 1.5%
This formulation can be used on fabricated Parsley, dried 1.5% Paprika 0.5%
potato chips, extruded potato sticks and Citric acid 1.0% Anticaking agent 0.5%
snack crackers, for example.
Free flow agent 0.5% Buffers, di-sodium phosphates 1%
The other formula presented is for a topical These formulas are provided for demonstration
“Ranch” seasoning blend for unsalted purposes and as a starting point for product
development efforts. Adjustments may be required.
tortilla chips. A recommended application Please check local regulations for the use of product
level of 8% gives good color contrast on a names and specific ingredients.
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A P P L I C AT IONS MONO GR A P H ■ SNACKS AND SEASONINGS
Tortilla and corn chips have unique “Nacho” flavorings for corn and tortilla chips, popcorn and crackers
flavors of their own and stronger-flavored
seasonings are needed to adequately flavor Formula (%)
Ingredients A B C
corn-based chips. “Nacho” and “Ranch”
Romano cheese powder 35 29 26
flavors are the most commonly used
because of their high consumer acceptance. Parmesan cheese powder 10 10 10
Higher color and coating levels are often Cheddar cheese powder 5 5 5
necessary to increase consumer appeal. Salt, flour 18.9 18.9 18.9
Three variations for a "Nacho" seasoning Maltodextrin 18.1 18.1 18.1
for tortilla chips are presented. Formulations Tomato flavor 5 5 5
B and C use dried acid whey and enzyme- Acid whey — 5 8
modified flavors to minimize cost. Monosodium glutamate 3 3 3
These seasonings can be used at 6-8% on Onion powder 1.5 1.5 1.5
tortilla chips while still hot, using dusting or Romano (enzyme modified) flavor — 1 1
tumbling for uniform coating. An oil slurry Citric acid 1 1 1
can be used for popcorn or corn-based Mustard powder 1 1 1
collets. Cracker dough usage is 8-10% of the Garlic powder 0.5 0.5 0.5
flour weight, while cracker fillings will require Yellow coloring 0.7 0.7 0.7
30-35% of the filling weight. Baked snack Red pepper 0.3 0.3 0.3
crackers can be sprayed with oil before
This formula is provided for demonstration purposes and as a starting point for product development
salt and seasonings are added to increase efforts. Adjustments may be required. Please check local regulations for the use of product names and
coating adhesion. specific ingredients.
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A P P L I C AT IONS MONO GR A P H ■ SNACKS AND SEASONINGS
Sweet Snack
Ingredient
Wheat Flour 70%
Sugar 20%
Skim milk powder 6%
WPC34 3%
Salt 1%
Filling
Powdered Sugar 50%
Vegetable oil 21%
Shortening 11%
Corn starch 11%
Cocoa powder 7%
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A P P L I C AT IONS MONO GR A P H ■ SNACKS AND SEASONINGS
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QUESTIONS AND ANSWERS
Q. The seasoning powder is not adhering well to the Q. I am having some flavor uniformity problems with
snack, what can be done to correct this? seasonings, what are the possible causes?
A. Care must be taken to apply the dry A. Any liquid oleoresin should be pre-blended
seasoning when the surface oil from frying thoroughly with a dry ingredient like
or spraying is still fluid and present on the whey powder and dry blended in with the
surface. This often occurs when the product remaining dry ingredients to assure uniform
is still very warm. In the case of tortilla dispersion. If there are ingredient particle
chips, with lower surface fat, smaller size differences between components,
particle seasonings are recommended stratifying of the components may occur
since they are lighter and adhere better. In during transport and handling. It is
Q. Is it recommended to use only one type of cheese low fat products, spraying with an aqueous important to ensure that all ingredients
seasoning on all varieties of cheese-flavored snacks? solution of gums and/or maltodextrins is have similar particle sizes. Particle sizes
required to ensure that the seasonings can also greatly affect oil slurry-applied
A. The flavor requirements vary with the
adhere well to the surface. seasonings, creating non-uniform
snack background flavor so it is preferable
suspensions and plugging the spray
to use different types of cheese flavorings. Q. In a confectionery application is there a preference nozzle. In most instances, adequate
Stronger flavor types and different for using sweet whey or other types of whey? agitation of the slurry helps solve
profiles complement corn or tortilla
A. Yes. In some applications, the use of whey the problem
chips better than potato chips for instance.
protein concentrates rather than sweet
Rice-based snacks may also require a Q. Will using a fat substitute in fat-free snacks work
whey is recommended as they have
different flavoring. Pre-salted chips will the same for seasoning coatings?
less flavor of their own and do not mask
require a different coating level and formula
other flavors in the confection. Whey A. Yes. It should provide the same adherence
to account for the salt already present.
protein concentrates are highly functional as a spray oil or as a surface oil from frying
In addition, children or adults may have
because of their gelling, binding and just like vegetable oils and shortening.
different flavor preferences. In general,
emulsification properties. Whey protein Contact the manufacturer if unusual
children prefer mild cheese flavors and
isolates are sometimes preferred to replace results occur in a specific application.
like the slightly sweet dairy flavor of whey.
egg white or gelatin. Combinations of
Adults often have a preference for snacks
more than one type of whey products
with high seasoning levels and the use of
should be tested through sensory
whey products is critical to carry and extend
evaluation to optimize the formulation
the cheese flavor, thereby maximizing the
and cost efficiencies.
visual appeal of the product.
Q. What are the advantages and
Q. Will the use of whey modify the nutritional profile
disadvantages of self-blending vs.
of my product?
purchasing complete seasoning mixes?
A. Whey protein concentrates contain
A. There are usually cost advantages
significant levels of high-quality proteins
from self-blending of a seasoning
and minerals such as calcium. Depending
but maintaining the consistency
upon the level of usage, formulations with
of the flavor requires consider-
whey products may contain higher levels of
able expertise. Some snack
proteins and calcium, a desirable attribute
manufacturers prefer to
that can be promoted to consumers.
buy the co-dried blend and
In some baked snack formulations,
custom mix the remaining
whey products can be used as partial
seasoning components such
fat-replacers. In addition to cost-savings,
as sweet whey and whey protein
this property is desirable when formulating
concentrates.The decision is
healthy, fat-reduced snacks.
often based on a total evaluation
of process costs and scale of
the operation. In most cases,
snack manufacturers work closely
with U.S. whey and seasonings
suppliers to develop unique
mixes that are optimized based
on consumer preference.
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REFERENCES
Riaz, M. N., (1997).”Technology of Producing Anonymous, (1979). “Cheese flavors suited Matz, S.A., (1996), Ingredients for Bakers,
snack foods by extrusion,” Technical Bulletin, to economical end uses,” Food Product 2nd Edition, Ch. 7 Pan-Tech International, Inc.
American Institute of Baking Vol. XIX Development13 (12): 33-34. MC Allen, TX
Issue 21997.
Matz, S.A. (editor) (1992), Snack Food Mulvihil, D.M., (1992) “Production, Functional
Ivory, J. E., (1994), “Typical Seasonings Technology, 3rd Edition, Pan-Tech Properties and Utilization of Milk Protein
Formulations,” p. 63-79, Underriner, E.W. Inter-National, Inc., MC Allen, TX Products,” Advanced Dairy Chemistry, Vol.1,
and I. R. Hume (eds.), Handbook of Industrial P.F. Fox editor, Elsevior Applied Science, NY
Seasonings, Blackie Academic and Chandan, R. (1997), Ch. 8. “Snack Foods,
Professional, Glasgow. Meats and Other Applications,” Dairy-Based Sunderland, R., (1996) “Production of
Ingredients, Eagan Press, St. Paul, MN third-generation snacks,” Cereal Foods World
Tainter, D.A. and A.T. Grenis, (1993), Ch. 9. 41(1):12-14.
“Snack Seasonings. Spices and Seasonings.” Masters, K. (1985), Ch.15. “Applications in
A Food Technology Handbook, VCH the Food Industry.” Spray Drying Handbook, Mannie, E., (1999). “Translating Trends into
Publishers, Inc. NY, NY. 4th Edition, John Wiley & Sons, NY. Salty Snacks,” Food Product Design,. August.
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