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President of Plastics Ltd, Taiwanese Company
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President of Takahashi Bussan Co Ltd, Japanese Company

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Taiwan based company
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Japan based company and supplier to Takahashi Co.

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¦eduction in cost of bathtubs needs to establish a mutual setup in china.
Competitors of Takahashi have already setups in china.
By 2001 bathtub market saturated in Japan
Plastic is selling products at premium because of more innovative.
Plastic wants to increase its distributor¶s base to increase market share
Consumers are not brand loyal.
Distributors are loyal with Plastic.
Average life of a bath tub is 3 to 4 years. Every Japanese has it in home
Plastic was leading just because of innovation.
Plastic introduced new products on distributor¶s feed back
Investment will only be limited to bath tub covers
Chinese people have attacked Taiwanese employee already. A tense relationship exists.