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PHARMA
PHARMA
INTRODUCTION
PHARMA INDUSTRIES
• India's pharm market currently stands ninth in the world market for pharmaceuticals with
a 1.5% share.
• This market is expected to reach $6 billion by 2001 and should more than double to
$19.3 billion in 2012.
• The industry's heart disease sector is expected to grow from $90 million now to more
than $560 million in 2010.
• India's pharmaceutical industry is one of the most highly regulated industries in the
country.
• Current demand in the Indian pharmaceutical sector stands at about $4 to $5 billion .
PHARMA INDUSTRIES
KEY PRODUCTS
Poultry Medicines.
Galenic preparations
Probiotic complexes
Ketorolac Tromethamine
Bioactive Food Additives
Ginseng+Vitamins
Cardio vascular medicines
Cipla Indian pharmaceutical company
(FIRST TIME PROVIED LOW PRICE AIDS
MEDICINE)
Nicholas Piramal
CONT.
• Zydus Cadila
CONTRIBUTION TO THE ECONOMY IN TERMS OF
GDP
CONTRIBUTION TO THE ECONOMY
IN TERMS OF GDP
• The pharma industry generally grows at about 1.5-1.6 times the Gross Domestic Product
growth Globally.
• The Indian pharmaceutical industry is expected to grow at a rate of 9.9 % till 2010 and
after that 9.5 % till 2015.
• The Indian vaccine market which was worth US$665 million in 2007-08 is growing at a
rate of more than 20%.
• Direct investment to the tune of US$ 1.43 billion from April 2000 to December 2008 .
SWOT ANALYSIS
• Strengths
Cost effective technology
well-development manufacturing base
High-quality formulations and drugs
High standards of purity
Chemical and process development competencies
World-class process development labs
WEAKNESSES
Low R&D investments.
Low Indian share in world pharmaceutical market
(about 2%).
Lack of strategic planning.
Absence of association between institutes and Low
industry.
Healthcare expenditure.
Production of duplicate drugs.
OPPORTUNITIES
Increasing health consciousness.
New innovative therapeutic products.
Globalization.
Production of generic drugs.
Contract manufacturing.
Drug molecules.
THREATS
Small number of discoveries
Competition from MNCs
Transformation of process patent to product patent (TRIPS)
Outdated Sales and marketing methods
Non-tariff barriers imposed by developed countries
FUTURE OF THE SECTOR
New drug chemistries to innovative R&D partnerships.
Marketing plans-are reshaping the business strategies of many pharmaceutical and
biotechnology companies.
Increase productivity, decrease costs, and develop new treatment modalities that will
enhance profitability.
R&D
New technology.
THANK YOU