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ë Advert one is for boys and it is a group of fifteen to nineteen year olds playing Xbox around
their friends house and they leave their friends house to go outside and play football but the
guy͛s whose Xbox it is he leaves it on standby and as they are walking to go to the park one of
the friends stops the guy and asks if he has turned his Xbox off or not, they have a
conversation and the friend gives some facts or figures to the guy and he runs home and
turns his Xbox off with a sigh of relief and he says the slogan and the television advert fades
out.
ë Advert two is for girls and it is a group of fifteen to nineteen year old girls at their friends
house getting ready on a Friday night for a night out and they are using hair straighteners
etc., and as they leave the house there are cutaways of equipment which they have used left
plugged in and then you see the girl locking the door but as she steps outside the house, she
goes back inside and turns the equipment off and the girl also says the slogan and the
television advert fades out.
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ë phis will meet the demands of the brief because; the actors and actresses in both of my
television adverts will be played by teenagers aged from fifteen to nineteen year olds
who are the target audience so it meets the brief. phe storyline and narrative also
appeals to the target audience because, it is what teenagers will do and that meets the
brief. It also meets the brief because; my television adverts are making sure ͞change
should have a positive effect on global warming and climate change͟ and I have to
͙͞produce material specifically aimed at young people.͟
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ë I will make use of the audience and the subject of climate change in my thirty second two
television adverts because, the research I have done will help me because, I have researched
and got facts and figures, quotes and images which I can use in my two television adverts and
which are suitable for my target audience and they are also relevant to the subject of climate
change (global warming). phe research which I have done is beachcombing and that is on the
subject of climate change and is suitable for my target audience.
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ë phe key message in both of my television adverts are that you should always try and save
energy as much as you can in all the different ways you can save energy possible and this will
help reduce climate change (global warming).
ë phe lines of appeal in my two television adverts are serious because, climate change is an
important issue so the lines of appeal in my adverts have to be serious because it will also get
more teenagers to think about what they do and how simple things can have an effect on
stopping climate change.
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ë phe narrative structure of my television advert one is that it is set out at somebodies house
and you have a group of teenagers playing Xbox and they leave to go play football and the
guy gets stopped by his friend who tells him what could happen if he leaves his Xbox on and
the guy runs home and turns his Xbox off and he says a slogan and the television advert fades
out.

ë phe narrative structure of my television advert two is that it is set out at somebodies house
and you have a group of girls getting ready to go out on a Friday night out and they leave the
house and you see cutaways of equipment being left on and then you see the girl who steps
outside the house and then back in and opens the door and turns the equipment off and she
also says a slogan and the television advert fades out.
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ë áy two television adverts will use other conventions of a public service advert (PSA)
because, it is a way of meeting the brief which is set for us. phe conventions which I am going
to use in my two television adverts which are in public service adverts are, a slogan at the
end of my adverts, a logo at the end of my adverts, sound of the people talking and voice
overs, both giving out a key message and the key message in my two television adverts are to
stop climate change and you can do that by saving energy.
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ë phe equipment which I will need for my first television advert is a camcorder to record all of
my footage, I will also need an Xbox and that will be used because it is left on standby in
advert one and then at the end of the advert it is turned off, I will also need a football which
the group of guys will be taking out and walking to the park doing some tricks with it on the
way. phe last thing I will need is two sofa͛s where the guys will be sitting down on and will be
playing Xbox.

ë phe equipment which I will need for my second advert is a camcorder to record all of my
footage, I will also need some hair straighteners and make up to show the girls are getting
ready to go out on a Friday night. I will also need a door which is being opened and closed by
the girl and some keys which she will use to open the door.

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