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ommunicate. Create Mee nea Rue aR a poet mene a ao Reta Peace aad Meee else soe 1. CONNECT Meg rn ear Creed aca cae Peace eos eR aan ant Peed ee 2. COMMUNICATE By Keeping in touch and understanding our readers’ interests, we've evolved into Ari eg ecco SO salis We aim to amaze/and inspire in all that MN ena Rs oe Relat RSA OEP CN BAG SURVEY METHOD: peeks Ie Rear rac} eae COI eT ae MCE eum e020 ony sa Mien WA geo Oe si Pcie ae oles SAMPLING Sarl ae UNIVERSE: Seep) eeccuties een eo Dreher ey 75% > Women {h readership: 982,000 readership: 324,000 19% >» Women aged 20-49 years old Women aged under 20 and over 49 years readersip: 778,000 readership: 204,000 a deeper und drivers and aspirations of these private consumers helps censure that our magazines remain nt in the lives of these 1en and is key to providing marketers and communications professionals with the qualitative information ne making informed media planning decisions. Klang Valley readers! ‘And since we're all focused on the ladies, we have chosen to present three leading ladies of the Blu Inc family FEMALE HER WORLD MARIE CLAIRE Among readers aged THEY ARE SMART 20-39; ‘old, 88% i ete Oo Oa mre < aan lee UTM Ke Eo aged ears old oS CO Beir a OF THEM ARE Gao a THEY ARELEADERSIN COLLEGE OR readers owning a credit THEIR FIELDS card. ere 2 ONVERSIIY tem ce Profesionsl portions. — EDUCATED »2 OUT OF 3 readers find that advertisements give them ideas about a) fg] whet to buy and encourage them to purchase the products a > 2 out of 5 readers find advertisements useful when making purcha = advertised in magazines as they are = lity e ES fea] SKINCARE & HAIR CARE 70%, BEAUTY 68% FRAGRANCES 68% FASHION 63%/ HANDBAGS. 63% WATCHES & JEWELLERY 37%

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