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PROJECT APPRAISAL
What should be the Optimum Capital Structure to fulfill the Project Cost. An
optimal capital structure is the best debt-to-equity ratio for the project, which
minimizes the cost of financing and maximizes the value of the project. The research
objective is to calculate a point where the weighted average cost of capital is
minimum, and the ways to achieve it through various means of finance.
Research Methodology
COLLECTION OF DATA
1: Secondary Data: The secondary data was collected on the basis of
organizational file, official records, financial statements, Industry trend, and other
published reports.
2: Primary data: The external guide will be the main source of primary data. As he
is a professional in this field, he can provide the data which can be extremely
important and pivotal in the completion of this study.
The study will be done to identify the ideal Capital Structure of:
Real Estate Project: The project will be a residential cum commercial real
estate project on land of 5 acres. The project will comprise of 70%
residential and 30% commercial space.
Land Area: 5 acres or 217800 sq. ft.
Floor Area Ratio (FAR): 2
Built up Area: 435600 sq. ft. with a mark-up of 18%
Saleable Area: 514000 sq. ft.
Every company is looking for opportunities to grow and survive in the competitive
world. They go for either organic or inorganic growth opportunities and take up
various projects. Irrespective of the nature of the project, it requires capital
infusion on a regular basis for survival. It is very important for the successful
completion of a project and its survival that the company identify the right mix of
Debt and Equity and infuse the required capital from right sources as it also
involves a cost. So, the identification of the Optimum Capital Structure to fulfill
the Project Cost is extremely important for a project to be successful.
The objective of the project is to comparatively analyze and find the market potential of
STANDARD CHARTERED BANK‟s products in a particular industry in Kolkata.
Standard Chartered bank got the research carried out to find what the current trends are in
the market and what the competitor’s product offerings are. Also, market share of
different banks is to be found and the recommendations to increase the market share for
Standard Chartered bank are to be given.
The purpose of the study is to find out the market potential and position of
standard chartered bank as compared to other banks. Standard Chartered Bank is
interested in finding out its sales potential. For this purpose a primary research was
conducted in the region of Kolkata and its suburbs. The target consumers were related to
the bakery industry, either as a producer or supplier which include distributors,
wholesalers, and retailers.
Minimum balance for current account should be reduced, because as far as this
industry is concerned, it involves huge amount of liquidity and the bakers are
reluctant to commit themselves to maintain higher minimum amount balance.
A lower minimum amount balance will enable the customers to open their
accounts, and I can infer from the research that after opening the account they will
end up maintaining a much higher balance.
Relationship managers should give proper attention to this industry, this industry
looks unattractive to the RMs but it can be a great business prospect.
This is industry often require loans and mortgages. RMs can entice the customer
by offering them low interest loans and can capitalize on them by providing other
services which can be profitable to the Bank.