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/1 u C]XD,

llP:AmAlhA : MapKeTHllr-nOJUITIfK3 na uena 7~~.: (BTOp KOJIOKBHYM)



'\ s 1 v, ~'~ tl}O

,"

:,!.-. KOJIKY cpa3H HMa CTeHTOllOBaTa nOCTaTIKa H xoja e nocnejnr cpasa?

;!. KOIIKY cpa3H I1Ma Mocepoaara nocrarrxa H xoja e nps sPa3a?

:~~,: KOJIKY cpa3H I1Ma nOCTaIIKaTa na Oxcenrpenn 11 KOj pOCJIeAlIaTa rpasa?

{,1·.~ Koj He rn saneuapyaa KBaHTI1TaTI1BHI1TC enesrea (OKceH cpenn)

o HaQI1HOT aa cpopMl1palbe na nenara HMa BpCKa KapaKTepHCTI1KHTe Ha cpopMl4pal-he HE! ueHEh- tKo'vr:...' '.;,1

6. OCHoBHaTa nonenoa aa np0l13BOA11Te e na?

7. Flonentia na norpoumare ,o;o6pa? C . 'I \lc:~', ,:z:.'."_

8. Flonenoa aa npoasaonaare ,o;o6pa? C ( '\ \)0\(.4\0.

9. Ha KaKBH neaa nO,tJ;JIe)KaT cypoaanare.penposrarepajan H MaTepHjaIIHTe? (6ep3aHcKH uena)

10, Illro ce 6ep3aHcKH uena?

11. Ilpa cpopMHpalhero na ueaara xaj cypOBHHI

, ; '.: penpossarepajansrre M M2.'!'~p:Hja!!!1:Te ce !-!Ma r(\.rre:-.-!~ e!!06

. ._. ... ,tJ;9KOJIKY ce pa60TH 3a peHoMHpaHH rrpoH3BoIlH.

12. Koj enesrear :e 6HTeH_ ... xaj MallIHHHTe? (cocrojara - ~OQJO t .(J)": r;~: U.\ ~"J • .r "CTonaHCTBOTO, p;aIIH e eKcnaH~HjatHIIH peu;ecHJci){

\" ~':~;)'" ~ ~"Ji ':_KI '-\ I ®J1.aJIIi MO)J{e TjJajHIITe nOTpoIIIHII Ao6pa na ce asuajaysa

14. KOH ce ep;HHHU;HTe ua MepKa aa -rpajHHTe norponma p;oe (BpeMeTO H y:mHOKOT)

15. Koj csrera nexa nepojaraocra e 6HTHa? (Korep H Toa K HAaT rrpoH3BOAHTe na TeHAep)

16. KaKBa MO)l(e p;a 6H,tJ;e sepojarnocra? (o6jeKTHBHa cy6jeKTHBHa)

17. Illro npecranysa rparpaxoaor na peHTa6HIIHTeT?

18. OCHoBHaTa npernocrasxa aa rparpaxoaor

peHTa6HJIHTeT?

19. Illro oCTaHYBa KOHCTaHTHO xaj rparpaxoaor peHTa6HJIHTeT? (cpHKcHHTe TpOIUO~H)

20. Ilperrosma -rosxa?

21. 3a IlITO e pe3epBHpaHa amracara, a aa IIlTO opnaaare (KOJIHllHHa, npoaaaon CTBO-TpoIlIoU;H,rrpHxoJ];)

It- \ Po t PI ~T\l'-- ~\ _ (Wef'.(~l\-l(.t rih".I'l.. y,~- IT P :, 1 ;- 0

... ~ 1

\ -co - \<.{_ rILl

o " \f· -.\ ~

---_.-. -- ... -~

C I \/n\. \ fTl----

/

• 22. On xaj TprHyBa BKynHHOT npaxon xaj rparpaxonor na peHTa 6HJIHTeT?

• 23. On xaj TprHyBaaT BKynHHTe TPOlllOIJ,H xaj rparpaxoaor na

peHTa6HJIHTeT? ~

24. KOH ce CPHKCHH TPOlllOIJ,H?

25. <I>0pMYJIa aa KOJIHlJHHaTa Bp3 6a3a aa pacxneayaarsero na

BKyrrHHOT npaxon H BKynHHTe TPOlllOIJ,H? (a) ,

26. Kaxo ce YTBpAYBa npoH3BoACTBOTO BO BpeAHocHH ep,HHHIJ,H?

(6)

27. Kaxo ce YTBpAYBa ueaara no xoja Ke HMa aexoi nrranapan n"pocpHT H Tpe6a Aa 3aAP)I(H onpenea H3HOC na nporpa'r? (B)

28. nr-e eMeTOA?

51. KOH ce MeTOAHTe ua D&teacpeiIAf ,

. ~. KOH ce KapaKTepHcTHKH aa uenocea MeTOA? \<0\. !,' IIV'\ ~'i'" \ ',(

~

1. KOH ce KapaKTepHCTHKH na AenYMeH MeTOA?~(1 tll' . .f..'... l~.\

,~ . ~

2. KOH ce'KoMnneTHH-~eJIOCHH MeTOp;H?

.... ~

3]- KOH ce MeTOAHTe aa ~.t?

4. KOH ce MeXaHHlJKH MeTOp;H?

~. Bo IllTO e cynrraaara na MexaHH'lKHTe MerollH? .,A._ KOH ce palJ,HOHanHH MeTOAH?

S 7."'£0 IDTO e cynrraaara aa panaoaanaare MeI'OAH?

OCTaHaTa nonenoa aa MeTop;HTe aa cpopMHpaae na neaara? KOH MeTOAH anerynaar BO MeTOAOT aa TpomoD;u nnyc?

o. KapaKTepHCTHKH aa MeTOAOT aa TpomoD;H nnyc? n~. 30llTO e excnepaxerrranea MeTD;n;? (excnepaseearapa)

Koja xoanemraja ja KOPHCTH MeTOAOT aa TpomoD;H rrnyc? tW eC.i. "(\'\LJJ( i1

. KOH ce HeAOCTaTOn;H aa MeroAOT na TpomoD;H nnyc?

KOH ce npeAHoCTH aa Merop;OT aa-rpomona nnyc?

3a KOj BpeMeHcKH nepaon ce KOPHCTH MeTOP;OT na TPOIllOQH c? ~UJ..\\O '-\...("l,J('U...p:t.hle \\c.\ C \,.IJ)\I" ~~ c~ '\ \ .. i~l.\_\ ,c'IIOA xoe HMe e n03HaT Merop;OT aa TpomoD;H rrnyc?

Koja xoanennaja ja KOPHCTH MeroAOT aa cranxa aa ~CXPHT aa aaraxapaaa cpencrsa? ~Clk\Op. \~~.~ \\'-\ m~

-\!!) KOH ce HeAoCTaTOD;H na MeTOAOT aa eranxa sa npoepar aa aHrIDKHpaHH cpencrsa?

+@ KOH ce npe]l;HOCTH na MeTO]l;OT aa cranxa aa npocpar aa ~(l)I(HpaHH cpencrsa?

~3a xoj BpeMeHcKH nepaon ce KOPHCTH Merop;OT aa erenxa

aa nporpar aa aaraxcapaaa cpencrsa? ~{'Vf &0 rooo'" ~e\" \"\~.-tO\}

2

/ ......

lZ6! KOM ce CTanKHTe na ~pMHpalbeTO na ueaara na HOBl10T n.p\?113BOA cnopen Bemn? ':.\- inp-.;f"~ N()I\'\~'I ~\vJ\ ~U\I c j

"111'--[ ~ ~KOja e npaa ra H nocnennara cranxa cnopen Berrur? '

F * .' I(aKBa e Al1HaMMKaTa na npodnrror co nponaxcoa-ra? ~0,ll.a)l(6aTa @nocnopo OA nporpror) \:O-f

..-c:::e~ (WKora Aa ce pa3MMCJIYBa sa HOB npOH3BO,ll.? (xora npOH3BOJl,OT ,ceY,lllTe He e npOTOTMn) \(D\-\~r

'-80/ Kora Ke ro 3alllTHTHMe npOM3BOAOT CO narerrr xoja J:1;paTerHja Ke ja KOpHCTHMe? ~UV· I-t\ '\'C.

'8i! Koja crpareraja ce KOPHCTH K'!J~KCKJIY3HBHHTe npOH3BOAH? .(CTpaTerHja na BHCOKH QeHM) c.,fu\>.sr=--

82. Onoernyaan,e na KOHKypeHIJ,Hja? ,c, . ,:"'" 8J. Kora ce KOPHCTH crparernja-ra na HHCKH QeHH? (IF(\r; ,( I' -\ ~~ ,. _':J \j'

~ c« 1\'; ',-'.\. lJ.14· Crparernja-ra na HHCKH QeHH ce KOPHCTH aa llonr pOK. ~C

~ '4ru"~c ~ Crpareraja-ra na nHcOKH ~eHH ce KOPHCTH na KpaTOK POK, l' C ;?anH HMa CTapT na IJ,eHH xaj TprOBCKOTO npempajarne?

'i~- t ~ OM CTpaTerHH ce KopMCTaT xaj TprOBCKOTO npernpajarae?

,UOJIHaTa rpanaua na neaara xaj TPrOBCKOTO

~eTnpHjaTBe? (Ha6aBHaTa neaa)

~ Lopaara rpanaua na ueaara xaj TprOBCKOTO nperrrpaja rae? no6apyna't!KaTa H norosopor co rrpOH3BO):(HTeTlOT-rpOCHCTOT)

~t ~ Kane HMa rorresra KOHKypeHQHja? (rOlIeMHTe rpaAOBH)

'" ~~ \ 91 Kane HMa MalIa KOHKypeHI.(Hja? (MalIHTe rpanoaa)

2 3a KOH J\o6paTa rroxauajara e MHory 6HTHa? (IIOTpoIIlHHTe 6 a) ~til{

HAOBH aa Map:>KH?

-, .. , KOH ce oApe):(eHH, a KOB ce CJl060,IJ;HH Map)lQf?

t\k( (~Ha KOH npernpajarajaonroaapa pa60TeH CHCTeM? (MalIH)

(~BHAOBH na 6eHecpHI.(HR-pa6aT? \lO.£n.- ~ro'l ~ fU.U:o'\\L. ~ \ ~ 3aA KOB ABa H360PH aa IIOJIHTIiKa aa neaa CTOH . ~npHjaTRero?

\98 .. ;KOlIKY cpa3H HMa CTaIIKaTa aa cpopMHpalDe aa neaa xaj ~TC H KOR ce? (RMa ner cpasa)

,~ Mapzcara ce npecranysa KaKO 36HP na rrpo¢HT H

n ecMeraHH OIIIO H.

00. Mapacara ce rrpecraaysa KaKO pa3JUIKa na

MaJIOnpOna)KHaTa H Ha6aBHaTa neHa.

4

..... __ ......

I . .....

4. M~prlfllaJIen Pf ------1/------

Vpd - TTr = ePf (eKoHoMcKH - HeTO nporpar) GPd - GTr = mPf (sraprnaanen Pf)

5. ~a ce cnopena mPf H 'HnBeCTH~HHTe

6. KOHKpeTo3 ~C!n,~ no KOHKpeTHa MeTo~onorHja

\,

KaL,.QrroeutJaeaM \

~ \

- oa ce KOPUCUUlUl cuwe"~ewoou KOU ciiiojaiii na paciionaiasee

- He206aUla iiociiiaiitca eaxeu U sa iioiiipotuuuiiie U sa ii- .olluwe ootipa

- ce cuetua oetca e HajKoMiie'«!.eHUlHa, oetca iiooeonaxeo enauen.e oaea U ua

KpaUl1'OpO~l1IUWe u na OOJl2l?polllluwe eneueniiiu '

- iiooeouatcoe UlpeUlMaH UM. oa'8(! ua KBaHWUWaWUBlluwe U xeanuuuuuueuutue

aciieKwu (eneueniiiu} , \

- cuetua oexa CUUle ueiiioou. (Maw'e¥aUlU'lKU, CMe.ili.K0600CUloeHu) MO:JICe oa

enesaiu 60 OUUleK iipu popMupalb~'.Ha C .'

- uajxouiineiiiua iiociiiaiitca

<Il33HTe ce:

1. na ce ~e41HlDlpa nponaaora (nasapna) ~eJI

2. orrpenenyaarse oa n-nor (ssapxa)

3. OUTHMaJIH3HpaILe aa 4P

4. ~e41. oa nponascaara OOJIHTUKa (aaaparxepo-nm e41eKTH)

5. yrapnyaaa-e na crparerajara ua ,C (]l;OJIrOPO"lOH e41eKTH)

6. KOBKpeTHa C

.. _

* xaj CHTe cpa3H ce TPrHYBa O~ nOKOHKpeTHO, na AO nOOIIIllTH enesretrra

- HAMEHA HA II-/{OT H IIOCTAIIKHTE HA l/JOPMHPAIDE HA C-

liMaMe DO]l;eJI6a oa O-AHTe: ~ iiOUlPOUlHU ootipa

~ ii-OHU ootipa (CYPOBHHH, MaIIIHHH, onpesra)

*Kaj nOTPOIllHHTC,~)-.:, ....... J:,.!. .... o(~(; .. ',~ .... 0 M.\l. '"'~~- .

-MO)KHOCTOTe aa cpopMHpa~e'lIa C ce noumpoxa, llITO He e cnysaj xaj n-1:{HHTe;

-6HAejiH TPrHYBa O~ cascara nonentia He e np06JIeM Aa ce KOHCTaTHpa iiouantcy

iionyoyeanu xa] n-~H1ITe OTKOJIKY xaj nOTjJOIIrnHTe

- IT.llL aesraar TOtIeH Y6UO 60 acopWUMaHOW na MH. nOHYAYBatIH

- Tl.Ill. II BO eAHHOT H BO np. cnyxaj ce MHOry

* KaJ' n-]l;OHTe, ~ J,l1'> "IJ.! '?o~V(" ,{., . c,' J)J" t'"I .. \t,. '.

~ ...... ' . '" '. ~ . . , _.

- nOMaJI e 6pOjOT aa nOHYAYBatIlI Ii THe ce rrpenoanarnasa sa Tl.Ill. \ \ - cpopMHpal-heTO aa C e nOJIHMHTHpaHa

I l ,I /O{L.UT\..J' " -P-A " E. I;-<..J~ )J..4,P"'"

i ':1 AQr~~:nI+' r o_r, ~

- - - METO/I.H A lI!OPMHPAlbE IIA C-

HA gHHH HA _ (lJOP¥HPAlbE llA C

/

Ba)KHO e na ce orrpcnenar pa3nHKHTe Mefy rrpaKTINHBTe H nay-nnrre - Mefyce6Ho ce IloBp3aHB

- pU3UICOW. e Aen OA cIITe aKTHBHOCTH

- sa Aa ce { PH3lIKOT, TeOpeTlftIapIITe nOH)'AHne nOCTaIIKa aa rpopsrapaa,e aa C

aa KOHKpeTeH n-non,

- iiociiiaii1fll.iuq_e npo~ec BO KOj liIMa <j>a3H, xexopa aa na AojAeMe AO C~\ HO He HH KIDK)'Ba KaKO

AO HHB, .MeTOAHTe ro xaacynaar Ha"'lHHOT_

u

Iiaciiiaiisu.sa tjJop.Mupalhe na C :

~ Cw.eflw.OIl

~ Mocep

~ Otccentbeno

Care ja rpopsrapaar nOCTaIIKaTa BO 0cpa3H, atpaa.llu/CaLua/(e BO nOqeTHHOT npacran Ii BO aaa-rersero xoe HM ce nana aa KOHKpeTHHTe eJIeMeHTH.

, '_ ; ~~II:) 1(:

Kiljj€iljiiiiiilJii:

/'

'y' -up_UMefUlU8a e aa iioiiipoUllluiiie oo6pa

\/-HCLCLUapLU Pf 20 8p3yea 3a 06e.AtOUl fla upooa:JIC6a

.r.-.33HTC cc: - - -

. 1'. nporaosupaa,e U3 T 33 KOHKpeTCn D-BOA (O .... tH.:..(v\..l"L, cI "{}. U\:)~c.(f(,J6cc z...v...Q"""i(--.)

-MO)l{e Aa ce KopHCTaT cIITe B~OBH aa MeTO,T.(H

2. aUT~aJLe ua KOHKYPc~aTa

-ne CaMO na IIoCTojHaTa TYKY II na norerutajanaa'ra: AeTaJIHO na ce HCIDITa

3. yrnpJQ'BaJLc na naaapnoro )"ICCTBO ( BO 0/0)

ftiJl»oPMII}1aILC aa uenonnara erpareraja (CT\;I\" , '. u.V· I t A v\J"t'\" )

'3. p33pa6oTK3 ua ,4P (\/,:"':;QJ u L.L..h CA~~ -1, ·b'-c... L( r )

~KOHKpeTD3C r' :_.-:-bO'I'lf>,i,y, ~.". "., If\. "."-'I.,,~' '-,..:-,.,''',)

~J -,.l I 1 I.~ - ""- ,_" ._ '---- -, ~

~ :JJL£~ ': ..

if- mab o6e.Atoiillla ullseciiiuquuiiie

V'- 3a ii-ollu ,u iiipajllu iioiiipoUlH.u iJo6pa ---17 (.k::.~('1U A

- {ijpe6a aa ce yiiiepoaiil U o6eMoiii fla upooa:JIC6a Ha paa.llu'llluiiie C ~ rjJtl3uw.e ce QiitJzaiaalli aAlUepHaWUBHu ZOfleAUU:I.U

~83HTC ce: , I

L 06eM lia upOA31K6a DO p33JIIIIIBH C l~j{,~ .l1-t"- ?\:>'J,uTt b d Ci\) rd~V'V ~) - ce HCIIlIT}'Ba KOj 06'eM H IIO KC)H C Ke HMaMe HajA06pu pe3YJITaTU(Aa HH j onrosapa)

2. Tr&a p3:JJm'IBHIC o6cMH na npO~3lK6a) y... GB\,u;I) C bu; h"1I Yl r~~~ ( . @ mmeCTJIlUlH ---- .. /1---- ~ (~j o~~ 1-1'74 V\r~It'I~4

,

.....

Pf II (:h Gr ,'M Oc.th-e t-W, CCt~I0c.D1 1""'0 u'\ b.' ':'J\.A~~

4. I'tJaprllDaJlCn ------ ------ '" :>I .. hl • <.J )

co pf 1.-£l ~ 0~ He"" ~~~\00\

Vpd - TTr = ePf (eKOHOMCKH - HeTO npodnrr)

GPd - GTr = mPf (MaprHHarreH Pf)

5. ~DeilH--rnfl.f-H--HuBeer-H~HHTe ( OS'CM M '1~c~~ (.0 uOJ-lL-Vt.A~ r~)

y'\bI;'~ ().~~e.. l-\A. •

6. KOHKpeTBa uena no KOHKpeTHa MeToAOnOrHja

Ck. ~ '"' <p€,.1\ A. ~.

Kg ;,..QlffieytJaeaib

.;.

- oa ce ICopucil1aj]1 cuWe MeWoou lCQU cillojaili Ha pacilollaiatbe

V - !lezo8ailia ilociiiaillCa afDICu U 3a iioiiiporuuuiiie u .. 14 ii- ouuiiie 006pa

\j'- ce CMeiiia oelCa e HajICo.M.iiew.eHUlHa. oelCa iiooeoHaIC80 3Hallelbe oa8a U na

KpaiiiKOpO"'lllUWe U IIa 00 aiopolllluiiie e.neUPHWU

- ilooeoHaIC08 iilpeiilM.aH U.M. oaaa Ha K6alliiiuiiiaiiiu61luiiie U K6a.tluiiiaiiiu6Huiiie

- aciietdiiu ( elle.M.eHUJ.Y) ,',-r-r..-'T\. -. • 1 I, -, .....,V, ._ I, ~~ .... , .. _~ A

• ' ~,.,. 'vU"''''''''''''' I V~ "'-". .... _........, ,.~--~,-,

- cMeUla oelCa cuwe .M.eiiioou (M a ill eM a il1u II KU, cMeillKo8oocil1eeHU) MOJICe oa

!l1l~3aUl ~O ouwe~ upu rjJopMupalbe uo C_ \be' CUP, r -? _ 0 I:.. cJ.-< HOI, wP&"J=-~ .. Hts'1

- lIa}KOMUIleruHa uocwaUKa t'<V' ~:;-1;)< ~._~

• 11 ~ - or~...... \\c",\ ~~

<Il33HTe ceo r (~., £j~ , i!.Q .. t-

1.,o;a ce ,o;e$UBlIpa nponaacaa (nasappa) ~eJI (Y\~C-.A:~~ \40 ~~~ ~-LI\ ')-~eJlpe)JIeJlyua&se-WHI-AO-r(MapKa)~e ao I·Ho.'::,lAO ,Gll~ J 1C4:c.{..4~ ~~ ~\..l:605]' ~ OllTHM3JlH3Hp3ILe na 4P ( ~~$ Gr~ ~i"" .00\\.4 ~v,v., &'\ ~t-A &..A_IICl.~u.1-"\ t,I:) it rp

4. Ae$. na nponassnara nOJIHTHKa (sa KpaTKOp01JIIll e$eKTH)

tfS!)yrBPAYBalLe ua erparerajara U3 C (AOJIrOPOqUH erpeKTP-( u'lJbf H"'-' ~I:t~, )

%.' KOHKpeTua C (~\Ofj~fC\.M>e. h;1 1Go~~t-~ ~-\,"\) ~~'1~

* xaj CHTe cpa3H ce TprH}'Ba OA nOKOHKpeTHO, na AO noormrra enesrerrra

Tu f)~T

- HAMEHA HA II-,aOT H IIOCTAIIKHTE HA (/JOPMHPAlbE HA C-

HMaMe nonenfia ua n-AHTe:

» iiOWP0UJ.HU aotipa (u.o~) I, holU..:.;l"~ <.E. -\:>0rl...(,...._~ %<;;c.Z\c,",

» ii-OH~ o06pa (CYPOBHHU, MaIIDlHH, onpeua) (nr4aAifl""N ) i nO/l"vo l.(.,

*Kaj nOTPOIUBHTe,"h-'~' . .'J'):":',,,, O~'''''_'''' 0 "-'1\ .. ,,~~- a,I.I-\, UV~0(.t.·W' IA 1?O~~v~Cll.1.( -MO)KHOCTOTe 3a WopMHpa..te'iIa C ce nOllIHpOKH, lllTO He e CIIyqaj Kaj n-AHHTe;

-6HAejKH 1]?rH)'Ba Oll caMaTa uOllen6a He e np06neM Aa ce KOHCTaTHpa UOM.a!lKY

~ . .

OIllllHTe

, . HeMaaT TOqeH Y8UO 80 aco iiiUMaHoiii. Ha MH. nOHYAYBaqJf .ill. H BO eAHHQT H BO AD. CIIvqai ce MHOry

* Kaj n-AJlHTe~ ~ "C\.f\~ .vo~:(! ._.6~' ..... tp:;. n .. \L.~ NCAM,~ ~~~j6{.q).l o i)o~l~4AUA -, nOMaJI e 6pOjOT Ha nOI-IY.6:YBalJH H THe ce n en03HaTnHBH 3a n.ll.

-. cpopMHpafheTO Ha e nOnHMHTHpaH_g__ • ,)()6Lll.-!>.c. ~~~l:l:.J..\ .l'C) aCIt-I':'C(~DC\, .... t:':>'~~""~

"~ " _ ,J ,_j .y \ - "

~ ft'\\.: ~_,l'lav~!.U c. ~Gc..l..J' (~A<-'I CMv.".) ~ 'r) htA ~DpV-~j fa-Il.,{" I...; ~~

Cypo 0 111111 II scaiiiepujanu (Y,AK-U .Q,\::.I\ OL., \'\-~H-~IC.,)

~ - xaj HHB YTBpAYBalheTO na C. e MH. !1_£_TellJKO ?!!~~~jKH J10rOn~MIiQI___A~II OJ~

CYPO_BHHMTe·_.~___l-:1_a-IlHTe.--TI~-faaT .·nQill6ep3aHC~11 geHH1~a .~~e = __ Haj06jeKTHBHH .I.!eHHrEaBa-_dfia3ap~~:}J.e~a;) H() BO __ lJ~elllHH YCJ10BH __ ~_._He_ ~~ __ ~~:.. 06jeKTHBHH 6HAejKH MMa rOIleMO BIlMjaHMe na _ .. .2!<lIHHaTa, 611110 Aa. e Toa n01lHTH"IKa,

__ __ .-- _ • __ o __ ~_~ __ , _

eKOHOMCKa, a HajtIeCTO ce HeeKOHOMCKM npHq11HH .

.-. :JIeMaMH.-cno60Aa B~ cEopMIIpal-beTo .~~ ~'_~~Bej~ ~_e iIpCTxoAIIO-P;4Y!~H aa c-ypoBflHHTe II 3a Ma-]UfTe

- T BO O,BHOC Ha C e MH. pee1l3CTII'1II3, na MO)Ke p;a ce MaHHTIY1IMp~_~0 C_, HO casro

aKO HMaMe n03HaT n-BoA HlIH naK AMcpepeHWIpaH n-BOA -

~ Lla_c_e_Y-TJipllH...K.QHKpeTHaTa c_ Bp3 OCHQa..a aa D1IaHCK3T3 C

- OA eKOHOMCK3 cOCToj6a BO KOHKpeTHa 3eMja 3aBHCH 11 cpopMHpalheTO Ha C;

~. == - .

xaj cypoeunutue - ~eKTIIO, a xaj uaiuunuiue u_oupeMazua - HDAupeKTHO

-~P: .a.KO CTonaJ.ICT~OTO e DO nenpecaja, C He~O)Ke na pacrar

~ .• - ~£le~p~o_3a o~.peMa'!.?_~_MC:l_l.IJ1lliHTe e Il!T~ ~q~~A_a C~.!i3HJlW~f.aT;,!a H Toa

OAH no nexoja C ILT.illUlp.eK.Y.: ...

,_. - _--_ ... _ ,

.:. ~0H!-IffieAHHHl..(H (CT~~eHOT na HCKopHCTe~oCT) I1{ ~.\(! .. t : "j' ,-, , (., ~- •

••• _!JpeMeHCKM erogg!!-\H i (!\., . _"" ('_j" ,/

* aKO HeMO)Ke cnopeA_cp_1!.3HqKH_~T!_£.~_q811_J:!a B_P~Mel!~~_(~aj_~~_CTo"~~CeqHH\

- xaj BpeMeHCKMTe.. ne .ce __ OA"LHacpH..KCHJJ.TY1<Y.H~ojJilH pe)KHMHHaC~8Ha C aa

!lOqeTHHOT nepHQ,lI - nQBHCo~a, a 3a nO~Ol..(Ha ce orrpenenysa ~~ C d

~... - .--.-----~ •. ---~-.~---.-

- MH. qeCTO n-p;HHTe n06pa ce "iipeAMeT aa iiieHoepu KOH ce HeH3BeCHH, He ce aaae

~. Ha i7.CHHlIHTe. Hen03HaTH ce nO'IeTHHTe C H CJI.

-Jr -duuzl~cMeTa AeKa 3a OqeKYBalhaTa OA ycnexoT Ha TeHAepOT e 6UTHa fff!2jazuHOClu_a 3a OCTB..epXBalhe Ha Pf -:- p.eIl OA TeopHjaTa Ha HTpH T.e. OqeKYBaH ; aKO BepOjaTHOCTa e r01leMa, Toram MO)J{e Aa BIIe3eMe DO TeHAepOT, a aKO

HeMaMe rOIl~~~_.B~poj~T!:I2~_ H~ 6~_ Tpe6aJIo.

.- . : Ii

, ( ~, . (,. f

t • - - L.. <:» -"- \,. .. , l}"\"._"' <..- f)

'1:'-.,,' , .

(I _ '''::' ,.._,;;,< .... '.~( '}' ':~.

v ::--~.. 17.. ;-'- j r' .:

"Opf ="Pfx p

Opf - OqeKYBaH Pf

P - % na aepojarnocr

.-~-------- -;;z]

~ . 1r , - _ .. 1

./ {If '.I,.. r-i

iip, n-ero IIIIaHHpa na OCTBapH npodnrr OA l.OOOn.e. a sepojarnocra aa Toa e 0.76

1000 x 0.76 = 760 => 6HAejKH 5 e BHCOK nOCTOH ronesra BepOjaTHOCT na ce ocrsapar HajMaJIKY 760 OA 1.000 n.e.

=uerpeoa sa ce OAH nOA VTr 6uAejKH HeMaMe Pf, oCTBapYBa aaryfia, a Hap; VTr, aKO MO)KeMe Aa ro aanpasasre Toa.

,.'

I I

I I

I I

I

I I

I

I I

I

I I

- .rPA(/JHKOH HA PEHTAEHHHTET~1...W.:.A\\)~v\ ~5\ (/L(\E..lJ}(~O ~nr0""l\ ~Jk--ru~1\) ~

(, PenT~6HJIHo e "-THe => xoe ocrsapyna Pf.

2 .. EKOHOMHWUIO "-THe => xora ce TPYAH Aa ra ~ Tr ITpH IT-BO

:) . IlpOJzyKTHBHO "-THe => Aa OCTBapH OllTHMaJIHO IT-BO CO MHH. Tr ~. O\'Yl\..)t,...( AA,nO cr --t;> tp,A rv UT'nl..~1 t-t..u~A I"'ro4UA\)T

* rpa4J~~<?HOT ~a peHTa6HJIHOCT npeTcraBysa_!eXHHKa Bp3 OCROBa Ra Koja ce( YEBPA)'BaaT QQHocllllje un upuro{)uiile « @qgwouuwe 3a «e"oj o6eM Hail-so .

- -a co Hero II-eTO -rpe6a lIa lIa~BOP Ha TOa KOH KOlllf'IHHH H no KOH C Tpe6a na or nponaaa, 3a 8a ocrBap!!f _~aKO Maca rum no eAmmn;a IT-BoB.

~ xai cexoj IT-BO ce BKJI eRR fa Tr

* a HKOHOT e Ao6a IT H K aTKO OqRO a60Telbe, 6HAejiH ,o;03BonYBa

cpHHaHcHcKaTa aHanH3a na CTaBe nen on ronmmmOT IInaJJ. --

- KOJI~aTa -' . , nOToa H nponane, 3aBHCH 0,0; T, a

H OIl Tr ..u'~() ~>t= (-r) j} l-r~)_ ~\\. ~,.w .... '9 .-

. :KOJIKY ep;RO IT-THe ICe Hy,o;H 3aBHCH oArr IIIT~ITP8B~ ~

-. ceKoe IT-BO e QJYHK.IJ;Hja OA IT06appaQKaTa => F(T) H 0,0; TJ?OIllOU;HTe IIITO ra npaBH => F(Tr); HO Toa He3RaQH neKa ReM a feedback peaKIJ;Hja Bp3 IT-BOTO.

- BO BaKBH' CHTHa~HH MO)Ke a HKOHOT Ha eHTa6HnHOCTa MH. ,o;a IIOMorHe

- BO OCROBa OBO a HKOR e co a3JIHqRH 06eMH Ha II-BO H Ra pa3JIHQHH -

* ~I!a 6a_3a Ha antepHaUWHH C ,o;a.rH.y:rapJlYBq..rrp.~.pnHTe JL.TP_QJlI_,.Te

. ~ &-~ ~.-c ,-

Pf = f(Pr) t Pr t Pf - ..._ ~i' :-::,-: ': ,"::- ('jl:-t<='

,t'f'1_L ....

Tpe6a ,o;a ce aajne TOQKaTa xane .J!K._IlMXQ1LK~_~~_~~e,o;~a~~ ~.Q lJ},

=> VPd = TTr \!Pc. ~t!&7jl~~

aKO CH ,o;03BOJIHMe sx.npaxon H TTr ,o;a rn ITpeTCTaBHMe KaKO npasa JIHHHH non

npeTIIOCTaBKa nexa C, VTr, FTr He ce MeH)'BaaT H co -roa na ja najnesse TOQKaTa xane ce npexpurynaar,a Toa e TOqKaTa xane He ce ocrnapyaa Pf

VPd = K xC; TTR = FTr + VTr TTr =·FTr + VTr x K

<: n-ero .rpeda na ce ,o;BIDKH BO pe«@a6U1l«a@a 30«a Ha ii-aD lilt-

).Cfr = FTr + VTr x K

=> K X C - VTr X K = FTr => K (C - VTr ) = FTr

K=

FTR

( ¢H3HqKH eAHHH~H )

=> 6HTHa ·3a KOHCTpYHpalbe na rpadiaxoaor

r- \rrr

_ - v I'

iip.I Hexa FTr = 800.000 rr.e., a PVTr=10 n.e. no n-BOA. C BO MOMeHTOT no xoja HalIlHOT II-BOA ce nponasa ua nasapor e 30 n.e. no fI-BOA. Ce 6apa K (KOJIW-nrnaTa) xane Ke ce flOCT1ITHe npexpunrara T01.IKa, T.e. HeMaMe Pf?

K=?

FTr=800.000

PVTr=10 l1.e. 110 I1-BOA C=30 n.e. no n-BOA

VPD = TTr = I1peKpIlIHa TOqKa = Pf = 0

K=

800.000 30 -10

= 800.000 = 40.000 20

=> CPU3ULtKU eOUHUI1U HO. nexoj ii-BOO

.Y(VPd) K =

FTR

1 _ VTr C

K=

800.000 1-~ 30

800.000

1 800.000 x 30

= = ---=.;==.::::~~- = 1 .. 200.000

30 - 10 20

30

8peOUOCLUa na tuue 40.000 l/JU3. eounuuu

VPd(K) = K x G = 40.000 x 30 = 1.200.000

TTr = FTr + VTr X K = 800.000 + 10 x 40.000 = 1.200.000 => 3aAOBoneH YCJIOB

iip.2 na I1peCMeTaMe aKO l1-eTO onuanpen nnanapa Aa ocrsapa HeKaKOB Pf OA 200.000 rr.e. BO Maca. Tpe6a Aa ja npecscerasre C, aa na ro OCTBapHMe TOj Pf

Pf = 200.000

C=?

.r-' c=

Pf + ( FTr + VTr x K ) K

_ 200.000+ ( 800..000 + 10 x 410.000 ) - 35

- 40.000 - p.e.

fI-AHTe 'Ke ce rrponaaaa'r no 35 n.e. T.e. aa 5 110BeKe, co Toa ce oCTBapYBa H 110rOneM Pf

~t6~t:flJ+p ~?J:-.p FTr

800 ~~f;:jr--t---------

I

I

I _~ peH'l"&6Hm1O n - DO

I _

I

VPd

Tr, Pd DO 000 eA-

J.f' Qct,.A)

.,J

~ISD ~d

/'\1(.., rJ 1.600

1.200

II T-npeTCTaBysa npeKpIllOQHa TOQKa xane !!_K.npHXOAH Ii BK. Tr ce aaennasyaaar,

a flpOCPHTOT e a

400

.>

o .20

-40

60

80 100

,K (Pr) &GOOD e,A.

Cexoja npovena aa C MO)l{e na npeAM3BHKa nosrecryaaise na rpacpHKOHOT T.e. naararse

Tlpoaepxa: VPd = C x K :=) 35 x 40.000 = 1.400.000 TTr = 1.200.000

hOL(;;AbA

- KJlACH<I>HKAlJ)fJA HA METOJnl3A <l>OPMHP AILE HA n - ..

nOCT AIIKA - IIQOaec KOj ce COCTOH OA orrpenneaa <pa3H:

METO,l( - HatmHHa yrnpAysaFhe aa aexoja rOJleMHHa (eKoHoMcKH eHTIlTeT) METO,l( HA 1.( - Ha'llHH aa KOj ce <popMHpa C aa onpenea II-BoWYCJIyra

* lIMa MH.KJlacH<pHKal.\HH, OAHOCHO MeTOAH aa <popMHpaFhe aa C na enea II-BOA @ OK_~~,~~_~~Aa. ra AeJlH MeToARTe BO ABe rp}'Illi:

~ KOMil.IleiiiH.u (14e.lZOCH.U ) - conCTBeHa C

.. ~ ilap,,{ujanH.u (oe.lZ Y.MH.U ) - Tyta C

l'§OMUHETHii!slIoCTojaHH MeToAR,lA t AO ~ )

- C I.UTHHaTa e BO Toa IIlTO C OT 0 K a' OT . a <popMHpaaT caMH OA ~OqeTOK no Kpaj, a ce BHKaaT KOMIIJleTHH 6HAej ,. Ha OCHOBa lIMa CTapT.,.OBoj aBTOp OCHOBaTa ja <PPJIa KOH KOMIIJleTHHOrMe'I01(

~G.Aleiiioo Ila Tr ii.lJyc - Ha TTr ce p;op;aBa HeKaKBa 010 Ha IIp0CPHT (K~ja nosexe ~JlH nOMaJlKY e YTBPAeHa) HJlH CTalIKa Ha Map)Ka ~

'0;' tzt!5JMelUoi) Ila e.naCUlUlflla Map3ICa (iipocjJ"-.@ - IIOBTOPHO 3a OCHOBa rH 3eMa Tr, ~O pa3J1HKaTa e BO Toa IIITO % Ha IIpOCPHT e pJleKCH6HJ1Ha; Kaj pa3JIWlHH n-

o AH-pa3JIH't{}{H % Ha rrpocPHT

~ ~.AlelUoi) Ita aupoKcUMaquja - ~peTXOAHO ja:wpoceqysa % H ja 1l01laBa Ha Tr

~ 67!"lUVUlUUeell Meiiiod - C~ 6a3Hpa Ha HeKaKBa HHHIlHjaTHBa,HHTeJIHreHqHj~,

.. HCKYCTBO, IIpTe1.JyCTRp. 0

flU el!HlA.llHlt~~~~C:H Ha~ 3" q,opuwpau.e Ha C . .

- HeMaaT CTapT, ce noara on BeKe HeKO)a nOCTOeqKa C "OA HeKO]a cpe,n;HHa" (ryta C); HMHTHpaMe HeKoja C

~ ra nena MeTO}:(HTe BO ABe rpyrra:

• ~ MeXaH.UllKU .Meiii_!!O -7~ {'\.A ~~CA COo OY~d UClk1?t1lM-e j CJ1./db~

~ pau,uOH.a.JZeH. .MeUlOO ~ \YI "!Ie.MC\ ~o OJ')~&lJd \.J q~~ jO\..r.:.(6v\

MEXA HHqKH METQa eTO Ha salLe Ha C

e epruar Ae<PaItfO MaTeMaTH'lK1l; MeXaHHtlKH, HH<popMa'I'H'IKH MeTO~

~ Cyu.fffi1.f::lT::J e DO MexaJJmU(Ql'O BMeTHVBaILe Ha Tr DO C, a He rn aHaJlH3Hpalr,f KOHKypeHI~HjaTa Ii OKp}')KYBaFheTO Ii C ja cfJopMHpa IIO ReKOR C KOH Bete IIOCTOjaT

.~

·,.....,._,"'O'-T\ '-' t""'l"'''''_ r:N:...Y' ....... "" 't - __ ~v.

-; 7 HIt 'v\ 6 I-tVt n A.. ~ A P'tl1 la \he~'

"a MeXaHlll.J.JCU M JUl ITr ~~. A,p ... fv\~ ''''A-~'-'\~ H

Y)a // ua iiasapuu C - na3apHaTa C nexe e rpopsrapana 11 casro

ee aesra

.' • op. scexanu-ocu M - CI1Te OCTaHaTI1 MeTO):{M, C He ce c:popMHpa, ce rpana

-rPAUi1OHA.nEHMiTqa~ .

Kapaxrepacra-nra ce 6HAejKH TyKa ee OAM co pauaonanaaatraja T.e. ce aexra aexoja eTPaTerHja~riJiaH -"-en. ~03BonYBa KOpHCTeJ-be aa KopeKiiHH,a BonpeABHA ceaesraar care 'eJIeMeHTB- (KOHK~pe~~Ta, T;--Cn cn:) - --------- ----- .. ----.

* aBTOpHTe ra noremrapaar OBBe MeTOAIf

If a pau,UOHaJUlU M ua ITr - ru aesra BO rrpenaan TTr II TPd. Tpe6a uenocao na ce acrraraar Tp, xoaxypeauajara, OKp)')K}'BalbeTO II ce noara AO TTr. Co ca're 1rncpopMa~MH OA xomcypeaunjara H nooapyaauxara Ke ce max HeTO Pf

1:1 -------------//------------ na iiasapuu C (TTr II VPd) - n-ero ICe ja sesre KaKO HHAHKalVfja rrasapaara C co lllTO He ce npnrpaxa TyKy ce npanaronysa II-eTO na nea. Tlasapor cpopMHpa C co xopexuaa

P ------------//------------- na ipaHUllHU C (cpnexcacnnea) - ra sesra BO npeABHA GTr M GPd. Ce OAM KOH Mal) GPf KaKO paanaxa Mefy Gpd H GTL Ce BOAM aa

KpaTOK pOK. ~ PA~~~'" 'k ~ ... ~. (flD"~ )~u~ ~ PA'4\C\\AI\E:" k ~ fl.A;\~f> .. V\ ~€)04V\

~L ~l!~~!!:~I.J.~ ~~U~~~!;~':U !1c::_ ( ~"~~~h\AI\~\~~ (~~ .• -U(~~~~~ lA

A.) MCTOAOT na Tr ILlIYc co MOAHCPHI<a~"ja, a THe MOAHcpHKa~HH MOlKe na 6lmaT - M HLl enaciuu-uta % na Pf

- U.l.J.LUYUUlll6eH M

- etcciiepuueniiianen M

B.) MCTOA na % ua npanoc lillH npodnrr aa 31lr3lKHpaHH C-Ba

B.) MaprHHaJlCH M --;7 CL;(ll' :.1.,(1:::; -ip() 1;1..). JfO,rf::" He'. ~(_~ ...... '

. ., .' '. I __ \ I I "',' . . _ .

*. A.) Meiiioo ua Tp iinyc I,,,: ;1'1 ,'ii { ... / : .. n>.-,.~.~.-.\ ,'- M\'.A\j t'\(,\ 4. ... :~Ju"e.. -1-\01 ~~,.(:Te.

- JJajaTp_aKTHBeH H HajQeCTO npHMe(f1I!~H M. .-

(_-.;;. $a.KO . nojAQIllliL Q.CI{Q!3.£! .~~ - 3_eMC!~,!, ~ . r, ?JiHOCHO npe~~()I)·cce_~~HCTMP~=:_ll~£;, KaKO napHjaHTH rH CpeTHyBaMe KaK~~URaI!Ll' iffj,aapHU uculiilli'Japoi-iu TTJd ~e.tlUla e~ BI_:I~.~)'Balb_eT? H~ OBHe Tr BO rrn}'c _AOAaBalbe_ na IIp()_qU_iT 0HR~8_eH ~a ~~-OCTDapH BO orrpeAeneH rrepHOA. TOKMY rropaAM Toa liTO OBOj M ee 6a3Hpa Ha !tr-en03HaT rrOA HMeTO MeUlOO Ha auco U u' • MaKO ce BeJIH .n;eKa TTr ja 'llIHaT

. 9~BaTa Ha. OBOj M, de facto ce Ra60~~ 3 oceqmJ . r OA e.n;HOCTa

.. UP-HtIHHH IllTO H C ce npeTCTaBYBa rrq_ eJJ!i~!!Y~

II-BOA.- Tr BO ciii KUl aiiia Ha C 'a ~Ullaiii. T.H. C Ha tmHelbe, 3rOJIeMeHa aa OApeAeH3. % Ha npnclmT- -Y-IBRl!~_H _!lP~~XOAHO KaKO HOpMaJIHa, yrspneaa, nnaHII}~3:Ha HnH CTaHlli!P-llHa .. KOnHlU!JJa. BaKa-c~Te~ IiP-OCPIIT---afja TOBapH ceKoja

T.e.

~~~:.~~§:~·_,r.~ ~_:a~a ~~~!.~.~~~~~~e~~~:.~re .!=!~n~::"'~~::~T;;

1.tl¥ .n nCA.un AUUVJ.ln.ttJ.\;J.ll1..n n\".ll-'~JDarDa n\.. """ aav.ap'"'v&.LL&. '"'J ............ U.U,A- ... _ ~--.-

~ MHHaTH Tr e na rH npOAYI~lfpa-,co TeHneHI.(Hja Aa rH aHT~HIIHpa BO HAHHHa.

---------

Ha

HO

celIaK IIOnO PO e g;a "}m TaYBe pa3rpaH§rna&e.

,BH e'KH MeTO~OT ce 6a3H a Ha CTBa HHTe Tr H Toa Ha HHBHaTa H aa KOMIIOHeHTa THe r HHKOplIopHpaaT HeKoj Bo06HQaeH 06eM Ha II-BO. ITa OA TyKa

~

o MH a Ba:>KH 3a o~HaIIpe~ onpeAeJIeHa KOJIHQHHa Ha II-BO, a He sa

HeYTBpneHa. HajQeCTO BO n aKTHKaTa Ha n-JIHTe IIOaraaT OA - 'a

CiIo e~ BaaT 00 CBOHTe Tr IIO eAHH~a II-BOA IIa pa3JIHKaTa IIOMer-y' Tr H.

IIa3apHaTa C ja B!:pa~yBaaT KaKO % Ha IIpO HT BO crpYKTypaTa Ha C, 3 _ Ha'tfil ce yTIij)JiYiaaT Tr, ce aJI01jHpaaT IIO eAHHe"lffilITe II-AH, Ha THe Tr ce nOnaB

-... 0 peAeHa % Ha Pf Ko'a e 0 Tec ena H'a CO na3apHaTa C,

QBOj M He 6apa HeKOH nocefiaa no

He MO)Ke ~a He BnHJaaT Ha C,

n 03UWUBHOCWU: ~e.n:HOCTaBeH e

mHe 6apa HeKOH nocetina aHaJIH3H

ja HMa uenara AOKYMeHTa~ja BO BpCKa CO Tr 0 A03BOJIYBa MO)I(HOCT 3a eJIaTHBHO CTa6HJIHH C

ce n03HaTH

QBoi M peTKO ce KOPHCTH BO npaKTHKaTa IIa MHOry QeCTO ce OAB aa HarOBHTe M01{HWHKamm 1.JHja oCHoBHa yen HM e .n:a ro ycoBpmaT OCHOBHHOT

r____ ___

.~eJl:'

I -rM UQ e.aacUlu'Iua % ua Pf <2.. - ':!:HLUvuUluaeu M...

-..3 : e.1(~ueDUMeHlUQ./leU M

,/ __ ~P\~ . x. . i~-.(·'> ell': ~ .c , 9

;' ,0/ •• , rr.t, ['1' \, \·r''','1·-.·,,~--.l.-\(' t.~--i\;;.., •• " .)

I MJia_e.tJac.LI.ULlIlia--LSLna-'....l...l.p. ..... . _..; -' _\'-' '-"C'\'_\,

.11 K~'!0 ::prHyDa q)J_!(Q_H!l~nuHja:r.a Ha.TTr HO nopaAH eAHHe'lHOTO IT·DO H aa roa ~- JrrnROCeq}Ilf) I!_KaKO TaKBH ce nrpaneaa no crpyxrypa'ra na C Ha 411Hel-be. Ha Taa C ce Ha1(orpaJU'Ba rniiKaHa-P[--U---- ---. -.- -- ----. ----

Pa37iul(awa BO care M01(H<pHKaqlfH e Toa KOlIKY np. KopeKTHBHH eJIeMeHTH

-:-:-_. - --~. - ------~-- - - -_-

ce liHKORrropnpaaT BO C co uerr Taa-- 1(06150 ,Qa ce npanarona Ha nasapmrre

00Bn. fHeeneM~m.H 'K~IoBaa -;.fOAHcpHKaiiBja -ce rrpeB3eM'a-'0p; M nnyc co Taa pa31IHKa _~o_ j~_3e~a._Bo .npe~~Ij.~07l[iiiioooIAtelUoo-UnUieji8eHuJja-80 -%-fiQ

iipuxoo. AKO T e 1, Ja J-la.Man.YB~'a;;;~~6paUlJ-lo. .

. .....:;;==OBOJM .. -r~_ rrpHlIaroJ(YBa" C aa ~j3ae~ume YC.lZOBU fjiopa1(H@ HO HMa n HeraTmlHOCTH xoa MO)Ke-'Aa- - I'll . pa3;rneAaMe BO .. Toa IIITO OBIIe Gce MH. nonoAlIo)KHiinpoMeHI1--BC> C.

\

.: " HHiizywUll.Ben.M . • : .:,:'.' .. ~; J :-'-JY'1';~ ~'" )

IjeroBaTa OCHOBa ja qHHaT TTr H PTTr na KOH ce 1(OAaBa % na Pf KaKO 0/0 OA THe TTr. Bo onaoc HarrpeTXO~mlTe MO HqJHKatiiili()-nor-OOAMeToA OJJ;R }'I1ITe riOiiaTaMY urro He-ja pecneKTHpa caMO r~;_.I~ HKOHK eH._l(Ulalu.E~ ~O1( OBOj acneKT;-M- A03Bonyrui YII!Te nQroJIeMO upHnru:_QIlYBafbe Ha KOH.XCJIOBifTe Ha

.- ---- -----~ .. -

rrasapor, HO H rroTpe6a Ha HHBHO cnopeAYBafbe co OHHe Ha KOHKypeHTHTe.

OcifoBHa'--upeQJlo~ ne~~_ BO Toa llITO mOpMHpaHHTe C Ha rr-AHTe ce MH. n06nHCKH AO cpaKTHqKH- cpopMHpaHH_Te na3a_QHH_Y_gIOBH, HO HezawuBHOC_lua e BO T'Oa lllTOMO)f(e,qa ce iia.npalm norpellIHa rrpo~eHKa oc06eHO 3a KOHKypeHTHTe, IllTO MO)Ke Aa ro OBe e n-eTQ..AO...l:eI..I.lKH nocnenH!,\H.

;~~~V§!!]E,~_a _~·.Cl 0 Tr + If ~ a HqHa % Ha Pf.

. -- ( ;'\:"J'A1ICjl'XII)~n.. \ v..;.o·k\.~('';A~''''l- "'I )

~. EKCiiepUMemIiaaeH. M ~.2.\:)..f."\.~-=- lu..\}tnA.o.: .. V ~" \TIC'U,-d·.<AI .L.\",~:..c.)·jl

.-" BKJIyqyna BO ce6e ce OHa on rrpeTXOAHliTe M, Ha C na qJIHefbe AOAaBa~_:r

--;0:: _ _ . ._~__ __ .. _.,_---

0/0 Ha Pf KaKO II 0 eHT 0 TTr, HO Taa % Ha Pf e AO BliCOK CTerreH ycornacen

K~. _ co iT· TaKa H co KQ!!~p_eH~HJaTa, KaKO co ean:HHTe CJ10BH 3a peanaaauaja Ha rr-AOT Ha rra3aRQ:r·9B_a_~~_~e~Ha____!!_0!l~.1!_~0~ E~ _cf!p~~eNBa npexy npeTXOAHO ananaaapan,e aa nasapor. OA T)'!<a H HerOBHOT Ha3HB .

. - .. - ---~-- ----- -- - -_ '_'--- .

_ »: Ho j0/~ ro~-

p!) M na % .. Illl;!left Ilq_,aH2~upaHUC~6.a .

OBOj M Te)l(ID.lITeTO ro· <ppJIa Ha Pf KaKO % OA aHrIDKHpaHJlTe C-Ba ( mmeCTIIpaHJlTe c-sa) KaKO BO OCHOBHH TaKa Ii BO 06pTHH C-Ba

*Hacra npmresa Torarr! xora !!-eTO !:!Ma paspaeorexo J(06p3 cuciiiesc ua iinauupatee.

*C HMa TpeTMaH na OpHeHTa~HOHa C xoja ITO npouemca rra IT-eTO MO)Ke na TpnH OApeAeHH npOMeHH.

HeraTHBHOCTH: => .!1CTH KaKO H Kaj M Ha Tr + _

~npeMHory ce.1!P)I{H no Tr. rH 3a,;,eMaQVRa BJIHjaHHjaTa Ha T H KOHKypeHYHJ a'ra

'\' e 0 rH a3 a a FTr, VTr BO n-eTO

npHJIH~O e Te)KOK H KOMnJI~paH. 6apa OJIeMa 6a3a Ha nOAaToqH H

HHCPOPMa.IJ;HH. MH e 6BTHO CO KOJIKaB % ce KO HCTaT Karr eTJJ.T.e,_KaKO H

MH. AO pO pa3pa60TeH CSCTeM Ha IIJIaHHpalbe H Toa crpareracxo

Ak;: ~ropo'tffiO

~e)06pa,aa Hega6nnH! CTonaHCKH YCJIOBI:I.

Te)KHee KOH

ro peuraaa np06JIeMOT aa npH3BOJIHocra

_ Ha onmTH'ffi ... f'(b I nt)(,\

'Tr 'r--.--

HeraTHBHOCTH:

('i) ro 3aHeMapyna 3HaQefLeTO Ha FTr

Upa8U,QO :::) ceenno KOj M te ce npHMeHH, C xoja te ja A06HeMe He npercraayna <paKTHQKa C uo l{oja Ke ro peanasapa TI-BOTO,~iK"'i TaKa. ce CKCIIOHupa Km{C

'OpHeHT~OHa C (OJ( - AO) H xoja te CC MeH}'Ba 3aBHCHO OA "n~3apHaTa

C' xoaxypemmja. -' . ~.' . . ~ ''U

W u ... ir'C. M v'j U c.£. fJ~Y- GO'\ ~J{1I 0p'.)0-1T~1.LC;.t"10\ ~~tJ\ ,~~ I-'<e_ c::. aLU\.( ~

U C)... u~6n O~t 0J~e.,ttCA GC!\4~"t ~':Jl""(~hv. )

·., 'J ~

,

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1'1

. .......

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-

- .

\ .

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... \..;

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...,

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It

o

[JPI1MEPl1:

• I. MeiiiQQ 11« Tp +

All-BOA At.

1~~)

2.IIJIaTH

3. OIllllTII Tr + axopr. KlIyq => 150% aa I1JIaTa Tr HA ll-BO

12 n.e. 4 ".c. 6 ".c.

22 n.e.

4. ynpanao "POAa)l(}{H Tr 11 II.C.

KlIyq =>(50% OA Tr na "-BO) _

TTr (C Ha qffHClkc) 33 n.e.

5. Pf (12% na Il-J(HH Tr) !tne -
LI;EHA 37 II.C.
II IT-BoA E"
06CM aa npOA<UK6a 100 C 120 C
~ VTr/1-l..(a 6 6
o FTr Il-l.\a 2 1.6
TTr 8 7.6
12% Pf aa lTr 0.96 0.91
L(EHH 8. ".c. .51 II.C. U, M liD % lIa Pi 110 alli..Q3fCUDaHU c-oa



Aarascapaaa C-Ba 1.600.000 n.e .

. BK. CTaH,ItapAHH Tr 2.000.000 fI.C. Tlnaaapaaa % na Pf 15 %

a.) i

t:-% Pf E8. Tr '"

~/

---~----

*~----- .. --.-----.- .-.---.~"_-.---

% Pf Jet Tr=

1.600.000 2.000.000

x 0.15 "" 0.12'" 12%

2.000.000 1.600.000

"'1.25 rop;l[llD!o

B.) -_ -----------------

~

%xa Pf..aam=aMpmvC-Ba= %JClPfKZ. Tr x lt841tae6fT

IIp. I + II ~ CnOpe.D.6eHO

DBa e ciiopeo I Meiiloo

"IT-BO.D. AU

o ITr

% na Pf na Tr (20%)

_, 'i0 .... ., .. '-0 sr: ~. ' . .-,10 - lov

,

"IT-BOA E It

50 10

l!eHll

D6e.M. 1UJ. ii-eo

'60 800

BK.Pf BK. Tr.

8.000 (800 X 10) + 40.000 (800 X 50)

60.000 aurascapaaa C-Ba <

100.000

40.000

DBa e ciiopeo /I MeLUOO

0TTr

% 1UJ. Pf 1UJ. Tr (20%)

. o·~ . ,50 / ~"JJ 12-

. ! .

8.000 (800 X 10) &.OO9)a .D.BaTa II-AU 40.000 (800 X 50) '--,

Lleua

D6e.M. 1UJ. ii-eo

58' ,"SOO)

<::>

BK.Pf BK. Tr.

9.600 (800 x 12) + 40.000

/'_' ,

6.400 (800 X 12) ~··16.oo0 aa .D.BaTa II-Ali

40.000 ...... _- "

"

% na Pf na TTr A = 9.600/40.000 x 100 = 24% (24% 0.11. 50 = 12)

% na Pf aa TTr E = 6.400140.000 X 100 = 13.5% (13.5% 0.11. 50 = 8)

Ilpoeepxa:

% na aHrCUKHpaHH C-Ba = BK. Pf 1 BK. AHrIDKHpaHH C-Ba X 100 sa "A" = 9.000/60.000 x 100 = 16%

sa "E "= 6.400/40.000 x 100 = 16%

ilL MaplUlUl.lletl M

100% 10.000 0.11. II-BO ( cP e) cI>Tp 30.000 II.e.

AnTepIiaTHBmI C =

VTr 0.11. IIpoAruK6a (10%) Tpaucnoprna Tr

TTr na II-BO

801I.e.

70n.e.

8 2 40

7 2 40

'\ I

BK. AUpeKTHH Tr Mapran. Pf IIO en-ua

0/~ ..,'" ,.,F; ... ~,. U~ "n,.,"~'\VF;~

IW .... - ..... -_ ....... - ...... -M---.--

50 20''9 49 :\'O'~ r

30" 21'-

4.CK)D' 6.CK)O

120.000 126.000

MPf FTr

AnTcpHaTHBHcH (MO)KCH) Pf

-30000

-30000

.96.000

90.000

~ '= . , _. - -

CTaHAapAHII J{HpCKTHH Tr ll-I.{a = 12 n.e.

I Tlnanapaua roJi. Tr 0:'60.000 cp e 0 Aaraacapaan C-Ba = 150.000 n.e.

% na Pf na aHrIDKHpaHH C-Ba = 15%

. nnaaapaao n-BO = 15.000 cp e (15% OJ{ 150.!JOO = 22.500)

/11 eiUoo lin % Ita iipuuoc ua

M f = II.tcum:paJIX T r.,. unmrpall: Pf

p 06CMJCl.n-.O

AHpeK'rlui Tr =12 n.e. (on 17.5 -Toa e 68.6%) MPf = 5.5 n.e. (---1/--- e 31.4 %)

Lleaa 17.5 n.e.

:> 0 ;;:0 ::; 0 ~

,

i .>

. ~.

, . .., -

,~ "_. • c;

= -,60=.;.00=.;;..0 __ +....;;:22:=.;.5:::.;00::...::.....-

- = 5.5 ACK.

15.000

... ".',.

15

I

- IIO.1IllTHKA HA U 3A HOBH II-.f(M -

------- •• __ .:..__,_ •• Ii4' ............. ~ ••• , ...... .: .. " .. ~ .......

rrpO~~~~~ HOBlITe II-,o:U e enno 0,0: II03H~~~j!!!,!,~ __ :r:!~8Pa.T.{ja BoM1!D:

E: HerOBa OCHOBRa ~eJI e yrBPwaae-iia--Fia6aBRaTa C Ha HOBE:Te II-]:{H

.- UocUJ.ojaw. uoseKe oUUJ.w.u ilpaauaa

c:) KOJIKY e CTeIIeHOT Ha KBaJIHTeT t, T.e. KOJIKY TOj II-BO,o: e nonarpepeanapaa

ToJIKY CJl060,o:aTa IIpu aH>eTO Ha C e IIOrOJIeMa

-'aKO IT-,o:OT lIMa IIHOHe CKE: Ka aKTe B oram OCTO OT 3a cpo MHpaH>eTq

na e ynrre II OJIeM, 3aToa WTO II-eTO Haofa BO coerojtia aa MOHOIIOJI.

GRCTO TaKa MH. e IIOJIeCHO ,o:a ce YTBPP;1i C Ha HOBHOT II-BOP; aKO Bite IIOCTOR ?Il{qeH II-BOP; Ha Toj HJIH HerOB CyrrCTHT)'T, Toraw C Ha TOj II-BO)l e IIojp;oB~a OCHOBa 3a cpopMHpaH>eTO Ha C. IIpUToa e 6UTHO ,o:MU e 0,0: HCTOTO II-THe HJIM H~ KOHKypeHIJ,Hl aTa.

Bo IIpHHIQm reHepMHO ,o:ecpmmpaH>eTO Ha MIIJJ; BO II-eTO He rH 3a,o:OBOJIYBa IIoTpe6E:Te U Kora ce BO IIpamaH>e C Ha caMuTe HOBE: II-,o:II. II-eTo ,n:a

~~~~~ ~. ~~~~ -

ae.n.wa ~ e O· a Kim xoia II-eTO Te)!(Hee '

,.

II-,n:OT Ha IIa3ap~T, 3allITHTa Ha TOj II-BO,o: 0,0: KOHKypeImHjaTa,,o:a ro max Pf)

~ \ *' H.ab1H,a!lajH.~ :1 ue.au cil neD Ouy: \ .

, II H aIDe Ha II-,o:OT 0,0: aHa Ha KynyBatmTe 3';/

,- 3ap;p?K}'BaH>e Ha IIa3apOT H IIoKpaj KOHKypem.mjaTa A VI 4

7J,.....M~aPf (UOK.Q.)ULi~e. ~ '1:tP:u-m). -

.. -* 3a cIiTe 3 geJIu, II-eTO MOpa lla y:rnPIN H CTpaTerHja_~gOJIrOpOl.JeH IIJIaH, YTBP,o:eH 0,0: ceK}'H,n:apHHTe u;eJIH 3a ,o:a ce ,o:06ujaT IIpHMapHBTe C

*KaKOB e II-AOT Ii BO KO~rQyna Ra II-P;U BJIer)'Ba, Koja e HerOBaTa HaMeHa, KaKBa rrorpeoa 3aAoBoJIYBa, KaKBa e HerOBaTa peJIaqRja co gp. II-All Ha rrasapor.

'.

OiiiKaKO ce 08a Ke ce pfl3z.n.eoa, 8iiiopuoiii lIeKOp e oa ce c8pili.UMe KOH. T u

oa ucfluwQMe: -- =='

~ KOH 6HJIe HanmTe Kynypa'9'R

.. KOJIKaB AeJI 0,0: IIa3apoT IIoKpHBa HHBHaTa T '.

~ AMI! OJIaCMaHOT 6I! 6HJI IIO 06a eR CerMeHl'_Hana3apoT

eJIBOT IIa3ap

eJIaCTI{tnIOCTa Ha r Ha TOj II-~OA

Kou~J'/!_ellyuJa'E~c:t.. -0?.) '-(;.:_. '--Jp

Tpe6a J(a HMaM.e KOMTIJICTHa aHanlI3~ ~OH C,? Tile, xonxan C IlliBHHOT 6p., KOH ce HHBHHTe· -K~Q(l~'fepHCTUKIi; Koni~iii"a- -e- HHBHaTa cpHHaHCliCKaTa-·MOir-~.~. T{56a Aa ce )'TBPAll II KC!IQ3~ e __rI~3_ap_HaTa cocraojfia, sa Aa ce YTBPAI1 co KaKBH

,. .--- --_--- - -. -----*- ----- --. *---- _---- -. -- . - -- -~-~--. -- -----------

HHCT_PYMe!iTI! Ke ro aJ.He.Ce.Me_oB.Qj_ll::BOJl:._ ,

MapKeiuUH2 UHCi'I1pyltteH.i'I1u ;:;LIIponaraHJIa JtnBC'fWID~!!ia

pOToa 1pe6a B MO)K~-A~ ~~~~!lPaBH TeCTHpaIbe na rrasapcr OJ( crpaaa Ha II-eTO. H~ta ii08eKe 8U00811 un iii.eciuuplifbe: . ,------~- -----------.--. --.-

@.Ila6apaUlopUCKO:,1 ~( {:_ :\5_ '\L' h_ '-- '--, ,-,'_. i ; .\ . , ',-' c·; c. _ L'\ IC·.

(t) iiasapno ': \

~,,:,pal{UOH.O ::<\.:", .'... ':;':i,-,-,~: ",.' h'·~~\l(t.~~ ~-~:'_f.i~

~ .'

<, , .~_ Ke OB03MO)Kll_~? ce A()()!i~.QCHqBa 3a cpopMHpaH.e Ha HHTepBaJI Ha

BeHTa O~ B 3 6a3c!_I-I~ .. _~<?!!, . .!e rn BcrtJqyRaMe,_Q6eMOlU Ha a-80 y.. OiiUiKefbew.o JJ.ft,J. Iloarasse AO 3aK.JIrut0K: aJITepHaTHBHa C; anrepaa. r-.

1DITepHa. IIpOA3)K6a IIPI'f aJITepHaTHBBeH 06eM ua IIpOA(i)K6a.

ReKOH .rr~ja gp;aT KOH T.H. eKCIIepHMeHTBpaIbe aa C, HO~~~_ e P~3.!!K,_ a ·AOKonKY

TP~<?~? A~~~. clIp-0BeRe H~~a,__g;.cnpQ~eA~jaii;J9iii£O_QQa:~_ . --, -.----.-

- uJ:.A;)'~~' (_~ OJ ...... ...)~.J \ R.. => ~. ur~1~':1'cJlp =

!J~!lC => CMeTa nexa 110 KOHKpcTHa crpareraja MO)!(e lI~ce nojne npeKJ7 tjJa~

I. II_pou,eHKa H.a o6eM Ha 17p0001f(6a . .

II. Pa_2.P4_QOWe/iM(!pKeiiiw-l2 iinau /, - .~. '~l

III. IIp_9..!Kp!-ja.!f_Q_.Kpu8_uUle ua paCUl3a_!l.lli'I1epH~il1u8efl o6eM. H.a.Ll-qg ( . L1L-L~~-,l.\'

IV. diipOKCUMal{uja Ha Tr HI \i ~S·~(t)'.'\'~-(~~(' ~\O /t\L. ... hq 1 ,J., I . ,

V. Ilpoueuxa ua KOH.KVP__eH.l{uiali1a~-:.~-)(."u"'"\":'-,' ~-'r--, !}(.·,,~.~tl'-_l ~l'~.)J?M... li/({

VI. YLU8p~6..a.~.lia,Tptla----//----- .- l.t._,.,v" ",-',." ',-<' c -\._)c .1,.(,

VII. 11~?_9P Ha £i'I1pacnezuja Ha C - '-- ~I::~:;'·~.~:.J

~a pa3MHcnYBalbf!TQ3a_C .na .. HOB-IH30A_Tpee_6a_Jl~~~ crno-rae ynrre AOAeKa TOj e BO KO~eITT. 3aToa IIITO He MO)Ke Aa ce OAB KOH yrapnysarse Ha.~ <5- IIpeA Aa

~~R AaJIH ce IIcnnaTII Aa ce e<_:?~!l.aJJ.e HOB II-BOA· OA .~~~~I?_<j~T-~~ .~ .. ~e.u3_ClB~HCH gaJH1 BnO)l{eHHTe c-~a Ke ce ~~TaT BO IIOAonr HJIR IIOKpaTOK IIepHOA.

_- - . -_ .. _ --- .. ---.-------~--- "------_--

Hon n-son => IIPH1IH"tflIO HHOBlIpaH II-BOA, CPYHKI.U!OHaJIHO It KBaJIHTa~HO :::B;::3:::AH;;:tcp::e:::p::e:::m;;:~;:;:;::p:-;a:-;;H;-=-::O:;:A;--;:A;=:P:-. --;;;K:-;:;o:nn~K=Y~CT=e;;-;rr~e"'H;-;:;O::;T Ha· HOBHTeT e rroronesr TonK}' e

noronesra CJIo60 ara O.

001~170

- _f!(JJ!-!fl'HI(A HA lJ, H KOHKYPEHL(HJATA - HA lKHBOTHHOT QHKlIYC.HA. a-nor

. -, ..• ~.-~"~-~ .... ~... .

..

E~HaIII YTBp~eHaTa C aa n-AOT He e KOHCw.aHw.Ha. O~ Haje):(HOCTaBHa . rrpaxana, n-~OT OTKaKO Ke aanese aa naspor BMa CBOj_:>KHBOTeH naxnyc

crt.Wt <lID! 1-PG~"'1Cfl vI l....LG -H"'I ~(~ ~

Bo 080j '1U1UlYC UMa 4 tjJQ3U: 't ,. .

. 1. pQ30 flO BOBeiJYBofbe =::. C 3anHCH 011 creneao'r Ha\HoBirre-rdli :rqVl/2~

2. ---1/--- Ha pacili =:> C 3a CTHMYJIBpalbe HC} T ( CP~~'U!Ocr-CII "

3. ---1/--- Ha 3Pe.nOCUl => C ce ycorJIac}'Ba co C Ha KOHKype~jaTa

.. 4. ---1/--- Ha ouaialbe => ~ ~eJIe)f(B nan ( 3> oo~ ) .

~[jftc.t ~~

~ utDt:t; f\o ~~

@ Bo OBaa cpa3a Tpe6a na ro npH1IaronHMe rr-noT on acneKT Ha C TaKa IlITO ~a

. ~O npBnarO}.'(BMe rr-~OT O~ CTeneHOT Ha HOBBTeT (duliJ eo» e- ~u~ f.-p v-(.~ ~~.:-' Co)

,t( .. -= l+olPCl .s e..w

_a ce BnBjae Bp3 nO]aJIHOCTa Ha KynyBa~e

II-.n:oT e BeICe HMH'tapaH

jjJJeMe e 3a no~06pa aJITepHaTIIBa, 3a pa3MHCJIYBalbe 3a aaonapaa,e, '6oHHqHn~Hpalhe, nOBneKYBalhe Ii CJI .

.

*TeH~eHlJ)ljaTa KOH noveraa C BOAH KOH aauanyaatse .

.... ':,.

II lIpocpr .6exxanpo~

III

IV

Ciiopeo ,l(HH: e.acuewuu iio KOU .M.OJICe aa ce yUlSpOU oanu U «oia ii-oow.

...... -

illnc6q an ce iloa.aey.e:

J. TJ. -

'1." n-noT ja ry6H !ojarrHoSTIl Ha KyrryBa~e

'2.. --------1/-------- :~e;e~='1IHO.GTH BO OAHOC Ha APyrn.

. w.~" KQHTOO?eHTCKlITW-incerrPHCYIiii to~. U? ~v" 1; - t9~ \) l)"?'jIlr...[/la C9

\ -= (. ) a..:'f:~{> ~ eJ..~

~.. na3apOT He ro npHd?aga n-80T KaKO rrpeTXolWorrpe3aCHTeH CT ~ ' ....

. ~ .. graHsap,l{HH II-WI, IIOCTaIIICH (MeTO~ H 06eM) (~i-A ~~~_'''ral.l , ....-- / ., Ie ~-+J W,J .. ;u..\A .)~ ~ 11-<.<)

* SOBOJIHO e na ce caMO 3 OJ( OBHe HCrrOJIHem aa na ce HanyII1TH n-~OT.

6: ~~ CTaH}'Ba 360p 3a eKCKJIY3HBeH II-BOl{ 6' ~KO IIPOH3BOAOT e IIOTKpeIIeij,£O cepBH3 H rapaHq8j~.

c» ~KO II-AOT C 11 OCTO eH MOHOilon Ha l1a3a o.!.,

(0 aKO MO)KC a a3HTe a H

rY ~?r~ II-AOT e.l!fMeHT 3a Ua3apeJi CerMe~T, a·He··~aIJ;e:JTilt)'TiTh3a.'jJ·

C

lY

;\ Bmo~mTia cm{JmTi~~llja Ke ja KOpUCml!.!fe_BO.c..a.eQuHB.e_C.flJl.~ml: .

), 11:-.0.;01' HMa MaeoBeH Ka aKTe

, .Kora egCTUYHocra Ha "-qOT e BHCOKa.;

5). B ~..2fa T_P~l!&fr.uJaJn!HTn all KOHJS)fpeHqujap;a

·'l:!::p.:Kora eaKaMC II-AOT HOPMaJIHO na Teqe HH3 eHTe cba3H_!I",,'L~.;..M~~.)!e

, .

-:.:

- T.Il. zz» TPrOBCKDll-THE [fA AlARD 11 rOREMO -

. :. ;~.. .

,.

Cnopen rOJleMDH3T8 113 npOMeTOT DMaMe: => OeUlllflUCWU'lKO ii-iiiue (aa MaJIO)

=> ZPOCUCUlU'lKO U-UlUe (aa r-onesro)

..!!::llt, IIO a H Toa IIITO Ka' t.rr. IIOCTOH HeKOja CTapTHa oeHOBa, OAHOCHO Ha6aBHaTa C IIO Koja ce Ha6aB}'Ba CTOKaTa. (OJ ~-JWu)e.

<0 mrOBHjaTa e MerrHjaxop JuocpeOflUK) noiaery II-TenOT II o~oj Ha KOj Ke ja

npoijaue .

(fJ OA u-iiieJloiil .. (l!erOBHOT A06aBYBaq) 3aBHCHCTapTHaTa C, 6H.qejKH Toa CD ro 3aAP~a II aBOTO Aa . a TB AaT II Manon 0 IDKHaTa C sa TO' II-BOA

- In-TenQLMQ~e Aa ee 0HHeeYBa MH. orpaHW:!YBaQKH, HO If cn060AHO. Bo IIPBHOT

. '.. . . ... _ -. ?

CJIyqaj My rH AaBa C rOTOBR, a BO BTO HOT OCTaBa H6.KaKoB IIpOCTOp IIOrOneM

JIll IIOMaJI 3a Aa !proneYOT CH ro penm np06neMOT eo C

* peflUla6U1le.Il 06e.M => My HOCH Pf ~'- v-GO

* OUUlU.MMelf.. 06e.M => My ro max Pf »-t u- eN

QR. QeCTO Pf ee R3eAHaqyBa eo Map)KaTa, HO Map)KaTa IIoKpaj Pf m BKJIyqyBa H _ Tr Ha pa60Telile Ha rproBBjaxa, a Pf e CaMO OM 00 MaixJlCaw.a.

~ .... 'TE-oBen;OT CTapT)'Ba eo H.U;.,p.o HM§ ail Ben w.~~apIf Map)J{a (MaKCHMH3Hpa)

. )4.a~~~L '" I ~ - U; - ~~ R. .. T rL

:;:: ... +~. T lIa. auOTelLe H W,)~ -= r I ,

anonponascaa . - H.U;. J--~:---c-'-

. .. - IJ f~( qCL!.g...

J(~ k . Ciiieaiiiezuu sa KOU w.pZOGeu,oUl MO:HCe oa ce o Up eo enu, xaoe U o~e'w.e

uuaaiii paunoiipaeua 6a:JICflOCUl:

0> rOJIeM II. pOMeT co MaJIa M~e)l{a _____

~Man Im.Q!d...!IT..f.QL~M.~_M~p'~a- »->

G HeKOH TprOB~H ro CTaBaaT a~eHTOT Bp3 t Ha IIPOM'~i'~ AP Bp3 t ~ Map)Ka. 1!9 H BO eAHIIOT H BO np cnyqaj e IIorpenmo. IIpoMeToT'If Map)l{aTa KaKO ~apIfja6~H ,!pe6a sa 6Hp;aT OUUlUA!_MU3UWlNU 33 na ee so6IIe HeKoj pe3YJITaT ..

'=> £!_r.:upe6a oa ce max 60 .Maca (BKYIIHO), a He sa ce pOCTBTIJe Pf DO ell~a ITA

BOA· "

aBH HeKaKBH aflMU3U ua

fi ~ oj •

@rr -~ Tr sa Ha6aBKI1 + Tr na pacoren,e KOIf Cm1 ru npann /""

(I-I.U.-AOJIHa rpanaua na C) + (care OCTaHaTU Tr)

J BTOPMTC Tr ce cocrojar O,I:\ FTr (MalllHM, onpesia)« VTr (ce nonpsaan co

pa60TeH>CTO), KOIi C 6MTHO na ce orrpene.na'r

- KOJIKY Yl.JCCTBOTO na FTr e nOrOJIeMO TOJIKY MO)ICHOCTa sa anajaea,e na C e nOMaJIO.

@_KapaKTCpOT.Ua n-ROT (KaKOB e n-,I:\OT)

saroa aaroa IlITO pa3JIJIlIHH ,[(o6pa nopana pa3JIHtIHaTa eJIaCTHl.JHOCT npa nan aa C, pa3JIIJliHO Ke ce xyrrysaar

~KOHKypCIIU;HiaTa - rrossefy T.n.-ja e rOJIeMaaKO ce pa60TH sa rOJIeMO rpancxo fronpa=rje. 3a CeJICKHTe OKOJIHHM (pypamra), KOHKypeHIJ,HjaTa noxrery T.n. e MH. nOMaJIa.

G KOM6uuupaIbc sa MapKCTlurr nucrpyssarrrrrre (HeqeHOBHa xoaxypeauaja) @ Jloxarrajara na T.n.

@ T (ropen npar na C). TOKMY nopana pa3JIHKaTa novery TOj AOJIeH H ropeH rrpar na C CC rpopsrapa paICLUU1.l1caUla C

O. Mepxn na eKonOMCKaTa nomrruxa (3aKOHCKa perYJIaTHBa)

---- J;AU'0J'vI n )1\..1 f[f~LtC"He I-/tt c tv t+4 \7~~":-::r-1 C"I

~' l;L.H(A~I\.J~~'DV'~ j:u-u--or @- }\ (l:_j l_()~'~~~

(0. iYcLll~Gi.~ }...l.lA Ie cl._:7

®'Au~i'l

~)" r \1';)\-(1, 6~':_\~~

\

Mapscara = Tr +" Pf

KaKBa Ke 6H}:(e Ma )l{aTa 3aBHCH 0

. J 060,qaTa BO <boPJrr:Hpa&~ Hi!

CIlo6ooH.a .

. <!liiiaJlHO OZpaHU'leHa => ~ora OAHaII£:A e O~eneHa C H Map!aTa on !!pOH3BO~enOT HnH rpOCHCTOT.

@, ',jl£nV'!HQ OZpaHU'leHa => KOra caMO MY syrepHpa JIITH Ja_y:rBp8YJ!a 0pHeHTagHOHaTa C1. a co Toal! Ma12?.!<:~!~·

._

Cnotioona - 1\..;'01-€,wo 0.> qeAL-C·.v ~ v u.:;;"(£.,..

........ """'" __ ,' •.. ~-.'.. .. \. . C

C.Ilo600H.O O.M.U QI-be => TprOBe~OT e CJI060 e Q_; 0 MIl J!!PJIT2_.!!~ H

Map~:~!.~::l e)];HH<::f~eH, a~~op 0)]; KO] Tpe a)];a TprHe .. ~.BJ..I:. (Ha6aBHa~a-'

,Pa6aTeH: .. CHCTe~ => Cnyqaj_ Kora !prOBeIlOT e IIOTllOnHO CTeCHeT B9

cpopMHpaH,eTO Ha C Ii Ma )l(aTa. T Ka II-TenOT ja yTB Ba U ManOll o,qIDKHaTa

na CBOHTe II-All, IIa

"BaKOB CHCTeM f!!Ju6er a6HnHH C

~. IproBYHTe Pc!J_JJHgHO pearHpaaT Ha BaKBHOT pa6aTeH CHCTeM. -,=:

-c-,

3a

- A1APlKA-

Mae)KaT~ HMa .c~o~J~BouycUf!iJ.~_T~~.~(;e:.

Q nOBliCOKa e Ka] nOCKam1Te TI-8H1 a K~I noecpTHHOTe n-uo e nOMa}lll I TaKa !I1TQ

IWata no npenJIaBY~HHf,e ~8 CK~.~~ !1-;~I:I,u~ nO!daJIK.Y ecpTHHH n-8H:

CaMaTa Map)I(a MO)Ke a

~o)l(e na 6Ime IIReCMeTaHa

na C 11

* _ 3aJHIX11Te ce ~plflIHHa T.n. so onpe8eJIeHH nepnOAH Aa J3 HaC~

HajtieCTo BaK.BHTe HHTepBeHl(Illl ce Spll1aT 3apaAB Ha, na 3a ga ~ qyBaaT. MH~

am a 'a "-'--iU '!:cI:::\f(""('tU hc\'S''''C.·.(~Lu~ hO uU.u ttu60

. a rn 3ap;p)I(aT C, a 8a rH ~ Ha6a!lKHTe on n-TeJIOT HJIH rprOBlIja!~C!

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trajqe~£.~e pearHga"Ha npSHOT Ha~ ..

~ aKT II aHaTa c7H Ha Hea e 80A;ma- 8u~~-;;in~f; wicu-% /iapT~'

I1'Tr II IIJIaHHpaHHOT Pf ICe pe3YJITHpaaT so Map)Ka, a caMaTa naK-Map)Ka MO)Ke '8a 6Hp;e }'TnQJIeHa no e,llHaKon H3HOC 3a CHTe II-liM, no pa3JIJ1q}{I{ H3HO.~H~ .IIOpa3JIH"tI1fI1 IT-Al1, MO)Ke Aa UHAe .u.M4Jel't11.ti,i1eii~~ saaacao GA:

.~ e.naCUlU'IIIOJ:JllQ..HaL OJ.:->.~· •.. ,";:'.-~

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~IJ :'1 ;,,: •. :'_' ....... :.: .. ~ ..... , .....

-v (_' .. - .: ·;...-fl CD '_,~.' L! ~ ~\. ..

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"J.l_', ?J ..... )"'J?,4J1. •• j. r, •• pr";"J

'f'~ (I .~.

~ KOep. IIa o6piii; cxJr0.....;.,4..::> ~:;::·o~ac- ?D(9:vc..v ~ .'

KOJIKY e rroronest => Map:>KaTa e rroxrana H 06paTHO. .//

" .

. '

enaCTH'tJHa T => Mana Map:>Ka, a Kora -HeenaCTHQHa 'I' => roneMa Map:>Ka.

~ _foJleMuHaiiia na iiPOMeiiioiij; . Vs>"~.:> ? rnoroneM npOMeT => noroneMa Map:>Ka e::>

eJI He.

eTQ,l!OT Ha + H nOKpa] HerOBIITe HeilOCTaTOUH. celIaK rrpeTCTaB}'Ba HajqeCT H

. ..c: • .

eIIRHCTBeH MeTOA KOj ro KopHCTaT n-jara.

a :>KaTa MO:>Ke .:1!#iiia~a~,-e=8:~A=R~e~e~~~A§:iI~IC~O~H~~~~~~~ :II:a~c:e~:CJI~e:IlH~I1::B:=!IDK~~e§lb~e~T~Q~H~a~n;a~3~a~O~H~Hi:T~e;;;~i

Aa ce ):(oj):(e ):(0 C KO" ce II06nHCKH OA OHa IIITO Ha na3a OT ce CJI a~

era saar IIO a):(H CTpaBOT.Aa rH.Ha§AOMeCTaT IIO 0

~ Be~TC HYAH IIOCTaIIKa 0):( 5 cpa3" 3a cpopMHpaFbe Ha C:

~. o&..l-l ~O\

~) YTBPAynaFbe Ha IInaHHpaHHoT [lpoMeiii,(ripoJ:(a:>K6a)

lJ:ii -----------------1/-------------------- Ti HlJ ~a{jowelbe ' ~ -----------------11-------------------- ;_afy6U nopaWi r Ha C_

(3!) -----------------11-------------------:..' Pf (rtpOcblIT)

(3)) -----------------11-------------------.: MapJlCa ~~~ j.,,,, DJCl.t..O~~c:\ 3~.

~ Hacrrapapaa OA osaa rrOCTaIIKa ~jB~~~1} nasa cpopMyna aa yrapnyaarse

aa % aa Map:>KaTa .

.-r-

% Mz = IlJIlUlllpaJUI Tr + UJIlUD1pan Pf + lIJIaHllpaBII 3arytiR X 100

100.000 IIJI. IIpOMeT 20.000 nn. T r

100/0 IIJI. Pf

8% plI3HqH aa ~ na C II Ap. saryfia ( 80/0 oc 100.000 = 8.000)

rIp. 1

01 ,",.., _ IU •• , ... -

20.000 + 10.000 + 8.000 y inn = 38.000 x 100 =

1Q:X)00 + 8.000 ... - - 1Q8.000

% Mz = 0.35 x 100 = 35%

np.2 (tee usia 6a;{6G 3GOallO)

Ha6aBHaTa C (Tr) 10 II.e. 1I + Map:>KaTa eTr + PD 2,5 II.e.

= nponaxora C 12,5 II.e.

Mapsca = 2,5 z:» 25% 00 Tr; 20% 00 ilpOOlDlClUlLUO C

TpoUJ.Oll,U = 10 ii.e. .:» 100% 00 Tr; 80% 00 iipooaxcuaiiia C 17pOQa:J/CH.a ueua = 12,5% z:» 125% 00 Tr; 100 % 00 iipooascuaiiia C

v. Crropen KaeTU: (xe HeM3 BaKBa aanasa)

7\ 0 c _ _ % DR AOACTOIC. lIB. C

1.) Yo fIG OOOaUIOI( na Tr - 100 _ % nR AOAU'OE Dil C

~ ~ % Da AOAItTOK DR Tr

2.) % na oooatuotc na C = -1-00-+-%.....:....:...B~a:....AO-A-a-TOIt-.-a~T~r-

= ---:--:-2:-0--::-::--- = __zQ_ = 25 %

100 - 20 80

25 = 25 = 2001

100+25 125' m

I10CTOH nospaauocr Mefy TI-TenOT ff TprOBMjaTa na rorresro Ii Mano:

u-tuen zpocuctu o etuanuciu
%ncp = 615% Map.>Ka 9,2 = 20% Map)Ka 16,6 = 30%
+ + +
Tp =40=85% =:> Tp =46 = 80% =:> Tp = 55.2 = 70%
= = =
U 46 n.c. = 100 % 11:= 55,2 n.e. = 100% 11: = 71,8n.c. = 100 % .rr-BOA, CTaBeHO e npeA H360p Ha AB' "'noJIHTIIKH a C: ~HCTH HnHZY3H!f1!!m C ?a DJUl¥llHH ij-SH

'=§a npoAana rro ~ eAHaKBa, nOHHCKa RJIH nOBHCOKa 0,« rra3aJllia,Ta,G

B1LYlllli~:oT CJITIa.i: ICe 3aBliCM OA Toa AaJUI rr-AMTe.!:!¥ ce CTaHilapAH3Mp~,.H.!!

IInH p:H¢epeH~H_Pi!!!!!. ~\;"'..L;l::~ ,::)',J;::_ - .- ....

aKO e orr

ila3GpHOWa, aKO IrMa eKCJIY3HDeH rr-BOA, n06pOQa3pa6oTeHa na3ap~

_ Mpe)Ka II conCTBeHa MapKa;

> I 00 ua3apHaUla, aKO lIMa TeC% aCOpTliMaH Ii IIOHHCKH T[ ao OAHac Ha JlRyr:_ID'~e

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~. ff C I-(ITCII) IT'L. ell AcA )

(~fJ"<1S0)

ts€;HA

oott-{ Itt\ O~ot(bbO,n,c.n,O

~.~~(Hka) n~ (HM:.A)

~lIrA"'\(p Ir \1-4 Cp~o,~b~ ~oo.ooo n e,

/ '\

o_~OU6"O '(ot)l:)O

C I)

i) '/0 ~~ ItA TT~ c- = ~R~ x{eo -=.

.(oo(\- \1ft TTt.t> = C9\<-·ttp X{61>.".,

~.T\.D

.~ D

~~(:J..01· (f 00 ) -l-_Jl---\---+---:~I

'10000 + '-10000 ::. 80.000 TT'l..

'10.000

,f+ 4~oOO .:: go.ooo TTrz.

'3Gcrv ~ ~cro ::. )..'t10 (~.2.II~ 50)

'(0000

~'r~ )( {cro = iG '/11 (C 03 50 ) '(O.£nro

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