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MULTI NATIONAL

CORPORATIONS
GOALS
Manufactures where competitive advantage is
achieved.
Advantage of the most favourable price in the world.
Expand or contract on competetive advantages.
Achieve greater sales.
Maintain and improve company strengths.
Encounter fewer barriers in host countries.
Pros and Cons
S.no. Defenders Critics

1. Provide Employment Small and marginal firms are badly hit

2. Raise the standard of products Increases cost to the customer


and services

3. Raise Gross National Product Costly damages inflicted with impunity

4. Build Foreign exchange reserves Self interests are Primary

5. Access to international markets Domestic market is hampered

6. Introduce new technology Cottage industries’ share decreases in


market

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