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  • Consumerism and Advertisement: Ravi Purohit Maism, Jaipur (PGDM Iii Sem)

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    Monal Gehlot
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    Consumerism refers to the economic condition of consuming goods and services in society. Advertisements play a key role in consumerism by attempting to change people's buying decisions through examples. While consumerism can increase economic growth, jobs, and living standards, it also has disadvantages like environmental issues, inflation, waste, and societal imbalances. The document discusses the role of advertising in consumerism and analyzes the pros and cons of increased consumerism in society.

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    Consumerism refers to the economic condition of consuming goods and services in society. Advertisements play a key role in consumerism by attempting to change people's buying decisions through examples. While consumerism can increase economic growth, jobs, and living standards, it also has disadvantages like environmental issues, inflation, waste, and societal imbalances. The document discusses the role of advertising in consumerism and analyzes the pros and cons of increased consumerism in society.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
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    8 views9 pages

    Consumerism and Advertisement: Ravi Purohit Maism, Jaipur (PGDM Iii Sem)

    Uploaded by

    Monal Gehlot
    Consumerism refers to the economic condition of consuming goods and services in society. Advertisements play a key role in consumerism by attempting to change people's buying decisions through examples. While consumerism can increase economic growth, jobs, and living standards, it also has disadvantages like environmental issues, inflation, waste, and societal imbalances. The document discusses the role of advertising in consumerism and analyzes the pros and cons of increased consumerism in society.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
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    of 9

    CONSUMERISM AND ADVERTISEMENT

    RAVI PUROHIT
    MAISM,JAIPUR(PGDM III SEM)
    CONSUMERISM
    Human
    • Economic Consumes Goods/Services
    Condition

    Society
    Role of advertisement in Consumerism
    Advertisement

    Change Buying Decision


    Example
    Impact on Society
    ADVATAGES AND DISADVANTAGES OF
    CONSUMERISM
    PROS. CONS.
    • Increase economy • Environmental disorder
    • Increase living of standard • Increase inflation
    • Increase development • Wastage of money
    • Increase FDI • Decrease in purchasing
    • Increase awareness power
    • Increase competition • Increase imbalance in
    • Increases job opportunities society
    THANK YOU

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