L.

KIM WELLMAN
590 Canyon View Circle • North Salt Lake, Utah 84054
Cell 801-529-3619 • Home 801-295-3865 • kwellman2000@yahoo.com
Dear Sir / Dear Madam:
Business acumen, creativity, and results-focused marketing programs have been ha
llmarks of my 15+ year marketing career. I am now seeking the opportunity to joi
n a team in a position where I can maximize results through my skill in marketin
g communications, product marketing, and product management.
Among my greatest strengths is an enthusiastic and energetic approach to overcom
ing market challenges through research-driven marketing solutions rooted in inno
vation and best practices. I have led national and international teams including
technical writers, marketing managers, designers, public relations staff, and o
utside vendors, and I have particular experience in technology and information s
ecurity.
A sampling of professional accomplishments includes:
* Driving the launch of a new integrated product that earned the Red Herring Top
10 Security Companies to Watch in 2006 Award as well as 12 press placements, 4
analyst report acknowledgements, and 3 analyst references;
* Established and grew a marketing function, growing total qualified leads by 28
% and producing over $6.3 million in sales opportunities within the first year;

* Expanding global opportunities $7.2M in 1 year by increasing the prospect data

base from 3,500 to 30,000 and driving global brand awareness initiatives that ge
nerated 20 demo requests monthly;
* Forging a VAR relationship that opened more than $1.2M in new business opportu
nities; and
* Generating more than $500K in less than 2 months by successfully pitching a di
gital marketing solution to General Motors Local Marketing Area Dealership Assoc
iations nationwide.
I would welcome the opportunity to discuss my offerings in a more personal setti
ng and have enclosed my contact information above for your convenience. Thank yo
u for your consideration, and I look forward to your call.
Sincerely,

Kim Wellman