ERP

2 >


SOA

Broker

Service
Requester

URL

Service
Provider
SOAP

Event
Sensor
Alert

HTTP

WOA

Get
Put
Delete
Post

HTTP
XML

Event
Handler
Event
Handler

EDA
3 >

Web 2.0


SalesForce.Com
Web Service APIs

firewall

Publish/
subscribe
data
integration

ESB
Web service
consumer

registry

4 >

cleanse

Transforms
library

transform

TPump

EDW

TTU

Standards,
Messaging,
Web Services

Packaged
Applications

Relational/Flat
Files

Mainframe/
Midrange

SaaS/
Remote
Data

Unstructured

5 >

EDW

Teradata

ERP

HK

ID

6 >

Risk

Mktg

ER KPI
KPI

WWW

EAI/Web

EAI

/
OLTP
EAI

WWW

1-n

CN

My ADS

My data

Engine

My tables

1-n

My ADS

My data

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My tables

eg; cubes

Product
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Party Agreement Int Org

Event Campaign Channel

Product Party
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Internal Organization Party Asset

Location Campaign Finance Channel

Teradata

7 >

Point of Sale
Register

Customer

Transaction Sales
E-Commerce
Price History

Labor
Associate

Promotion

Item (Products)
Vendor
Carrier

8 >

Store

Inventory
Shipment

Planogram
Warehouse
/DC

Product

&

99 >>5/27/2011


BIO()

&
EDW

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: , ,
: EDW ,
: , , ,

/

/

10 >

&

Help desk

B/S

C/S

MVC

SDM

ETL

Teradata Application Platform (TAP)

Teradata Database

ETL
DBC

DQ

DS

ETL

Metadata

Admin

Mart
PDM
Stage

DBA

11 >

DDL

SQL

Source Data

Excel

XML

Perl

IT/

//

//

Portal

12 >

13 >

Near Realtime
Management

Compliance

Business
based on
Decisions

Supply Chain
Network Planning

Information logistics:

Event
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Predictive
Forecasting

The right information for the

right person in the right
granularity and at the right time!

Active
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Data

Analytics and Storage

ACTION!

ANALYTICS!
GPS
Geocodes

Point of
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Data

Flight
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Call
Center
Sorting
center

Sorting
center
Shift plan
Main
Haulage
Item
Data

Handheld

Mobil
phone

EndCustomer

Data,
Data, Data,

14 >

Business
Customer

Intern
et

Business
Customer

Business
Customer

Truck
condition
s

External
Data

External
Service
Provider
DHL
Truck

EndCustomer

ACCESS!

15 >

16 >

17 >

18 >

19 >

KPI

20 >

21 >

22 >

GIS

GIS

GIS

GISGIS

23 >

GIS

GIS

24 >

25 >

Deliver the right offer to the right person

at the right time through the right channel

26 >

27 >


Windows

Excel or
MDX-Client

Teradata
Schema
Workbench

BI Schema
Definition

MDX

Teradata
OLAP Connector

Schema
Definition

Optimized
SQL

Schema
Repository

Teradata
Aggregate Designer
AJIs

28 >

Optimized
SQL

Interactions

Teradata

29 >


www.Teradata.com

30 >