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  • Ansoff

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    vipul.gnu2602
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    Space GE Matrix Marketing Attractiveness Market Size Market growth Market profitability Pricing trends Competitive intensity / rivalry Overall risk of returns in the industry Opportunity to differentiate products and services.

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    Space GE Matrix Marketing Attractiveness Market Size Market growth Market profitability Pricing trends Competitive intensity / rivalry Overall risk of returns in the industry Opportunity to differentiate products and services.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    7 views5 pages

    Ansoff

    Uploaded by

    vipul.gnu2602
    Space GE Matrix Marketing Attractiveness Market Size Market growth Market profitability Pricing trends Competitive intensity / rivalry Overall risk of returns in the industry Opportunity to differentiate products and services.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 5

    Ansoff

    Space

    GE Matrix

    Marketing Attractiveness Market Size Market growth Market profitability Pricing trends Competitive intensity / rivalry Overall risk of returns in the industry Opportunity to differentiate products and services Segmentation Distribution structure

    Business Strength Strength of assets and competencies Relative brand strength Market share Customer loyalty Relative cost position Distribution strength Record of technological or other innovation Access to financial and other investment resources

    efe

    ife

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