Direct marketing is a channel-agnostic form of advertising that allows businesses and nonprofits to communicate straight to the customer. Direct marketing messages emphasize a focus on the customer, data, and accountability. Direct marketing is practiced by businesses of all sizes from the smallest start-up to the leaders on the Fortune 500.

Combining Direct marketing with Advertising

Combining Direct marketing with Personal Selling

Combining Direct marketing and Public Relations

Combining Direct marketing with Support Media

Combining Direct marketing with Sales Promotion

 

The internet is a global system of interconnected computer networks that use the standard INTERNET PROTOCOL SUITE(IPC) to serve billions of users world wide. Most communications media have been shaped with the use of the internet Its the fastest communication media in the whole world

Modern use

Services

Communication

Electronic commerce refers to the buying and selling of products or services over electronic systems

 It also includes the entire online process of developing, marketing, selling, delivering, servicing and paying for products and services.  Modern electronic commerce typically uses the World Wide Web at least at one point in the transaction's lifecycle, although it may encompass a wider range of technologies such as e-mail, mobile devices and telephones as well.

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