SERVICE PREFERENCE SURVEY

Give preference to the brand as per your liking and interest. 1) Which fast food chain do you prefer the most and which one least? (Give 1 for the most & 5 to the least)
1 2 3 4 5

McDonalds Dominos Pizza Hut KFCd Subway 2) Why do you prefer this particular fast food chain over the others? (a) Better quality & taste (b) Variety in menu (c) Price competitive (d) Good Ambience (e)Others(please specify)___________________________

3) Which type of advertisement help you go to a particular fast food chain? (a) Television Ad (b) Internet Ad (c) Newspaper Ad (d) Promotions & Word of mouth (e) Others (please specify)__________________________________

4) How often do you go out in a fast food chain to eat? (a) Twice a week (b) Once a week (c) Twice a month (d) Once a month (e) Depends on the offer going on.

5) What other type of food you like the most other than fast food?

(a) Chinese (b) Mughlai (c) South Indian (d) Continental (e) Punjabi