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  • What Motivates An Online Community

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    Elliot S Volkman
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    Flow of Motivation Hierarchy of Needs New User Finds Network Is it easy to use? Are there active discussions?

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    What Motivates an Online Community

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    Flow of Motivation Hierarchy of Needs New User Finds Network Is it easy to use? Are there active discussions?

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    194 views1 page

    What Motivates An Online Community

    Uploaded by

    Elliot S Volkman
    Flow of Motivation Hierarchy of Needs New User Finds Network Is it easy to use? Are there active discussions?

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 1

    Flow of Motivation

    Hierarchy of Needs

    New User Finds Network

    Is it easy to use?

    Are there active discussions?

    New User becomes Lurker

    Active Lurker

    Passive Lurker

    Adaptive Structuration Theory

    interacts with community tool

    Are there active discussions?

    Member Discovery and Evolution

    Free Member

    Potential Advanced User

    Communication Accommodation Theory

    Free Member

    Advanced User

    Spiral of Silence

    Community Manager

    Power User

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