PStrong growth momentum for luxury Items

PLuxury watches mostly bought overseas

P8randed watch - major attractIon to ChInese
people
PNew generatIon awareness of luxury watches
PWatch gIft market potentIal hIgh
P arketIng
S PromotIon through onlIne and offlIne modes
S AssocIatIon wIth ChIna vIa campaIgns/charIty events
S Launch of gIft coupons
S Lower operatIng margIn to attract domestIc customer
P DperatIons
S EnsurIng product avaIlabIlIty
S 8etter servIce to customers
P HF
S CF system enhancement
S Talent management recruItIng, traInIng E retentIon
P ncreasIngly competItIve market
PSeveral brands wIth undIfferentIated Image
In the eyes of ChInese consumers
PCap between consumer servIce expectatIons
and brands' abIlIty to delIver
PProvIsIon of aftersales servIce In ChIna